Jeffrey Lerman @JeffreyLerman
comms · commodities | @GlencoreCanada ca.linkedin.com/in/jlerman/ Canada Joined August 2013-
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Teach the youth about the amazing life opportunities there are in mining. 👌 Perhaps this young boy will one of the very, very few who one day decides to become a mining engineer. 🙂
Teach the youth about the amazing life opportunities there are in mining. 👌 Perhaps this young boy will one of the very, very few who one day decides to become a mining engineer. 🙂
The mining industry will soon get the love it deserves. There is such a disconnect from where these elements are trading. Elements represent first principles.
GPT-4 is 82% more persuasive than humans "There's little doubt that AI will soon be the greatest manipulator of opinion that the world has ever seen. It can act at massive scale, tailoring an argument to each individual in a cohort of millions while constantly refining its…
This is quite a remarkable car-crash interview. One which makes a worthy addition to any decent collection of media training case study clips. Especially in this age of geopolitical complexity, it’s so important to think the communication through before a public conversation…
This is quite a remarkable car-crash interview. One which makes a worthy addition to any decent collection of media training case study clips. Especially in this age of geopolitical complexity, it’s so important to think the communication through before a public conversation…
My life.
s/a tweet/language/ The basic model of communications is that you create space in your brain for another person to inject their ideas. Broadcast media already started weaponizing this trusted interface over 100 years ago. Social media and algorithmic amplification took this to…
s/a tweet/language/ The basic model of communications is that you create space in your brain for another person to inject their ideas. Broadcast media already started weaponizing this trusted interface over 100 years ago. Social media and algorithmic amplification took this to…
As the price of gold hits an all time high today, worth noting that of the top 100 mining exploration projects in Canada, over half, or 52, are for gold - which is not a critical mineral. Meanwhile energy transition metals are struggling to get investment. #PDAC2024
A rare moment of quiet & rest at a sinking shaft. 😃You wouldn't normally have this much space, but this is a during a shaft station breakaway. Notice the cactus grab in temp storage below the stage.
“Natural gas is going to be the largest portion of the energy stack for 10 or 20 years... that’s why it’s not fossil fuels versus renewables. It’s an ‘and’ story, not an ‘or’ story — we need more of everything.” ~ @TourmalineOil's Michael Rose financialpost.com/feature/tourma…
“Any metal that has a proper market is critical. Then it’s about responsibly extracting and transacting in those metals and minerals, otherwise we are going to get confused about how we develop this world.” ~ @BarrickGold CEO, Mark Bristow financialpost.com/commodities/mi…
Spellcheck won't catch digital typos. mining.com/web/lme-back-i…
WHEN
Large, deep underground mine logistics: Elevators called cages transport 150 people at a time in vertical shafts up up to 2.9km deep. Here is one arriving at surface after a shift, 50 persons per deck, 3 decks deep.
Large, deep underground mine logistics: Elevators called cages transport 150 people at a time in vertical shafts up up to 2.9km deep. Here is one arriving at surface after a shift, 50 persons per deck, 3 decks deep.
More than three years in the 'burbs and we are still carless. Our transportation costs reach nowhere near $1,300 per month. It can be done. bnnbloomberg.ca/it-costs-more-…
This diamond industry CEO shares his take on the consumer. Keep in mind, the industry owes its existance to a comms agency that transformed public opinion about engagement rings effectively creating the diamond ring market as we know it today. 💍bnnbloomberg.ca/lab-diamonds-h…
The comms aim for this CEO is to shore up consumer confidence. Right now, travellers are fearful of booking a flight that may never leave or worse, being left stranded abroad. bnnbloomberg.ca/flair-ceo-addr…
Comms is not an end. Comms is a means.
Comms is not an end. Comms is a means.
Michelle Garrett | B2.. @PRisUs
43K Followers 15K Following Public relations consultant 📰 Freelance writer ✍️ Author - B2B PR That Gets Results 📖 B2B, Manufacturing, Tech 🤓 PR Explored & #FreelanceChat host🎙Jenni Field @mrsjennifield
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7K Followers 7K Following Consulting Turfgrass Agronomist, Coach and Advisor, Turfgrass Communicator. Host of The Turfgrass Zealot Project Podcast.I heard a very rich person say this the other day: you need multiple streams of income to be successful in Canada. Multiple businesses.
Good projects are actually quite obvious because the metal can generally be easily seen. Here is some 2ndary copper mineralization bursting out of an oldmine hangingwall in Peru. 😃
Teach the youth about the amazing life opportunities there are in mining. 👌 Perhaps this young boy will one of the very, very few who one day decides to become a mining engineer. 🙂
The mining industry will soon get the love it deserves. There is such a disconnect from where these elements are trading. Elements represent first principles.
An #emptyshabbattable at #ableg to signify 180 days in captivity for Israeli hostages held in terror tunnels in Gaza. #bringthemhomenow @JewishEdmonton
Orthodoxies and assumptions widely differ across international borders and cultures. Talking heads in the frame must be prepared to lock horns and check any assumptions or condescensions at the door.
This is quite a remarkable car-crash interview. One which makes a worthy addition to any decent collection of media training case study clips. Especially in this age of geopolitical complexity, it’s so important to think the communication through before a public conversation…
This is magnificent to watch. The President of Guyana truly put the BBC in its place. When sanctimony and pomposity meets sense and modesty.
Prices for two types of nickel will be based on transactions by producers that meet Benchmark’s sustainability measures based on 79 ESG indicators. ... The LME’s partner Metalshub is developing an index price that will reflect demand for low-carbon nickel mining.com/web/benchmark-…
If your PR client’s CEO doesn’t “get” public relations you’re gonna have a bad time 🫠
When someone is unlawfully entering your home: 🇨🇦: We suggest leaving the car keys near the front of the door. (Toronto) 🇺🇸: Shoot them. We prefer you, actually do. (Santa Rosa County)
We need to remember that Ontario's four gold camps- Timmins, Kirkland Lake, Red Lake and Hemlo were discovered by prospectors. For well over a hundred years these camps have created enormous wealth for the province. Ford government/Minister Pirie must not forget the "small guys!"
OPINION: Ford government ignores vital exploration sector Junior mining sector needs support, province needs to get more competitive to spawn next generation of mines, says industry leader #FirstNations #criticalminerals northernontariobusiness.com/industry-news/… via @NorthOntarioBiz
Ad agencies, advertising themselves. Mojo, 1989. "If we can make 16 million people eat this stuff, imagine what we can do for your product." #advertising #adsforadagencies
Good thing Canada has no domestic issues that require our Parliament’s attention. What a waste of time and energy.
Starting my Monday off with a slight glow!😂🤣 I am normally the first patient in. Let’s Monday this Monday like no one has ever Monday before.
When your daughter matches at her first choice residency program. Massachusetts General is getting a very special new doctor.
He denied the Holocaust, He denied October 7. He set up the Martyrs Fund that rewards families of terrorists who kill Jews. Mahmoud Abbas ruled the PA for almost 20 years with no election. A photo. No. Stand beside him. Not good enough. Shake his hand. Not that either.…