Timothy Springer @Tim_LevelAccess

Data Doesn’t Lie. Execs Do. Executives don’t usually lie—they explain. But those explanations often sugarcoat reality. The fix? Build a culture of direct inspection where data, not narratives, guide decisions. ✅ Define reasonable, peer-based benchmarks ✅ Inspect results…

Raising Too Little, Too Late. Fundraising mistakes can kill even the best B2B SaaS companies. -Under-raising = optimism without proof -Mistiming = waiting until cash is gone The result? Missed growth, layoffs, or painful down rounds. -The smarter way: reverse-engineer your…

Busy ≠ Momentum As a B2B SaaS CEO, it’s easy to mistake packed calendars, endless meetings, and constant product launches for growth. But here’s the truth: 👉 Activity isn’t traction. 👉 Hustle isn’t scaling. 👉 Action ≠ Accomplishment. Momentum = Disciplined Execution ✅…

Developer Guide: Build Faster on the Stock SaaS Platform. From setup to scaling, the new guide walks developers through everything they need to rapidly build B2B SaaS apps on Baseplate: 🔹Getting Started – environment setup, code structure & navigation 🔹Core Concepts –…

A Founder Habit That Kills Growth The hustle that gets you from $0 → $1M is NOT the same hustle that gets you to $10M+. 👉 Early on, it’s all about chasing deals. Every customer feels like a one-off win. 👉 But to scale, you need to chase markets. Define the customer group,…

Why Every CEO Lies (To Themselves) About Runway. Runway always runs out faster than you think. 👉 Expenses creep. 👉 Deals slip. 👉 Collections lag. The biggest risk isn’t the math—it’s the optimism. CEOs round up forecasts, trim uncertainties, and present “clean” numbers. But…

Don’t Be Cash Flow Blind. Growth can hide a dangerous truth: rising expenses and delayed collections can quietly drain your runway. By the time you see the problem, it’s often too late. At Level Access, I learned this lesson firsthand—the hard way. The solution wasn’t just more…

Real-World Scaling, Not Theory. At 23, Tim stepped into a company with $5K in the bank and $200K in liabilities. Instead of folding, he rebuilt—transforming a struggling startup into the market leader in digital accessibility. ✅ 25%+ annual revenue growth for 20 years ✅ 10…

Scattered decks. Scattered teams. Scattered strategy. In most growth-stage SaaS companies, strategy lives everywhere—and nowhere: 📊 A board deck here 📖 A wiki page there 💬 A Slack thread that used to be the plan It feels manageable at $10M ARR. Painful at $50M. By $100M,…

The Power of the Issues List. Every team faces obstacles, inefficiencies, and big decisions. The Issues List turns those challenges into opportunities for growth. ✔️ Capture – log concerns, ideas, or roadblocks in one shared place ✔️ Prioritize – rank the top 2–3 issues…

From idea to $100M. How do you take a company from zero to scale? Tim’s journey reveals the strategies, mindset, and tech foundations that fuel massive growth. Discover the story: 1to100.com/about/ #TechLeadership #ScalingBusiness #StartupGrowth #Entrepreneurship…

From Prospect → Customer → Partner Every stage of B2B sales has a purpose: - SDRs qualify & engage - AEs close the deal - AMs grow relationships - Enterprise sales secure big wins - Partnerships expand reach It’s not just sales—it’s a system that drives predictable growth +…

Rethinking Competition. Competition is more than the company down the street offering a similar product. It includes: - Direct competitors - Internal “build it ourselves” solutions - The customer’s decision to do nothing Understanding all these forces allows you to: - Craft…

Should You Invest? A Guide to Assessing B2B SaaS As founders and investors, we’re surrounded by opportunities. But here’s the truth: - Ideas are abundant. - Investable companies are rare. B2B SaaS investing requires both art (spotting grit, clarity, and founder/market fit) and…

Build the Foundation Before You Scale. In B2B SaaS, your website is more than a digital brochure—it’s the front door to your business. Core digital infrastructure means: - A user-friendly, mobile-optimized site that feels enterprise-grade - SEO-focused content to attract the…

Scaling a B2B SaaS business requires more than great strategy—it takes alignment across board, investors, ownership, and execution. At the Office of the CEO, we focus on uniting governance, capital, and accountability to build lasting success and long-term returns. Turn…

To sell effectively, you need to know exactly who you are talking to. Personas are not just for sales—they guide the entire company’s strategy and execution. Our approach ensures you define personas in a way that: - Aligns teams - Targets the right pain points - Guides product…

Your biggest competitor might not be another company. It might be the customer’s decision to: - Ignore the problem entirely - Build a DIY solution in-house A winning competitive strategy looks beyond product comparisons—it examines all the forces keeping customers from choosing…

Your website isn’t just part of your marketing—it’s the core of it. Before scaling campaigns, ensure you have: - An enterprise-ready, fast, mobile-first site - Clear CTAs and landing pages for each campaign - SEO-optimized content aligned with buyer personas - Automated email…

Know Your Personas, Win Your Market. Personas are more than demographics—they are the shared framework that keeps marketing, sales, product, and customer success aligned. At 1to100, we believe in company-wide personas that capture: - Pain points and goals - Buying behavior and…