Ad Age @adage
Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag. adage.com NYC, Chicago, Los Angeles, USA Joined January 2008-
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Meta debuted a new version of its powerful Llama artificial intelligence model, its latest effort to keep pace with similar technology from companies like OpenAI and Google. adage.com/live-blog/ai-m…
A giant question mark surrounds the future of Stanley after Terence Reilly, the marketer behind the drinkware brand’s meteoric rise with consumers, left to rejoin Crocs earlier this week. adage.com/article/market…
U.K. fans of Papa Johns garlic sauce, you are in luck. In honor of National Garlic Day, the pizza chain and The Martin Agency created a garlic butter candle. adage.com/creativity/wor…
Baseball-soccer mashup promotes upcoming MLB series in London. adage.com/creativity/wor…
In response to the growing reading gap in the country, Penguin Random House Canada and creative agency Rethink launched “Living Stories,” a web app that synchronizes with the voices of caregivers reading books to bring stories to life with smart lights ... adage.com/creativity/wor…
Southwest Airlines is showing off its flexible perks in its latest campaign from agencies Spark Foundry and GSD&M targeting both wanderlusters and Gen Z travelers. adage.com/creativity/wor…
YouTube is expanding its Shorts ads program with new categories of content that brands reserve, to appear next to sports, entertainment, beauty, food and other niche creators, the video platform announced on Wednesday. adage.com/article/digita…
On May 21 and May 22 Ad Age will bring together industry leaders during the TV & Streaming Summit to discuss what will influence the buying and selling of TV this year—and what’s coming next. adage.com/article/market…
Have we got the definition of woke all wrong? adage.com/article/opinio…
A new agency, Strange Family, has sprung from the ashes of San Francisco-based Butchershop, which closed under seemingly murky circumstances in May 2023. adage.com/article/agency…
Ad Age is expanding its Creativity Top 5 series to acknowledge the best in recent sports marketing. adage.com/article/specia…
The Carlyle Group is selling DTC clean beauty brand Beautycounter back to its founder Gregg Renfrew, a Carlyle spokesperson confirmed to Ad Age. adage.com/article/market…
Marketing Hits and Misses: Comcast, Barilla, Vinted and more x.com/i/broadcasts/1…
Sprite remakes a 1994 “Obey Your Thirst” ad with a message of individuality geared for a new generation. adage.com/article/market…
Influencer marketing continues to grow in importance at the Cannes Lions Festival, with a new program designed to connect creators with industry executives. adage.com/article/specia…
Teletubbies, Monopoly, Lush and more share learnings from “RuPaul’s Drag Race” sponsorships. adage.com/article/market…
Dave & Buster’s latest campaign stars a literal Dave (Dave Burd aka Lil Dicky) and Buster (Busta Rhymes) for a little friendly competition to fight for dominance of the D&B name. adage.com/creativity/wor…
This week, pet care brand Freshpet launched a yearlong partnership with global pop star Meghan Trainor, who is a proud dog mom of four, debuting an original song written and recorded by Trainor called “I’m a Dog Mom.” Read more: adage.com/creativity/wor…
In honor of Earth Month, NotCo and creative agency Gut came up with NotTurtle Soup, a plant-based alternative developed using AI. adage.com/creativity/wor…
A contestant on a (faux) game show answers questions about saving money on hotel bookings in a Trivago spot, and more of the latest TV commercials from iSpot. adage.com/article/hot-sp…
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adland ® @adland
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191K Followers 3K Following We design businesses and brands for a more human future. Tweets by @chapinc.
ADWEAK @adweak
103K Followers 0 Following Want us to help promote your brand, new campaign, or whatever? Let's do it. email paul @ https://t.co/4VoxIeIIGJ
ADWEEK @Adweek
691K Followers 26K Following All the news, insights and inspiration you need to know in advertising, marketing and media.
🇺🇦 David Griner.. @griner
41K Followers 12K Following Co-founder of @LadderOrg, a nonprofit working to make creative careers more accessible and inclusive.
adland ® @adland
85K Followers 14K Following #adland Home of the world's largest commercial collection online, est 1996. All the adnews not fit to print 😉 adland® is a registered trademark.
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Excited to announce the launch of Ad Age Briefly, a LinkedIn-exclusive newsletter highlighting some of the biggest stories and trends in advertising. Come for the ad updates, stay for the AI-generated puppies 🐶 linkedin.com/pulse/new-ai-v…
'RATBOOT got the broadest reach thanks to a video posted by Instagram creator @inmyseams with 120 million views & counting - spitting distance of the number of people who watched the Super Bowl last weekend.' . @adage x Creativity Pick of the Day 🙏🔥 adage.com/creativity/wor…
Think marketing to Gen Z and Boomers is a zero-sum game? Think again. In a piece for @adage, Global Consulting Director @Reid_Litman busts three myths about Gen Z and Boomers' incompatibility. Check it out: okt.to/jbWDR4
In case you're all wondering how #SuperBowl📷 OT works for ads. I mean, who isn't?
Typically the TV network airing the #SuperBowl has overtime agreements in place for the ads. Sometimes the network will even get commitments in real time.
Don't just sit there, Taylor Swift, do something!
Social media managers realizing we’re gonna have to think of more tweets if this goes into OT
What do you all think is the worst Super Bowl ad of all time?
who needs commercials when there's this reaction gif
we'd like to thank our parents and board-certified dermatologists 🏆
Ad Age gives CeraVe's #SuperBowl ad 5 stars: "It’s silly and smart at the same time, with great extensions beyond TV—one of the most fully realized campaigns this year."
So I guess John Cena gets the gig next year after all. #FanDuel #SuperBowl
@judy_pollack @adage I can post on behalf of @adage tonight. As long as drinking to celebrate @notnotphoebe 's birthday is allowed, perhaps encouraged...
Who watches the Super Bowl because they love @Adweek and @adage more than they like sports? How many of you are looking forward to the Apple Music halftime show? Did you know that Apple made Super Bowl advertising a thing back in 1984? How many people are watching the game from…
The only thing I have to say on Super Bowl Sunday is…
It's my birthday today, so in between tweeting about the ads tonight I'll be blowing out my candles wishing for Taylor Swift to perform "Happy Birthday (Taylor's Version)" for me at the halftime show #SuperBowl
Everything you need to know about the Super Bowl ad game, including some late-breaking developments. adage.com/article/specia…
Example #2462 that the NFL is king: Nickelodeon is charging $300,000 for 30-second ads during its Super Bowl simulcast tomorrow, per @adage. And they have completely sold out.
This is the smartest real-time ambush marketing commercial I’ve ever seen in my life for Super Bowl
Are #cookies finally a thing of the past? According to @adage, Google started testing their cookie-free Chrome web browsers, but there's a possibility that rivals outside the tests may still sneak their hands into #data through alternative ad IDs. adage.com/article/digita…
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