parv @funnelbound
growth/marketing Joined May 2022-
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Following807
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scalable outbound in 2026 is still just two platforms: email and linkedin. your phone number is sacred. dms everywhere else are spam. can a third channel even exist?
@punitpalial The demand for fake ugc tells you everything about how much a brand account is worth rn. Real people posting real results is slower but it's the only thing left that works.
YouTube is quietly turning every creator into a growth team. The gap between people who test and people who post and pray is about to get embarrassing.
🚨 Huge update: YouTube just announced video AB testing, thumbnail generation & more. I’m here in the YouTube offices in New York… and they’ve just made their biggest update in years. Here’s the 3 changes I am most excited about + my take as a strategist running some of the
one build can become a week of content: a workflow screenshot, a 30-sec demo, what broke, the logic behind it, the template. repurposing works when each post gives a different reason to care.
my idea of content distribution is you create one piece of original content on one medium and then you re-write it (maybe ask help from ai) and publish it across different media: >linkedin >twitter >instagram/tiktok >substack >youtube
@purvaasays I think it depends on your ICP more than anything. If your buyers live on PH, it is free distribution. If not, you are grinding for upvotes from people who will never pay you.
request to spend 20 mins of your sunday watching this youtu.be/jvczxxUUqNs
Please sign and share the Bhopal petition. We need to get 100,000 signatures: wh.gov/isOdv
Jev is a game changer for marketers. It can help you decide which ads to scale, which keywords to target, how to define the ICP, and the lifecycle flow that each user goes through. Jev can handle all of it, faster and cheaper than any LLM call. The applications are endless!
@hamidreddit interesting. thanks for sharing this.
@hamidreddit So this positions you as the person who figured it out, and it pulls in everyone who hasn't yet.
@teerkus organic A/B testing is always better than trying to predict a winner upfront
@EashanShetty i assume the majority of the cost at the top of the funnel is driven by creators? because cold paid CPMs for awareness can be quite inexpensive in most cases.
Someone searching "[competitor] alternatives" has already decided. The sale is basically done. You're just competing on who shows up first. Most marketers miss this because they're too busy running ads to people who don't want to buy yet.
There’s like 5-20 pages on most tech company’s websites that will drive 90% of your conversions Here they are: > [Competitor] Alternatives > [Competitor] vs [Competitor] > [Competitor] Review > Best [product] for X > How to export data from [Competitor] > [Software] for [role] >
started using instinct and it more than 2x'd my productivity
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