KAM Management @KAMmarketing_

Building anticipation for your film + creating an immersive experience for you audience = an unforgettable movie marketing strategy #moviemarketing #experientalmarketing #kam

If I had a nickel for every time an experiential marketing campaign done by a film company was thought to be a bomb threat I’d have two nickels, which is not that much, but it’s weird. create.vista.com/blog/guerrilla…

Building anticipation for your film + creating an immersive experience for you audience = an unforgettable movie marketing strategy #experientalmarketing #moviemarketing #film #socialmedia

Although standing out from your competition is important, we learned from Sony that being racist and offensive is not the way to do it.

Good movie marketing begins with an emotional attachemnt for the audience. *this message is approved by Harry Potter*

Merchandising works as long as it’s good #filmmarketing #experientialmarketing #merchandise

lo @timchals

2 weeks ago

Merchandising works as long as it’s good #filmmarketing #experientialmarketing #merchandise

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“Disney has mastered using emotions as a marketing technique – what better way to do this than hitting the ‘Nostalgia’ chord time and again.” Learn more about Disney’s “3.0 level” marketing strategy. thestrategystory.com/2021/02/18/exp…

When you spend millions of dollars on a publicity stunt and never actually connect with your target demographic. #branding #marketing #experience #DoYourJob

The day you grow up is the day you find out this AT-AT doesn’t actually move😔 #experientialmarketing #disneyworld #starwars #hollywoodstudios

“Harry Potter is the perfect example of a fundamental branding truth: consumers build brands, not companies.” Check out this cool article on the experiential marketing phenomenon of Harry Potter! entrepreneur.com/growing-a-busi…

What’s your favorite part of Universal Studios? #experiential #marketing #branding #wizards #nomuggles #HarryPotter

Oscar Isaac in Dune (2020)

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Bomb scare? No. Experiential marketing. insight.wilyglobal.com/wily-blog/5-ep…

Lesson to be learned from Amazon’s “The Man in the High Castle” - covering New York subways with modified versions of both the Nazi Coat of arms and the rising sun flag of Imperial Japan? Probably not the greatest idea.

You if you’re not using experiential marketing for you film

*Me after listening to the Howl’s Moving Castle Soundtrack*

Comment if you can guess which track in “Guardians of the Galaxy” director James Gunn spent seven figures on.

If you've ever wondered about how much the soundtrack can affect the movie, watch the viral video that replaces "The Imperial March" with "True" by Spandau Ballet in "Star Wars: A New Hope" when Darth Vader enters and Tarkin swallows. Is Tarkin fearful or in love?