FourthCanvas @FourthCanvas
Creating compelling brand experiences for ambitious brands who know that good is not enough. fourthcanvas.co/portfolio/tsg Lagos, Nigeria Joined August 2011-
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The future of credit infrastructure, designed with care. Case study drops soon.
Only apply to join @FourthCanvas if you - care about people - know that great work is an act of care for people - actively seek the compounding magic of teamwork - never require the permission of precedence - never stop asking questions - know that you're always probably wrong
I just want to put it out there that @FourthCanvas is actively hiring, at least till the end of the year. Ignore the deadlines you may find on some postings... if you really care and there's evidence that you do, fill in and apply. We may have filled the role, but another opens
I just want to put it out there that @FourthCanvas is actively hiring, at least till the end of the year. Ignore the deadlines you may find on some postings... if you really care and there's evidence that you do, fill in and apply. We may have filled the role, but another opens right after. We are on a mission to help good businesses to build great brands. We are in a time where, after 10 years of showing that we mean it for real, more good businesses are at our door wanting exactly that. It's growth season over here, and we are hiring catalysts. 🔗 fourthcanvas.co/join-us
Economic Life, in Full-Spectrum Case study coming soon!
@shollsman @FourthCanvas @TheStackGroupHQ Thank you so much for trusting us with this highly consequential work and supporting us to achieve great results 😍
Huge thanks to the team at @FourthCanvas for helping us bring @TheStackGroupHQ identity to life. The execution was world class. Grateful for the partnership 🙏🙏🙏
What happens when one of Africa’s most consequential companies outgrows its own story? With Orange by Marmalade as strategy partners, we helped shape @TheStackGroupHQ; a parent identity that sits above Paystack and a family of technology ventures.
@themomentconf 2026 was built around one idea: creating a space where creators at every level could meet, connect, and interact with brands looking to work with them. A melting pot. That was the intention from day one. We designed a visual identity that could hold that kind of energy, the blur and the focal point, existing in the same space at the same time. Seeing the room full, the stage occupied, and the right people in conversation with each other, that was the system working exactly as it was designed to.
We came to @themomentconf by @themainstack as the team behind the brand. But our Director of Strategy, @victorfatanmi showed up as something else, the person trusted to sit across from @Chude and pull out one of the most important conversations of the event. The session was titled Betting on Creators: Inside Africa’s First $500K Creator Investment Fund. Chude’s FourthMainland Fund is a direct capital investment into individual African creators, backing bold people building for the long term. Victor has spent over a decade inside Africa’s creative economy. As a founder, a brand builder, a consultant to startups, and someone who has worked from the inside of the ecosystem long enough to understand what creators actually need to grow. He has asked these questions in boardrooms, in agencies, and in communities of designers and entrepreneurs across the continent. So when he sat across from Chude in that room, it was a full-circle moment for what @FourthCanvas has always believed: that the people building Africa’s creative economy deserve to be in the room, not just working behind the scenes of it.
Hosting a Twitter Space by 4pm 🕓 Bring your questions about the @fourthcanvas Code of Care, and any other questions about leadership and corporate culture. Gbewá.
Did you see us launch the Code of Care? Come ask any questions you had in mind, whether you've read through or not. Speak soon. This Friday, 4pm. x.com/i/spaces/1DGLd…
Good branding shows up in the physical world. Every banner, printout, and piece of merch at @themomentconf ’26 was part of the same visual identity, designed with the same intention, end to end. If you saw one piece, it felt complete. If you saw everything together, it felt like it all belonged to the same moment.
Thoroughly enjoyed this conversation with Daniel. The questions made me reflect further on the formative factors of my childhood and how it has shaped some of my perspectives on culture and leadership. Don't bookmark this one. You surely want to read it right away.
Your team is in the jacuzzi at the offsite your company paid for. They're talking about how bad management is. Perks aren't the problem. They just land on whatever foundation is already there. @FourthCanvas CEO @victorfatanmi talks about what it takes to builds great work
Your team is in the jacuzzi at the offsite your company paid for. They're talking about how bad management is. Perks aren't the problem. They just land on whatever foundation is already there. @FourthCanvas CEO @victorfatanmi talks about what it takes to builds great work culture
@FourthCanvas It's now public: x.com/victorfatanmi/…
Every organization has those core values. Many times, they hang boldly on the walls but mean nothing to the people. We wanted more. And over the years, we’ve committed so much to ensuring our values translate to everyday reality. 10 years in the making. 77 specific behaviours.
Every organization has those core values. Many times, they hang boldly on the walls but mean nothing to the people. We wanted more. And over the years, we’ve committed so much to ensuring our values translate to everyday reality. 10 years in the making. 77 specific behaviours. 3 core values. 1 Code of care. We’re releasing the Code of Care, which is the internal guide behind the culture at FourthCanvas. We created this document for our team members, but then we thought, “what if we made it public?” There you go. Hopefully, this becomes a reference material, or at least an inspiration for you, as you live and do your work with Care, and lead your organization with the same level of intention. Get the code: fourthcanvas.co/code-of-care
The Stack Group Visual Identity by @FourthCanvas 📡
Once @victorfatanmi and @FourthCanvas share this document, I can see myself walking into any company with my own culture playbook in hand, not just fitting in, but helping shape how we work.
We broke down our 3 core values at @FourthCanvas to specific examples of everyday behaviour. We ended up with 77 of them. The goal was to ensure they were not only inspiring, but as practical as it gets. Now we're considering to make the document public. Who would want this?
@FourthCanvas, led by Victor Fatanmi, shaped The Stack Group’s 2025 rebrand—building a unified identity that extends beyond Paystack’s legacy. The system balances trust, scale, and ambition, positioning the group for Africa’s next wave of fintech growth.
We broke down our 3 core values at @FourthCanvas to specific examples of everyday behaviour. We ended up with 77 of them. The goal was to ensure they were not only inspiring, but as practical as it gets. Now we're considering to make the document public. Who would want this?
Read more: fourthcanvas.co/portfolio/tsg
We approached The Stack Group with a clear challenge: to build a parent identity that holds both legacy and future ambition. We aligned narrative, positioning, and design into one cohesive identity system. One that could move beyond Paystack’s story into a broader institutional role.
What happens when one of Africa’s most consequential companies outgrows its own story? With Orange by Marmalade as strategy partners, we helped shape @TheStackGroupHQ; a parent identity that sits above Paystack and a family of technology ventures.
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