GM.
2 weeks out of the gym since having the newborn, this is the longest break I’ve taken in over 10 years.
Anyone who knows me knows how tough that’s been. But you don’t get this time back, so it’s worth every second.
I’m itching to get a session in this weekend 🤣
Pen to paper note taking is goated - convince me otherwise.
Had some time off last week with the new addition to the family. First couple days back I skipped my notepad and you could definitely tell.
Back on it today and my productivity has tripled.
Write tasks in priority…
Spent the last week offline as the Mrs went into labour and we welcomed our first son - Romey.
Much needed break and time with the family over the last 5 days.
Hard to put the feelings into words.
Back at it from tomorrow, now with even more reason to lock in 🤝
It took me a while to realise chasing every shiny new thing isn’t the answer.
The fastest way to scale is to focus on one thing and become really good at it.
“Fingers in a lot of pies” might sound smart when you’re just starting out, but it’s actually terrible advice.
Focus on…
There are so many factors at play here.
$20K/month for a CT lead is expensive, unless you’re bringing in an in house KOL who genuinely has influence, offers actual “key opinions” and can drive results eg. @beast_ico@vohvohh@AlexOnchain).
Kaito can definitely drive mindshare,…
There are so many factors at play here.
$20K/month for a CT lead is expensive, unless you’re bringing in an in house KOL who genuinely has influence, offers actual “key opinions” and can drive results eg. @beast_ico@vohvohh@AlexOnchain).
Kaito can definitely drive mindshare,…
Advisory marketing is mostly bullshit and ill tell you why
95% of teams can’t execute a 'playbook', no disrespect but thats the truth
they dont have the expertise and often resource
weve seen it first hand at Surge - clients win because were in the trenches
strategy, comms,…
Advisory marketing is mostly bullshit and ill tell you why
95% of teams can’t execute a 'playbook', no disrespect but thats the truth
they dont have the expertise and often resource
weve seen it first hand at Surge - clients win because were in the trenches
strategy, comms,…
Pay the most attention to people who’ve walked your path and achieved the goals you’re aiming for.
Connect with them. Learn from them. Take their advice.
Advice from people who aren’t where you want to be is usually irrelevant.
Delegation is crucial in business.
Without it, getting everything done is almost impossible.
It’s also why growing your personal brand at the start is tough, it’s not your sole focus.
Look at people like @osf_rekt, @Lamboland_, @leonabboud_ and others. Their personal accounts…
BIG ASPIRATIONS & FAILURE
When you’ve got big aspirations, it’s easy to be hard on yourself.
That can be a good thing, it keeps you sharp - but it can also take its toll, especially when you constantly feel like you’re not doing enough.
Wake up early to train before the day…
Reverse benchmarking is a great way to rethink your strategies.
Instead of copying what your competitors are doing. Look at what they’re doing badly and become elite at it.
If you want to stand out, obsess over what most brands ignore. That’s how you build something people…
Any agency can look good marketing a solid product with a huge budget.
Bootstrapped startups are the real test.
That’s where you see who can actually deliver results and innovate and who’s just leaning on the same old KOL exposure 🤷♂️
Most people in crypto obsess over product, but it’s distribution that wins.
There are better built products sitting at zero and average products that are everywhere, simply because they nailed distribution.
@pudgypenguins are easily the best distribution play in Crypto.
They…
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