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In the same way that Google manages its search results through their Page Rank algorithm, which changes over time, we’ll keep changing up our search to benefit both influencers, the best of which get surfaced first, and marketers, helping them choose the right influencers easily.
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#TBT ... Last year I was on your billboards and in your @KFCinKenya favorite locations... Whenever you order a Street wise 2. Know you're wise, street wise. 😜😏 The fuel you need to stay inspired! Cc @RealDougSmart
Interesting thread here.
I've been on both sides... as an influencer and as an agency rep.
However... there are some things that creatives / influencers can do to improve their value and uptake of their work.
This is strictly my opinion. x.com/SaffirAfrica/s…
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