Jef Loeb @jefloeb
Writer, creative director, commercials director, teller of tall tweets from Brainchild and more & more https://t.co/J06C4L4uXy about.me/loebjef sf/nyc/mendocino Joined November 2007-
Tweets416
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Following409
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Likes19
@simonateba From the Dept. of Obvious News, breathlessly reported: US Chamber supports the interests of its dues-paying corporate members. Also, gambling found in Casablanca.
New Twitter CEO promises most accurate information source | Technology | sfexaminer.com - goo.gl/alerts/EtQPij #GoogleAlerts
@janthonylong How about “who cares?” Insipid ad written by machine, or equally insipid ad written by human copywriter?
@stuartenyt They test the living crap out of these things and if it’s pegged to $19 you can bet it’s a calculated decision. Not necessary a simple one, though: the calculation has to account for response rates, volume, and net revenue—what the hospitality trade calls “yield management.”
It’s past my bedtime but I’ll say this: I read the entire DOJ filing. I litigate against the government ever damn day so I know a few things beyond google lawyering 😉 and this platform. This is a robust well-substantiated brief. Trump is screwed. 🚨
@sargo Read top to bottom or left to right? Make the wrong choice and you’ll be wandering a while.
@martinbihl Tote. Got a Cannes-based podcast promo from Campaign with the sigh-inducing come on, « is the big idea dead? ». According to a CD from a PR shop and a QSR CMO it is because asking for same puts too much pressure on creatives and makes it too hard to deliver on a schedule. Yikes.
@Lawrence Judges should be selected for being relentlessly honest. As it happens, the confirmation process rewards artful digging. Case in point….
@heyfrankholland As the memory expert at Kaiser once told me, grief can present as dementia—scie.org.uk/dementia/sympt…. Beyond that, common decency for someone who just lost her companion of 42 years would suggest a far more compassionate stance. Are we that desperate to tear down a true icon?
@martinbihl Aka « you don’t buy a dog and teach it how to bark, » a point I’d thought first made by Leo Burnett; checking it turns out to date to a novel penned in 1583. Who knew? Looking for « how to client » books, shocked to find zilch. Want to collaborate?
Been Twitter hacked. Please click on nothing from my Twitter account.
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adwr7emcka8wa @y5xap275062cmz
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45K Followers 44K Following We’re all in this together and none of us make it out alive. Be good to each other.You might like
