Sam Kresch @LawLocalLLC

How often do you get messaged through LinkedIn about marketing services? How do you respond? Do you accept their invitation requests?

When it comes to branding for law firms, there are basically two approaches. You can brand yourself as the expert or you can brand your law firm as the expert. I found this interesting blog that may help with making the right decision.

Did you know that an easy way to start ranking better is to show Google that you care? There is data that shows that just by signing up for GSC (Google Search Console) you can rank higher on Google's search engine.

Another tip on ranking higher on search engines: Add videos to your website! they can even be as basic as a selfie smartphone video about why you love the field that you're in and how many people you are able to help on a regular basis. sbee.link/3fchpqtkra

A great idea to start amassing more reviews is by creating review-business cards. Here's an example but you can definitely just create your own. sbee.link/gafvwc6mdr

Did you know that the # of words on your homepage and articles can make a huge difference in terms of ranking? sbee.link/wvmthxye4r

What are keywords and how can they benefit my website? Keywords are the words/phrases that Internet users type into a search engine. You need to figure out what people are searching for to find businesses like yours. E.G., "injury lawyer in Orlando." sbee.link/d7hyk6ctea

Want to add a call tracking number to your online listings but don't want to mess up your name, address, number, across the web? Try this: sbee.link/74jkmd9cwq

People often ask what types of things should be shared on a law firm's social media page. 1. Articles 2. Law trends 3. Promotions (not more than 20% of your posts) 4. Personal (pictures around the office, holiday greetings, etc.)

How many articles should you write a month? There's obviously no hard-fast rule for this, but I recommend at least 2/mo. You'd be surprised how quickly they start adding up!

Looking for an easy way of reaching more clients? Ask your clients how they found you. You'd be surprised where your biggest referral systems come from. This article talks about reaching clients through family, colleagues, subordinates, locals, etc. sbee.link/9yabnx67ch

Your prospective clients are asking questions. Is your website answering them? sbee.link/wjdkb9uefp

Is your website using a carousel or slider for the hero image? It might not be the best for conversions. sbee.link/eqk6xgj7yn

People often ask "what is a fast way to get my name out there as a new law practice?". Answer: Local and niche-specific listings. sbee.link/j4utcgpym6.

A great way of marketing to prospective clients is by quantifying the benefits of working with you. sbee.link/jc6mkry3wv

Potential clients are googling questions about the law every day. Is your website catering to them? Voice search is the hottest new thing. Make sure your website is prepared. sbee.link/xpwn4rdtqk

One of the first things I look for when auditing a website is whether they provide a clean, captcha-enabled contact form or just an email address. Forms are MUCH more secure, versatile, and professional. sbee.link/wbn7k9f43c

Trying to build your law practice? ABA Journal has 12 tips. The hardest part, though, is creating a system for success! Just pick one and dedicate an hour a week to it. You'd be surprised how far it takes you! #lawyermarketing #law #attorneymarketing sbee.link/6tvnxa8m49

Is anyone else noticing a spike in Facebook ads costs? What do you think is triggering it? Elections? I'd love to think this is a bubble but something tells me this is going to become the new normal... sbee.link/gk7xj3fuad

Often times, I encounter lawyer websites that are basically a dull business card. Just like business cards, they get lost. An effective way of bumping up your online presence is by posting bright pictures of you and your firm. lawlytics.com/blog/attorney-… #lawyermarketing #attorneys