Influencer PR Group @ipgagency
A division of @thegosocial, IPG connects food and beverage brands with social influencers. Denver, CO Joined June 2020-
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Micro & macro influencers can generate huge brand awareness among their followers. Even just 1 social post can generate new fans for your brand. Interested in starting an influencer campaign? Email [email protected] or schedule an appointment. ipgagency.com/contact
Spreading the word about your brand can be ruff 🐶 That’s why we help you find the right influencers for your brand just like we did for @SheepDogWhiskey. Check out how we partnered with 15 doggie influencers and their humans to bring awareness to this peanut butter whiskey.
A majority of marketers believe influencer marketing offers the highest ROI, even more so than traditional marketing tools. Let us help you find the best influencers for your brand. Email [email protected] or schedule an appointment. ipgagency.com/contact
Influencer marketing is a critical piece of the consumer journey. Consumers want to hear about brands from people they trust. Interested in starting an influencer marketing campaign? Email [email protected] or schedule an appointment. ipgagency.com/contact
To kick off the back to school season, we’ve rounded up some of our top teacher influencers who share their teaching experience and use their platforms to inspire other educators. Check out our latest blog at the link below. Photo: @primaryandsunshine ipgagency.com/blog/top-teach…
We elevate our clients through PR efforts and get them featured in top-tier media outlets. Check out one of our latest hits featuring @buzzardsroostwhiskey in this @UPROXX line up of their favorite bourbons. uproxx.com/life/best-bour…
We collaborated with foodie and cocktail influencers to showcase Santo Spirit premium tequilas in celebration of the day in July. Our influencers shared their fun cocktail recipes, tequila food pairings, and at-home celebrations with 180,500+ followers.
Consumers love a good round up of new products to try! That’s why we help our clients like @AltarSpirits get noticed in PR outlets like @Liquor in their top list of vodkas for summer cocktails. Check out the article at the link below. liquor.com/new-vodkas-493…
We love a seamless partnership among two brands that go hand-in-hand like @kentuckytotheworld playing cards and @kerns_kitchen pies. As a favorite among our influencers like @kentuckygirlramblings, you may have heard of @kerns_kitchen Golden Pecan Pie. #NationalPecanPieDay
With influencer marketing becoming ever prevalent among all types of B2C business, it’s a great strategy to market your brand to new customers. Interested in starting an influencer campaign? Email [email protected] or schedule an appt. ipgagency.com/contact
62% of Americans start their day with a cup of ☕ and coffee lovers alike share their perfectly poured lattes across their feeds everyday. We’ve compiled some of our favorite coffee influencers. Check it out in our latest blog at the link below. ipgagency.com/blog/best-coff…
A huge part of influencer marketing is gaining exposure to new audiences and getting them to take action by following the brand’s account, visiting a website, or making a purchase Email [email protected] or schedule an appointment to get started: ipgagency.com/contact
#NationalCoconutDay calls for cocktails with @bushwackerspirits 🥥 Craft this Belky Colada from @fullplatebelky Add a few @bushwackerspirits shots, pineapple juice, pineapple chunks, orange juice, and strawberries. Blend to perfection and enjoy! Photo: @fullplatebelky
We spoke with @QueerKentucky, an organization which helps share the stories of LGBTQ+ on social and provides DEI Consulting to companies so they can better incorporate diversity. Check out our interview on our podcast “Eat. Drink. Social.” #PrideMonth. goforthbesocial.com/podcast/42-que…
Treat yourself this #NationalIceCreamSoda Day to an @Ale8One Cherry float from our influencer @sharelexky 🍒 It’s soda-licious 😉 Video: @sharelexky
Micro-influencers can deliver better returns for brands since they are more frequently seen as subject matter experts. Let us help you find the best influencers for your brand. Email [email protected] or schedule an appointment. ipgagency.com/contact
In time for #NationalBourbonDay and #FathersDay, we’re sharing some tips from @dadsdrinkingbourbon 🥃 Nashville-based John Edwards tells us how he grew his social channels and how we need to rethink how we drink. Listen to the full podcast: goforthbesocial.com/podcast/54-dad…
Cheers to partnering with the best bourbon enthusiasts and influencers to help us grow new brands like @15starsbourbon 🥃 #NationalBourbonDay 📷: @bourbon.n.honey
#NationalJerkyDay calls for picnics with @minguabeefjerky - a favorite snack among our influencers ☀️ 📷: @knoxfoodgirl
Working with influencers to promote your brand can lead directly to consumer sales when they click the links on posts and make a purchase. Let us help you find the best influencers for your brand. Email [email protected] or schedule an appointment ipgagency.com/contact
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Lucas Assis @thelucasassis
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Christopher Osburn @ChrisOsburn
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Cheers to craft distilleries overcoming the odds. We helped @bushwackerspirits, coconut rum cream, share their success in markets throughout the Southeast despite launching in COVID. Read about their story here and see more of our PR work at @ipgagency. rb.gy/wnvhko
🥃
#InternationalWhiskeyDay is a time to celebrate our award-winning clients like @distillery291 🥃 Check out @InsideHook’s recent feature on @distillery291’s White Whiskey at the link below. insidehook.com/article/booze/…
Paid campaigns do have their perks including more control over influencer content and often more feed posts versus stories. Here’s a round-up of influencer partnerships we helped @Ale8One secure. For more influencer work check out @ipgagency.
