Principles Media @PrinciplesMedia
Specialists in integrated media strategy, planning & buying principlesmedia.co.uk Leeds, Yorkshire Joined July 2009-
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Following129
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Ad of the Day: @VodafoneUK - “Power to the festive” buff.ly/1qFCSSy
The holidays are coming...and the battle of the Christmas ads has commenced! bit.ly/1pLU5z0
We Principles Media love a diet coke! Our thoughts on the new coke life - NO CALORIES VS Au Naturel... #Jurystillout
Shock tactics are controversial but if done right can be effective! How can it work for you? bit.ly/1pJKDqw
Despite the evolution of mobile tech, it seems there may be no better time to invest in outdoor advertising bit.ly/1qfugCA
Sky shows support & promotes itself with planned posters in London cleverly gaining coverage on ITV. #TourdeBrands bit.ly/1qfvLAF
What are the 5 mistakes marketers make that prevent them from becoming leaders? bit.ly/1rN1LQu
Consistent advertising keeps you at the forefront of consumers minds. However is long-term advertising still valued? bit.ly/1zjky8d
Aimed at developers & possibly advertisers - will Google Glasses be a success in the UK? bit.ly/1yO1Aqa
New eye-tracking tech developed by Cscreens, aims to tackle accountability / ROI in outdoor advertising. bit.ly/1okuYBT
Who has received their @thesunnewspaper this morning? We are eagerly anticipating ours! bit.ly/1ipXo5z
"Re-imagining print media" Digital vs Media, what does 2020 have in store for media & will paper print disappear? bit.ly/1h2MRBM
In 2013, the ASA received 31,136 complaints about 18,580 ads! @TheDrum has the 10 ads that topped the list bit.ly/1nJudzq
A new study reveals that TV is still the most effective form of advertising! bit.ly/1osMHWZ
Sky IQ Report 2014 is here: goo.gl/JahxQY #adscience #sky #data2014
'Connecting the data dots in all sorts of clever ways' By @thetweetailer goo.gl/hOCDQU #retail
RT @Campaignmag: Digital, positivity and SMEs can help UK recover, say ad leaders dlvr.it/4v7l3S #advertising
Twitter will report first post-IPO earnings tonight, and user growth will be the number to watch read.bi/1e3eqmn
How social media has handled the London #TubeStrikes po.st/xSuzw3 #TfLstrike
With a successful IPO, @twitter has a lot to answer for its stock premium. Info: goo.gl/LPnu3o

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