PureClick @PureClick
Audit Tools for PPC Advertisers. White Hat Technologies, Click Resolution, and User Intent. pureclick.com Santa Barbara, CA Joined May 2012-
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Worthy read
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Somebody had to say it. Viewability isn't cutting it. ow.ly/QR2Lw #Viewability #ClickFraud
"Publishers, agencies, marketers, & ad tech... won’t be able to do it by holding guns to each others’ heads" ow.ly/QNQnS #AdFraud
According to PureClick, "not unusual" that top-100 pub has 16% non-human traffic. ow.ly/QLbPJ #ClickFraud
Good morning, and now for some thoughts about the display ads you're running in india. ow.ly/QHGGz #ClickFraud #India
"The guidelines also recommend that buyers shift towards campaign measures... more difficult for bots to fake" ow.ly/QCc4J...
"Now, a pair of JS threats are being used to carry out remote operations on victim devices." ow.ly/Qzgfy #ClickFraud
Yes it takes time. First, we have to find them. ow.ly/QtzO9 #ProjectZerobot
"Google announced in a blog post that it is rolling out search ads on Google Play Store..." ow.ly/QpNfb
"There’s nothing stopping click-fraud type Trojans being sent through malspam, though..." ow.ly/Qh4Gr #ClickFraud
According to PureClick, "not unusual" that top-100 pub has 16% non-human traffic. ow.ly/Qe7Cg #ClickFraud
There. Finally somebody said it. Maybe #viewability is really just a spooky bedtime story. ow.ly/Qe3qY #ClickFraud is real.
Top-100 pub has 16% non-human traffic & "findings not unusual" per PureClick. ow.ly/Q7XqB #ClickFraud
Publishers create confusion between ads and navigation to trick human traffic into misplaced clicks. #ClickFraud ow.ly/Q20jW
#ClickFraud knows many tricks. This one may be fooling you in more ways than one. ow.ly/Q20fF
This tricky form of click fraud has been fooling users & advertisers forever. Why do we tolerate it? ow.ly/Q20ci
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