It’s party season. We helped @vangoghvodka share their holiday flavors and cocktail recipe through a gift pack campaign with influencers in key markets. See more of our influencer work at @ipgagency and reach out if we can help you in 2022.
Paid versus trade. There are many different approaches to influencer outreach. While trade can feel more organic, paid gives you more control over the content and when it’s posted like this campaign for @Ale8One. See more PR and influencer work at @ipgagency.
Do you know what river town was once the whiskey capital of the world? (P.S. It’s not Louisville). Check out this interview with JK Williams Distilling and @whiskeylore. For more PR and influencer work visit @ipgagency. whiskey-lore.com/interviews/j-k…
Maple syrup ...it’s not just for pancakes. Check out @distillery291’s M whiskey, finished in maple syrup barrels, on Fred Minnick’s blog and visit @ipgagency for more PR and influencer work. fredminnick.com/2021/10/07/291…
Might we suggest starting your week with biscuits?
Back to school means stocking dorm fridges. We worked with @Ale8One to get their product in the hands of Kentucky college students this fall. Check out more influencer and PR work at @ipgagency.
There’s a chill in the air which means it’s time for whiskey round-ups. @BevNET featured @distillery291’s X release in a recent piece of new whiskeys to try. Check out the link below and visit @ipgagency for more PR work. bevnet.com/news/2021/10-n…
Beverage trade coverage plays an important role in keeping top of mind with distributors. From new markets to new products be sure to get your news out there. Read about JK Williams Distilling in Shanken News Daily & check out our work at @ipgagency. shankennewsdaily.com/index.php/2021…
We assisted Van Gogh Vodka when they partnered with spa service Priv to tell their story online. For more influencer work visit @ipgagency.
We helped Louisville-based filmmaker Morgan Atkinson promote his documentary “Statues: Is This What We Stand For?” on social and PR. Check out this interview in the @courierjournal. For more PR work visit @ipgagency. courier-journal.com/story/entertai…
Go give it a listen :)
Calling all tequila lovers 🔊 In our latest podcast episode we take a deep dive with @thelucasassis covering everything from #bartok to authenticity in tequila brands. Listen for yourself here ipgagency.com/blog/podcast-t…
Happy #RyeDay. Clients @distillery291 and @DistillingJk were both featured in Infatuation’s Top 10 list. theinfatuation.com/recommendation… For more PR work visit @ipgagency.
Consumers' attention spans are short. Product round-ups and gear sections can sometimes get more eyeballs than a long feature. We recently got @ToadfishOutfit non-tipping dog bowl in @MensJournal Gear section. See more of our work at @ipgagency. mensjournal.com/gear/make-life…
TikTok cocktail reviews. Could these short form videos be the next frontier? We talk to Shawn Soole to find out in our latest episode of “Eat. Drink. Social.” goforthbesocial.com/podcast/52-sha…
Cheers to the weekend. Do you post more or less on the weekend?
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