Seb Joseph @seb_joseph
Senior news editor @Digiday. Thinking of a master plan. Get me on [email protected] digiday.com London Joined June 2010-
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I wrote about the rise of anime as a cultural force — and marketing tool for brands like McDonald’s: digiday.com/marketing/the-…
job alert! digiday media is hiring a senior events programmer! this is a fun role at the intersection of events and editorial -- this person will help program our events and take them to the next level. happy to answer any qs people have! more info here: linkedin.com/jobs/view/3840…
ICYMI: Tune in at 3pm ET today to hear a discussion about the state of esports — and esports jobs — featuring me, @JacobWolf, and @Slasher. Jacob and Rod are bringing the hot takes, but call-ins are very welcome as well, so come join the conversation!
ICYMI: Tune in at 3pm ET today to hear a discussion about the state of esports — and esports jobs — featuring me, @JacobWolf, and @Slasher. Jacob and Rod are bringing the hot takes, but call-ins are very welcome as well, so come join the conversation!
In the wake of January's layoffs, I spoke to @JacobWolf and other esports veterans about how working in the industry is going from a dream to a nightmare. digiday.com/marketing/afte…
It's official: ESL/FACEIT Group is the new home of Overwatch esports. It's the end of story of the Overwatch League — and a perfect time to tell the tale of how and why the league went wrong. Here's my oral history of the rise, fall, and future of the OWL:digiday.com/media/how-the-…
FYI job alert: We're looking for a marketing reporter to join the @Digiday editorial team. DMs are open if you are interested in learning more or know someone who might be
Some big changes happening at Digiday! As of today, I’m joining @KayleighJBarber as co-host of the Digiday podcast, expanding our audio coverage. Catch my intro here: digiday.com/podcasts/the-d…
The first episode of my @Digiday podcast went live today! Now that the hype has cooled down, here’s our pragmatic look at what people actually mean when they say “metaverse” in 2023. Check it out 👇🏼
The first episode of my @Digiday podcast went live today! Now that the hype has cooled down, here’s our pragmatic look at what people actually mean when they say “metaverse” in 2023. Check it out 👇🏼
@Digiday @seb_joseph @krystalxball27 Ronan Shields also wrote a @Digiday advertiser's guide to the #DOJ's case against #Google: digiday.com/marketing/an-a…
Giving this one final share cos’ it isn’t everyday you do 11 separate phone interviews w/ Big Boi, Rapsody, Jeezy, DJ Spinderella, Kool Keith, Mykki Blanco, Flo Milli, DJ Shadow, Monie Love, DJ Muggs & Pete Rock for one single feature. Very proud of it: theguardian.com/music/2023/aug…
Last week marked the 5th anniversary of MasterCard's partnership with Riot Games. I spoke to executives at both companies to learn why MasterCard is investing more into esports as some other brands consider pulling away from the space. Check it out 👇🏼 digiday.com/marketing/why-…
I am back to work from next Wed after a small break adjusting to fatherhood. I’m looking to hit the ground running and find new commissions. Aside from the culture journalism, I have lots of exp in bios, Copywriting, b2b, marketing, research etc. Get me on [email protected]
I'm looking for marketing experts who are interested in chatting about the Super Mario Bros. Movie and what its success (or failure) portends for the future of video game IP adaptations in Hollywood. If you have a take on this, hit me up!
Not sure if people are serious about leaving Twitter, trying a little poll to find out:
Since mid-July, Netflix and Microsoft have been meeting with agencies to talk about the ad-supported tier. Agency execs have had high hopes for these meetings. Here's how they've been going so far from the agency perspective digiday.com/future-of-tv/f…
Part 2 of the Digiday Podcast's CRO series. Spoke w @rypauley about how the CRO role at Vox Media has expanded and how the 2022 economic downturn compares/contrasts w the 2020 one digiday.com/media/vox-medi…
Instagram has notified creators that it is shutting down its affiliate commerce program at the end of this month, a little more than a year after introducing it digiday.com/future-of-tv/i…
I've never witnessed a keynote speech have as much impact on a creative team than the one we were lucky enough to experience from @keano81 this week. Days later people are still referencing so many different provocations raised and the work its inspired is fucking incredible.
