Étienne Garbugli @egarbugli
Author of Lean B2B 📘, Solving Product 📕 & Find Your Market 📒 I Help Software Companies Reignite Growth & Accelerate. 🔥 leanb2b.co/pmf Padova, Italy Joined September 2008-
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Amazing work @egarbugli! We're delighted to inform you that "Lean B2B" made it to our list of best B2B Marketing books of all time! bookauthority.org/books/best-b2b…
Lean B2B by Étienne Garbugli is on sale on Leanpub! Its suggested price is $29.99; get it for $13.99 with this coupon: leanpub.com/sh/LH4eLW6C @egarbugli #Lean #InnovationManagement #ProductManagement #Startups #Sales #AgileEnterprise #Agile #BusinessAndManagement
The deflationary impact on software is profound and accelerating.
So important to remember in the days of AI slop and people LARPing as founders. The game hasn’t changed. H/t @egarbugli
Welcome to the Journey, Lean B2B's New Newsletter linkedin.com/pulse/welcome-…
just fyi, if you return to work today, the "circle back in the new year" window doesn't actually open until NEXT week, kiddos.
pursuing more than one go-to-market at a time pre-product/market fit is one of the biggest mistakes startups make nailing ONE go-to-market is hard enough unlocking product/market fit is a process of elimination (one at a time) not a hedge (mutli-plays at once) it's one of the…
I've been reading @wes_bush’s Product-Led Playbook this week—lots of great tips for founders. Key takeaway: find the market you can dominate as the obvious choice. Don’t get stuck in the "Commodity zone". It's worth a read! Check it out here: productled.com
One thing that sets AI apart from previous platform shifts, like mobile or cloud, is that it’s a wide open space for new UX paradigms. In AI, we have endless new problems that are being solved with no historical analog, leading to entirely new ways of interacting with software.
Find Your Market by Étienne Garbugli is on sale on Leanpub! Its suggested price is $24.99; get it for $14.99 with this coupon: leanpub.com/sh/y7Wch9kQ @egarbugli #ProductManagement #BusinessAnalysis #Startups #InnovationManagement
What are some of your favorite business podcasts?
"Every laugh line, every scar, is a badge I wear to show I've been present, the inner rings of my personal tree trunk that I display proudly for all to see. Nowadays, I don't want a "perfect" face and body; I want to wear the life I've lived." Pat Benatar
The way you become right, Is by assuming you’re not right, and exploring. The more you assume you’re not right about anything, the more you can grow to be right about everything.
target audience
@egarbugli @zapier @nocodeops @hypepotamus @MaijaEhlinger Thanks so much! You and you’re book helped get us here :) 🙏🙏🙏
Must-Read Books for B2B Founders: The Top 5 (Plus a Bonus): 1. Lean B2B by @egarbugli : Finding and validating the right idea 2. The Mom Test by @robfitz : Talking to customers 3. Content Inc by @JoePulizzi: Building an audience 4. Founding Sales @Kazanjy: Early, founder-led…
A bad entrepreneurial environment causes brain drain of your most skilled people because they will go elsewhere to start new companies (and get rich) Some of those new companies will become very big Those big companies could have made up a large % of your economy in 10-20 years…
A bad entrepreneurial environment causes brain drain of your most skilled people because they will go elsewhere to start new companies (and get rich) Some of those new companies will become very big Those big companies could have made up a large % of your economy in 10-20 years…
no founder wants to hear this, but … you are (and will be) the best at sales at your startup - visionary/inspiring - subject matter expert - least sales-y - top of chain - will (likely) be most attentive - will be there longer than anyone else stop saying your bad at sales,…
I’ll pay you $5k if you refer me an A+ Head of Growth for @EquipFoods — know anyone? Some quick stats: 🚀 Mid 8-figures in revenue, bootstrapped, and highly profitable (no VC BS) ✌️Lean 3 FTE team at the moment (no micromanaging or endless meetings) ❗️Only currently focusing on…
📚✨ Los invitamos a la presentación de "Lean B2B" en #UNCInnova! Autor: @egarbugli Traductor: @andrescolombo Invitado: @JairoTrad ,CEO y cofundador de Kilimo 📅 Miércoles 05/06, 15 h 📍 Secretaría de Innovación y Vinculación Tecnológica de la UNC ¡No faltes! 🚀
Arvid Kahl @arvidkahl
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