Rob Oldfield @_RobOldfield
Co-founder and CEO of @salsa_sound. Views are mine. salsasound.com Manchester, UK Joined August 2013-
Tweets438
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Followers214
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Following218
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Likes236
Well, it's not every week at work that I get to go toe-to-toe with a professional boxer! Think the judges had it down as a draw! 🤣 Thanks for the bout @1Louielynn and all the best at Wembley mate - routing for ya!
Great day testing out MIXaiR for automated #immersive #audio for boxing as part of the DCMS funded 5G Edge-XR project! Can't wait to do this live with BT and @condensereality's awesome volumetric capture system. Gonna be a great experience for viewers! #5g #innovation #broadcast
'Microphones as data sensors rather than just sound capturing devices.' Nice article in the latest @TheIABM journal from our CEO @_RobOldfield on how we are using #AI and #audio to deliver enhancement to the whole #broadcast workflow. #automation #metadata
The latest blog post in our Faces of #5G series, showcasing the people working behind UK5G. Here Rob Oldfield, co-founder & CEO of @salsa_sound discusses his role as part of the 5G Edge-XR project ➡️ uk5g.org/5g-updates/rea…
“We are opening up the power of #AI to smaller clubs, niche sports and even applications outside premium #livesports #broadcasting.” Rob Oldfield explains how our AI-based solutions can help give sports fans the ultimate listening experience here: bit.ly/3lTvKYu @TheIABM
BOOOM! Delighted to receive the @SVGEurope Outstanding Audio Innovation Award, many thanks to our partner @ManCity and Sports Video Group Europe. Honoured to be in such amazing company with the other strong entries.
BOOOM! Delighted to receive the @SVGEurope Outstanding Audio Innovation Award, many thanks to our partner @ManCity and Sports Video Group Europe. Honoured to be in such amazing company with the other strong entries.
That’s my cover blown! 😂
Accelerating innovation: Salsa Sound and the advance of intelligent audio. bit.ly/3fbMl5k
Love hearing this feedback from our vCROWD™ clients :-) "I loved working it, it was awesome. Easy to use and I think it sounded great”, “Operating it was a breeze!” bit.ly/2ZYty6V #behindcloseddoors #virtualcrowd #audio #broadcast #vCROWD
Nice for @salsa_sound to be mentioned in this as one of the 'innovative and emerging' companies with our AI-driven enhanced Fan Experience audio tech :-) bit.ly/2ZKdVQu
Another fine example of our vCROWD™ system in action – sounding great for the live coverage of this college football opener! #virtualcrowd #audio #broadcast #football bit.ly/3iq7eue
That’ll be our vCROWD™ system then. Glad you liked it 😊
That’ll be our vCROWD™ system then. Glad you liked it 😊
Are there fans at this Army/Mid-Tenn St. game? If not, this is the easily best job I’ve seen any audio guy/gal do monitoring the fake crowd enthusiasm button.
vCROWD™ virtual crowd sound app helping clubs and broadcasters (across 5 leagues and 3 sports globally) bring back excitement, engagement and a sense of normality despite games being played with limited or no crowd present. bit.ly/2RpA3LD
We are very much looking forward to working on the BT led 5G Edge-XR project recently funded by DCMS. The project will utilise 5G over the EE network to deliver immersive AR and VR experiences that are not possible on current mobile networks. bit.ly/30v8INr
The #virtual #crowd #sound during @CBSSportsHQ coverage of the @NWSL Challenge Cup is being created by @salsa_sound’s Crowd DJ technology. It blends multiple loops and individual samples constructed from real match recordings. bit.ly/3f7mRF6
Extended highlights of last seasons incredible @ManCity vs Liverpool FC game on YouTube Live at 19.45 tonight: youtube.com/watch?v=owYEHc… headphones on for full immersive experience. No commentary, all noise!
Great to hear lots of talk about object-based broadcast and personalisation @broadcast_sport Tech Innovation Forum @btsport #TechFest #audio
Meanwhile Salsa is also at #AESNewYork, looking forward to this session on immersive audio for live sport featuring the legend that is Dennis Baxter, looking forward to a lively session
If you're part of a #startup that wants to scale-up, we can help. The #SMELeaders programme aims to provide individuals with the tools to improve their #business and #leadership skills. We've helped companies like @SnapTech and @LettUsGrow - apply now: bit.ly/2CiCLeU

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