It’s time for a level playing field. I am beyond honoured that our topical ads for @TheDICECharter were shown to 90,000 people today at Wembley as the #Lionesses BROUGHT IT HOME. See what happens when you include women?! 🏆 Thank you so much @Giles_Edwards @Gasp_4 @MMOLimited
Opening line from Roku's Q2 2022 earnings shareholder letter: "In Q2, there was a significant slowdown in TV advertising spend due to the macro-economic environment, which pressured our platform revenue growth."
Lara O'Reilly @larakiara
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992K Followers 5 Following learn your history!✊🏿 || IG; https://t.co/AC9LLjusJd || Support us on https://t.co/HHs3SgCItNWhile “deprecation” is top of mind wouldn’t it be great if we could add pollen to the ‘to do’ list?
you wouldn’t last an hour in the asylum where they raised me
Being a dad is the greatest job in the world. I wish I could be a house husband permanently and not have to worry about money haha. Write one article per month and just educate my son on the entire n64 catalogue to pass the time. That's the dream
He comes out for his first game at Anfield like this and I’ll back him til the very end, my fucking gaffer
Some news about me! I’m still going to be doing media reporting, with a bit more Thought Leadership. First step: Have some thoughts…
🟡Media advisory for comms folk and media execs: @maxwelltani is now @semafor media editor. Congrats Max 🥂
Everyone in advertisingw̶h̶o̶ d̶o̶e̶s̶n̶'t̶ h̶a̶v̶e̶ a̶n̶ a̶l̶t̶e̶r̶n̶a̶t̶i̶v̶e̶ I̶D̶ p̶l̶a̶y̶: Phew. Another year to delay actually having to use our BS ID play because we know it won't work.
@maheshny2004 @seb_joseph how long have you been sitting on that one 🤌🏻
So, it seems like I should be buying a lot of lottery tickets today. privacysandbox.com/intl/en_us/new…
🌶🌶🌶 Spicy take alert! 🌶🌶🌶 No one will tell you this, definitely not someone at Google, but my gut is that the odds of a delay of some kind of a 3rd party cookie deprecation are getting pretty high. 1/
Blackthorne: You tell him that these so-called "Universal IDs" are little more than snake oil, and perhaps the ad tech industry shouldn't be trying to rebuild technology that is so clearly at odds with consumer privacy! Mariko: The Anjin questions the validity of your product.
News: @puck has hired John Heilemann as chief political columnist axios.com/2024/04/23/puc…
I wrote this new feature about rap's civil war (involving Drake, Kendrick, Future, Rick Ross, Ye etc) for the good folks at the @guardian. I spoke to 3 people I respect a lot - @ChrisCrackNDC, @thebreaklooper & @Al_Peeair - about what it all means. Read: theguardian.com/music/2024/apr…
So excited for this conversation with @Digiday!
Tune in on April 30 for an all-encompassing discussion of the rise of anime as a marketing channel — and the natural connection between anime and gaming. Featuring @alexleewastaken, @haekafae, @TatianaMUFC, and @Har_FieCreative. x.com/i/spaces/1nake…
Love this man. Cronenberg lost me a little when he started saying Kubrick wasn't a good horror filmmaker; just admit you're sour you'll never make a better film than The Shining and move on
JOHN CARPENTER talks about David Cronenberg and how horror directors take themselves too seriously now.
Woke up to people praising AI voices in rap because it’s from their favorite rapper. The game is full of losers.
FOR IMMEDIATE RELEASE: AD TECH COMPANY ANNOUNCES SMALL INCREMENTAL IMPROVEMENT IN PROXY METRIC THAT'S FIVE TIMES REMOVED FROM ANY ACTUAL BUSINESS IMPACT
Industry veteran Wayne Blodwell returns as Impact Media launches newdigitalage.co/programmatic/b…
Congratulations to @wayneblodwell on launching @ImpactMediaAds. With an almost infinite supply of inventory using #AI to find the placements that get attention & avoid the ones that don't is where programmatic buying is headed. Great charging model too 👉 videoweek.com/2024/04/18/imp…