HelpforPRs @HelpforP
Joined January 2016-
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Following543
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If you want to marry well, go into financial PR. You will meet lots of CEOs and bankers who think you are pretty.
Suffolk calling? on.ft.com/23iBTNx
Oooh. 9.30! Time to get lattes for the team followed by a strategy huddle! Then we can go out for lunch. #sobusyjustsobusy
Did you know that the phrase "every journalist has to go through me" sounds slightly odd?
If your client wants to see the entire text of an interview before it is published, chances are it will never get published.
If asked what you do for a living, say you advise leaders on strategy and drive perceptional change. #Cannotbedisproved
PRs are the same as barristers. They too advocate for clients. A top PR told me this once. He didn't mention the lower barrier to entry
PRs are a poorly understood minority. They were often expensively educated but didn't get good City jobs. Please join me in helping them.
The one personality trait that implies you're more intelligent than your colleagues bit.ly/1Qo8lJl
I'm so sorry to reveal this, but it is unlikely that a top ten news organisation will produce a video or podcast only featuring your client
Ooh. 12.30. Time for yoga, manicure, internet dating and shoe shopping, otherwise known as an "off site". #Trythisitworks
So 'Blue Monday' was great for banking and chocolate clients. Who's up for 'switch your law firm Thursday' Catchy, no?
If you really need to obfuscate or tell a lie, tell a journalist it is off the record and to attribute it to an informed source.
Nuts. Plug. Plank. Clip. Shout. Lemon. Rooster. Tea & Cake. Salmon...all very professional names for financial PRs. I'd trust you with my $$
How you doing? Did you know that a journo who just wrote a p1 article can't write it again the next day w your client's name in it? Kisses
Client a money broker? Rushing out a ski holiday-themed press release? In that case you may not be the first.
Are you a mom-preneur? Are all your clients mom-preneurs? Do modulate expectations on your pots/cakes/necklaces getting into luxury titles.
My rival broke a story. My editor is spitting. Do you reckon I want to print your client's comments on that story? Sorry that is a bit silly
Spotted a cool trend story in the news? Wait 2 days. Copy it. Press release it back to the guy who wrote it w. your client's branding. Mwahs
"I'd like to speak to the editor, who is that please?" won't get you very far. Sorry. Snuggles xxx
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