Kanikka @kanikarajdev

Curious Chandigarh Joined May 2009

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Kanikka @kanikarajdev

2 months ago

Your team is your number 1 asset, especially in a Services business. For an early stage business, the right team can impact the trajectory of your business for your early years. #hiring #mindcog #marketresearch

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Kanikka @kanikarajdev

3 months ago

Storytelling is a Big Deal in Marketing !! Indian Consumers LOVE ads that feel real and human. Mindcog found, over 70% of Indian Consumers find real-life stories to be the most compelling. Recall "kuch meetha ho jaaye"? It showed moments of love, friendship shared. #mindcog

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Kanikka @kanikarajdev

3 months ago

While staying with her parents between Army postings, my friend and her husband faced conflict, prompting them to buy a flat. Despite challenges, it was one of their best decisions. At times life forces you to level up. Have you ever experienced something like this? #growth

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Kanikka @kanikarajdev

3 months ago

Market research is not a luxury; it's a business essential. Informed decision-making relies on understanding market trends, customer preferences, and competitors. Without accurate insights, businesses risk investing resources inefficiently. #strategicdecisions #mindcog

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Kanikka @kanikarajdev

3 months ago

🌐In a world of six degrees of separation, any two people are connected by 6 acquaintances. Intricate network of interconnected individuals—a game-changer for marketers. Viral content thrives on these chains, strategically designed to traverse social circles. 💡 #mindcog

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Kanikka @kanikarajdev

3 months ago

Embarking on entrepreneurship, I've learned triumph isn't instant; it demands patience and persistence. The journey reveals the nuanced value of every detail and the vital need for a supportive tribe. Grateful for mentors and allies on this exhilarating adventure.✨ #mindcog

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Kanikka @kanikarajdev

3 months ago

Tiny changes that, when repeated, lead to remarkable transformations over time! Here are a few key takeaways from - "Atomic Habits" by James Clear🚀💡 ⭐ Build Identity-Based Habits ⭐ Use Habit Stacking ⭐ Use the Two-Minute Rule ⭐ Focus on Systems, Not Goals #Mindcog

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Kanikka @kanikarajdev

3 months ago

Five High-impact Strategic Decisions Using Market Survey Data! 🌟 Meet Customers Where they Love to Engage 🌟 Locate, Discover and Conquer 🌟 Sell Smart, Not Hard 🌟 Turn Customer Data into Loyalty Gold 🌟 Level Up with Your Product Line #strategicdecisions #consumersurvey

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Kanikka @kanikarajdev

3 months ago

Businesses often wonder whether to handle research in-house or partner with an external company.🤔 Our Advice? Start with in-house research🏠for a basic understanding. Then, collaborate🤝with an external company to fill gaps and enhance existing knowledge. #marketresearch

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Kanikka @kanikarajdev

3 months ago

Ever had a great idea that didn't quite get the attention it deserved? 🤔 Spark life with unconventional tips! 💡Reverse Brainstorming for breakthroughs 🔄Challenge biases 📜Visualize with Storyboarding 🎩Diverse thinking with Six Thinking Hats 🤖AI tools #mindcog

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Kanikka @kanikarajdev

3 months ago

Happy Republic Day! 🇮🇳 As we watch the unfurling of the tricolor, (while being thankful for the long weekend), we can take a moment to reflect on our Constitution, the bedrock of our democracy, embodying justice, liberty, equality, and fraternity. Jai Hind! 🇮🇳 #RepublicDay

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Kanikka @kanikarajdev

3 months ago

Have you ever considered the impact of your ratings on an app? Whether through star ratings or comments, here's why your opinions matter - 🌟 Shaping Experiences 💬 Insights from Comments 🤝 Building Community 🐞 Spotting Bugs Together 🚀 User-Centric Evolution #mindcog

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Kanikka @kanikarajdev

3 months ago

In India’s entrepreneurial spirit, we find stories that echo the transformative influence of micro- entrepreneurship. Whether it’s the local artisan crafting livelihood from passion or the tech enthusiast! India harbours an extensive pool of 7.9 million MSME’s #mindcog

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Kanikka @kanikarajdev

3 months ago

Competitor research is not just about keeping an eye on the rivals; its a strategic tool to unveil valuable insights. It goes beyond being aware of who they are; delving into their strengths, weaknesses, and market positioning. #marketresearch #mindcog

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Kanikka @kanikarajdev

3 months ago

I had the privilege of meeting Manish Pandey, affectionately known as Bade Bhaiya at Josh Talks. This post encapsulates some lessons I derived from this seasoned mentor. ✅ Openness & Humility ✅ Communication ✅ Never Too Late to Start Anything #mindcog #survey #podcasts #learn