Indie Game Joe @IndieGameJoe
Indie game marketing consultant. Creator of @PlayDONTSCREAM and @DontPlayPT - coming soon! Head of Marketing and PR @HyperchargeGame indiegamejoe.com Joined August 2015-
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Understanding your target audience is key! 🎯 Imagine: 1 million people giving $1 each, vs. one person giving $1 million. Same result, different strategy. That's why it's so important to not simply copy the strategy of a different business.
Take a look, indie devs! This is how you create a short gameplay video that has it all: a great visual hook, great storytelling, and fantastic pacing throughout! #gamedev
Take a look, indie devs! This is how you create a short gameplay video that has it all: a great visual hook, great storytelling, and fantastic pacing throughout! #gamedev
I recently had the opportunity to ask the creators of DON'T SCREAM how they are leveraging Unreal Engine 5 to build a compelling horror experience. Many thanks to @IndieGameJoe and @DCybercherries for taking the time to answer my questions! unrealsource.com/n/dont-scream-…
I want to make this very clear: Don’t expect or pressure community managers, social media managers, or marketers to make your game go viral or sell tons of copies. Marketing takes time and every game resonates differently. There’s no 'magic' button. Be kind to each other.
Waiting for my physical copy to land in my mailbox and to check out the Q&A interview with @IndieGameJoe as well as some other friends that make an appearance! 3 cheers for printed media living on in 2024 and beyond!
Buy. This. Book.
Hey everyone! For those who know me, you know I love sharing free advice here and helping out whenever possible! If you’d like to support me, please vote for my marketing launch for DON'T SCREAM: shortyawards.com/16th/marketing… Your support would mean a lot!❤️
Apologies for not posting as many indie game dev marketing tips as usual! I've been super busy preparing everything needed for our game, @HyperchargeGame, and its Xbox launch! Super excited to finally have our game be a part of the Xbox family!
cheeky announcement ✨ I had to get a cute ass name behind my Freelannce marketing/consulting so here we are! @InkyInsights Offering you insights in the gaming industry and adding marketing sparkle to your game, studio, publisher and beyond. Let’s talk 💬
we've been working extremely hard! sorry for the lack of communication - there's no excuse. just so much effort has gone into Hypercharge for Xbox, along with lots of personal events happening. again, i'm really sorry. 1/3
This video has been taken down from Youtube via a Fake DMCA Strike from the developers at Holmgard Games, creators of the upcoming game Project L33T. This is what they don't want you to know. This thread explains the entire situation, with receipts.
Note to indiedevs & publishers: If you find your game being sold on sites like G2A or Kinguin, you CAN reach out to them and have it removed. In this case, we didn't handle Key distribution for the game but we aided the publisher in getting the PSVR2 listings removed.
Hypercharge | Xbox Pl.. @HyperchargeGame
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113 Followers 383 Following Got a game idea? The Tabletop Scrapbook is showcasing the ideas of tabletop designers like you. Get inspired, get talking, collaborate, create!On my way to London town for #WASD I’ll be about to talk all things Jeff Goldblum, marketing over at @InkyInsights and taking photos 📸 If you seee me say hi 👋🏻 @WASDlive_
Understanding your target audience is key! 🎯 Imagine: 1 million people giving $1 each, vs. one person giving $1 million. Same result, different strategy. That's why it's so important to not simply copy the strategy of a different business.
An encounter with bandits. #gamedev
@IndieGameJoe @shortyawards @playDONTSCREAM This is great - would love to see this as a case study (it pretty much is one already, but something with a bit of ‘how to’ or examples). Great work - I’ll put in a vote 🫡
@IndieGameJoe @shortyawards @playDONTSCREAM Nice! Good luck Joe 🦾
🔫 so ignoring that last part at the end there - what do you think we should name her we cant keep calling her goku
@IndieGameJoe Bro I love you so much 😭 Glad to see someone understand us Community Managers.
I recently had the opportunity to ask the creators of DON'T SCREAM how they are leveraging Unreal Engine 5 to build a compelling horror experience. Many thanks to @IndieGameJoe and @DCybercherries for taking the time to answer my questions! unrealsource.com/n/dont-scream-…
@IndieGameJoe @CupOfLaure @theRayll Make it happen, please 😆
@IndieGameJoe 100%. Kindness goes a long way and you don't know how the marketing/community/social media person's day has been going. All the bad shit that happens to us happens to them also, so be kind and have some empathy.
@IndieGameJoe It's growing a plant. It's not just harvesting the fruit
@IndieGameJoe The number of times I've wished there was a magic button! I sometimes joke that I'll pull the magic formula out of my magical drawer and the success just burst out
Super excited to appear in a printed magazine with my writing for the first time ever! Was always hoping to some day get my reviews published, but looks like the PR route was the safer bet. Thanks for having me @debugmagazine !
Waiting for my physical copy to land in my mailbox and to check out the Q&A interview with @IndieGameJoe as well as some other friends that make an appearance! 3 cheers for printed media living on in 2024 and beyond!
200 ratings! Thank you to everyone who has bought, read, and rated my little orange book. 📙 📈 Good luck with your game. You can do it!