SongketCampaign @SongketCampaign
This page is for subject requirement for Publicity & Events Management. -Interpersonal Comm students, UiTM. All materials were used only for academic purposes. Joined December 2012-
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This is our poster for the event.
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Since songket is originated from Terengganu, Tourism Malaysia invited "Visit Terengganu Year 2013" to collaborate.
Initially, it was the Tourism Ministry effort in promoting songket.
The campaign is to introduce the beautiful and uniqueness of Malaysia's most exquisite fabric legacy which is songket to the world.
We are going to held a campaign to promote songket.
The term songket comes from the Malay/Indonesian word sungkit, which means "to hook".
The metallic threads stand out against the background cloth to create a shimmering effect.
Songket is hand-woven in silk or cotton, and intricately patterned with gold or silver threads.
Songket is a fabric that belongs to the brocade family of textiles of Malaysia, Brunei, and Indonesia.
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