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As our emotional lives are guided by ANALOG interactions when using products, understanding how to communicate these emotions through a DIGITAL online world is where SENSANALYSIS’ methodologies come in.
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We fully agree that all the senses must speak the same language! We call it "coherence" and have spent 30+ years refining our measurements to help predict market success ow.ly/IoC050ies9Y
The quickest and surest way to recall all your sweet memories of summer is through your senses. SENSANALYSIS’ expertise is to help uncover and visualize emotional sensations through our methodologies and techniques to assess consumer emotions through true natural language.
Such valuable insights these past two days! Thank you! @HCDNeuroscience @HCDResearchInc #neurouclassof2018
Looking forward to tomorrow and Friday! @HCDNeuroscience @HCDResearchInc #neurouclassof2018 ow.ly/s2h050hBdgB
This is a great read explaining DISRUPTION... ow.ly/z2lM50heb2s
How to stop to become a commodity? Our answer: you can copy everything easily ....but if you win the heart of consumers via an emotional bond they will stay with you. ow.ly/4X0P50heb1T
Adding Emotional Depth To Traditional Quant @SentimentSymp #SentimentSymposium2018
Come see our CEO, Barbara Busch, speak about adding emotional depth to traditional quantitative research at this year's Sentiment Analysis Symposium @SentimentSymp ow.ly/ABMK50gzgPZ
Interesting article: Don't be confused, scent is not a weak sense when it comes to uncovering emotional insights. It is the strongest sense we have that triggers emotions. ow.ly/O7qf50gq6e1
Design Products that Consumers LOVE not just LIKE ow.ly/7GbZ50fx4Z4
Going Beyond A Typical Product Development Strategy For Launch Success ow.ly/s5qw50frvKu
Creating ROI from Consumer Research Spending ow.ly/On3S50frufL
Clearly Defined ROI from Consumer Research linkedin.com/pulse/defining…
Quantitative Product Testing Gets a Deeper Qualitative ‘Sensorial’ Layer sensanalysis.com/news/quantitat…
Interesting research about brand building 'with' the consumer not 'for' the consumer youtu.be/9IZeXMy2d28 @FIT #CFMM2017Capstone
ECRO 2022 - Berlin @ecro2022
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