is lil nas x a marketing genius or is he just having fun, being socially aware and not being strangled by data, testing and corporate analysis
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i am willing to bet he doesn't have to explain what a meme is to anyone
@aishaannhakim He's got the mind of a CD with the power and decision-making of a CEO.
@aishaannhakim oh definitely he's doing what he wants and he's got a good team behind him to make whatever he wants, happen.
@aishaannhakim I think he’s a marketing genius. He is dialed into his target audience and knows how inspire online conversations. The other artist I’ve seen able to shape culture that way is Drake. Here’s a link to a breakdown of his strategy. waterandmusic.com/the-a-la-carte…