mrr has got to be the MOST misleading stat shared on consumer app twitter
this month's revenue != mrr
you got to keep in mind that 90% of founders on here are running yearly subscriptions
which completely skyrocket the revenue for the month they were purchased during
and on…
one brutal truth about the world
is that 99.99% of people are completely lying to themselves
about the amount of work they are TRULY putting in
they don't account for all the micro-distractions throughout the day
and just grossly overestimate overall
reality is that if you…
views != downloads
a MASSIVE mistake i keep seeing consumer app founders make
is optimizing WAY too much for generating VIEWS on organic content
and not focusing enough on optimizing for downloads
these are COMPLETLY different things
to optimize for downloads, it is…
be wary guys
the revenue stats in sensor tower are very off
im not talking like 10% - 20% off
i mean that there are founders i know
literally making DOUBLE the stats sensor tower claims
spots for this are super limited
best part is that the creators are in house
you pay just a retainer for the content and accounts
no overpriced cpm deals
spots for this are super limited
best part is that the creators are in house
you pay just a retainer for the content and accounts
no overpriced cpm deals
i DOUBLED my outreach response rate by purposely misspelling influencers' names
reality is that in 2025, quality influencers get HUNDREDS of dms a day
as such, it is beyond VITAL to make your dm stand out
while you could spend time tailoring each message
misspelling the…
the NUMBER ONE thing new consumer app founders are overlooking right now is churn
while you can scale apps to 6 figure monthly revenue purely through influencers and organic growth
without cracking ltv, churn and retention
your app is like a leaky bucket
you can keep pouring…
way too deep in the consumer app trenches rn
spent the entire last three days on influencer outreach
left me questioning life
it's simply the price of the game
it's just tough knowing that if consumer apps don't retire me
i lowkey just burnt the entire summer sending…
my favorite part about consumer apps
is how quickly they snowball.
the fight for those first few appstore reviews
and that first viral tiktok promo
is beyond brutal.
but then the pieces start coming together
and the momentum builds.
your app slowly gains credibility…
the BEST part about building consumer apps
is that the skills you gain from building & scaling them
(how to go viral, bring downloads, drive conversions, increase ltv, lower churn, etc.)
are applicable to almost every facet of consumer.
once you realize this
consumer apps go…
adding a transaction abandoned paywall can literally DOUBLE your app revenue
as more and more app founders shift to hard paywalls
i keep see them missing one CRUCIAL detail
while hard paywalls are great for maximizing revenue, you end up loosing most low to mid intent…
The goal for your X timeline is to get out of the mainstream algo and the political crusades and find your niche.
You should be able to post about your interests and have friendly, relevant people chime in.
If you’re seeing gas station fight videos, your account is not ramped…
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