A customer visits twice in one week, then vanishes for a month.
With a paper card, that silence is invisible. You keep serving new faces with no way to tell who already liked you enough to come back twice.
Badger flags the gap. One automated nudge, sent at the right moment, turns a quiet lapse into a third visit.
A customer who orders an espresso and a customer who orders two coffees and a pastry get the exact same stamp.
A stamp card rewards the visit. It has nothing to say about what was actually spent.
We compared the popular stamp card apps against a points-on-the-amount model here: getbadger.ch/en/articles/st…
Most loyalty and marketing platforms assume someone is sitting down to write a campaign every week.
At a small shop, nobody has that hour. The reward reminder, the Google review request, the local update all need to go out without anyone drafting them.
We wrote up what to look for when you don't have a marketing team: getbadger.ch/en/articles/ma…
Every stamp card app makes you choose two things: does a visit or the amount spent earn the reward, and what does the customer have to install to get there.
We broke down four tools on those two axes. Stamps in the Wallet, free-to-start plans, tap-and-go devices, and a points model tied straight to the till.
Full comparison here: getbadger.ch/en/articles/be…
Ask to see the dashboard before you sign anything.
Three things need to be there with zero math on your part: who comes back and how often, what a regular spends versus a passer-by, and whether your rewards are actually working.
If it only shows impressions and views, it's an ad tool wearing a loyalty label.
The full checklist: getbadger.ch/en/articles/lo…
A loyalty programme only you use fills up at the pace of your own counter.
One that your customers already have for the café next door starts filling from day one, before you've handed out a single card.
We compared six digital loyalty apps for small restaurants and shops on that and five other criteria: getbadger.ch/en/articles/be…
A Google review request sent three days later, in four paragraphs, gets ignored.
One sent the same day, one question, one link, right after the customer paid, actually gets answered.
We wrote up the timing rules that decide whether your request works: getbadger.ch/en/articles/co…
Going digital isn't installing an app and hoping regulars figure it out.
It's picking a mechanism, then giving the team one sentence instead of a training session, and honoring paper cards in progress for a month so nobody loses a stamp they earned.
We laid out the full one-week switch plan for cafes: getbadger.ch/en/articles/re…
A customer visits your café four times, earns enough for a free drink, then disappears.
With a paper card, you never knew they were close. With Badger, they get a notification before that fifth visit ever slips away.
The regulars you keep are already walking through your door.
Badger gives independent shops and restaurants in Switzerland a digital loyalty program — no paper stamp cards, no marketing team needed.
Customers scan a QR code at the counter in 2 seconds.
Owners see who's coming back, and who isn't.
275 local merchants already use it.
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