Building GTM programs for tech companies | Follow for tips on cold outreach, outbound and partnershipstechsalesguy.beehiiv.com outbound GTM tips here →Joined February 2023
Four types of luck in sales:
(and how to create your own)
1. Random luck - right place, right time
- volunteer for cross-functional projects
- attend industry events with prospects
- request territories w/ growth potential
2. Hustle luck - doing more of what works
- ask…
My conference season cheat sheet:
Before the event -
1. Post on LinkedIn/X that you're attending
2. Build a target list of 5 people or companies
3. QR codes w/ contact info > business cards
4. Book a dinner resy for 8-10 people
During the event-
5. Stop at booths, meet…
My conference season cheat sheet:
Before the event -
1. Post on LinkedIn/X that you're attending
2. Build a target list of 5 people or companies
3. QR codes w/ contact info > business cards
4. Book a dinner resy for 8-10 people
During the event-
5. Stop at booths, meet…
The most important part of your first job isn't your salary or title.
It's the alumni network you're joining.
Just like sports has coaching trees - your career has a network tree:
- my first Founder refers me consulting opportunities
- my first boss hired me at my next company…
My dream job (for now) is to work for a company that’s early enough where I can build partnerships in cities I want to spend more time in:
- Chicago
- San Diego
- Dallas
- Boston
- Raleigh
- Miami
Give me a couple trips to each then we’re
going international.
I recently had a consulting gig turn into a full-time opportunity.
The company hired 2 consultants to build a partner channel.
She was a former VP at a big player in the space. I had no industry experience.
For 4 months we ran in parallel:
She mapped ecosystems, built…
Last weekend I was on a golf trip with 11 entrepreneurs.
Most were running businesses between $500k–$10M. I was the only W2 guy.
So I spent 2.5 days in sponge mode - asking questions, listening, learning.
Some takeaways I walked away with:
- We’re still so early - consistency…
Sales is the ultimate bipolar career.
Wednesday: (calculating accelerator commission)
Tuesday: "maybe I should get my MBA"
We're sick... and I love it.
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