Phil Deckard @phildeckard
Bassist | Guitarist | Singer | UX/UI - Visual Designer phildeckard.com Los Angeles Joined June 2009-
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This is not a coincidence
This is one of the most profound videos I’ve filmed since the rise of Trump. I asked him why he was there. Tears rolled down his cheeks. His father who was a WWII veteran (like my dad) told him “We gotta stop this guy”. He was a squadron commander and he lost 110 men and he never…
Trump is found Guilty & I’m celebrating!! youtu.be/2_RKgcmWZuc
One of the greatest live albums was released 42 years ago today! instagram.com/p/CoD_OEorvla/…
I’m thankful for the beach… 🏝️ @ Venice Beach Boardwalk instagram.com/p/ClXdX9nJ0bz/…
Our lives are built on luck, timing, and if we have the strength and desire to do our best at every job we get.
7. Achieving success: • Show the hero what success looks like at the end of their journey with you. Example: Instead of listing specs and features, this iPhone ad nails it by simply showing you what success looks like - a beautiful picture.
6. Avoiding failure: • You've already identified the hero's pain point - the problem. • Now show them how you're going to help them avoid the pain of failure. Example: In this ad apple shows you how you can make your life less complicated by switching to iPhone:
5. The call to action: • Once you've demonstrated your value, urge the hero to take action. • Great calls to action are clear and compelling. Example: Nike probably has the most compelling call to action in the history of advertising - Just Do It:
4. Your plan: • Tell your hero how you're going to solve their problem. Example: Apple creates amazing visual guides for their products:
3. Your guide: • Position yourself as the solution. • Demonstrate yourself as a credible solution. Example: This Nike ad positions their shoe right next to a winning athlete:
2. The problem: • What problems does your customer face in getting what they want? • Address these problems directly. Example: Apple identified privacy as the core problem for their hero in this ad:
1. A character: • Choose your target customer • Identify what they want • Make this the centre of your story Example: Nike chose underrepresented girls who want to play tennis as the character of this ad:
95% of successful storytelling boils down to 7 key elements: 1. A character 2. Their problem 3. Your guide 4. Your plan 5. The call to action 6. Helping them avoid failure and 7. Achieve success Here's how to craft each element of your story:
Steve Jobs said: “The most powerful person in the world is the storyteller.” Legendary brands like Apple and Nike are built on storytelling. Here's the simple 7 step framework to help you master storytelling:
Weelz… @ Santa Monica, California instagram.com/p/CZYAg-zPJPW/…
Denise @TammyHolme91535
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Maria @tonya_cox27763
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The Tapes Archive @TheTapesArchive
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Popular Liberal 🇺�.. @PopularLiberal
60K Followers 8K Following Democrat. Grassroots influencer. Proud Liberal. Feminist. Democracy Matters. Primarily Happy. ☮️ #WeAreBlue1 #BlueWave2024 Truth Always wants to be found.
Sunsun Girly @sunsungirly
41K Followers 44K Following DEMOCRAT! 🌊VOTE BLUE 💙 ☀️DO NOT DM ME! INSTANT BLOCK! Trump for prison 2024!
Congressman Jared Mos.. @RepMoskowitz
62K Followers 1K Following Father, husband, sneaker head, and Congressman for Florida’s 23rd Congressional District.
Christine @guelphgirlchris
39K Followers 27K Following Opinionated bigmouth. Blocked by Rudy Giuliani, George Santos and many others. DMs will be BLOCKED. Laura Loomer is a bitch. Fuck Trump.
Barry Phillips @AttorneyCPA
1K Followers 37 Following Devoted Husband and Father; Recently Retired: Attorney & CPA; Proud Never Trumper; Just moved from LA to Colorado to enjoy life.
Glenn Kirschner @glennkirschner2
749K Followers 51K Following @NBCNews @MSNBC Legal Analyst; Fmr 30-yr fed prosecutor. https://t.co/SywEUwHLwA https://t.co/0XiMAHOeMN
South Dakotans for Po.. @southdintegrity
8K Followers 567 Following GOP politicians and RW Media control their base with lies and hate. We interject facts, sound logical inferences, and appeals to decency into RW bubbles.
Bjorn Englen @BjornEnglen
4K Followers 2K Following Bassist of SOUL SIGN (@AllStarRawk) & DIO Disciples. Ex YNGWIE MALMSTEEN, QUIET RIOT, Scorpions' ULI JON ROTH, TONY MACALPINE etc https://t.co/L7eM9DJzMp
Denise E @Dbotaco
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Inner City Press @innercitypress
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Jett Pink @jett_pink
335 Followers 384 Following South Bay musician and guitar builder. Owner/builder at Unknown Legend Guitars. Check out my Etsy shop! https://t.co/ETWyCdsJcN https://t.co/1tvPP6Syrq!
Donald J. Trump Posts.. @TrumpDailyPosts
461K Followers 12K Following Trump Posts From Truth Social & More So They Can Be Shared With Millions On X. Make Sure To Tap (🔔Notify+) So Tweets Cannot Be Suppressed. No Affiliation.
Biden-Harris HQ @BidenHQ
339K Followers 4 Following Just the facts, Jack. We’re on the other website, too: https://t.co/9Z2jW1VQ7a
Lauren Windsor @lawindsor
173K Followers 7K Following Documentarian, "Gonzo for Democracy." Help me fund it here: https://t.co/inySMVdlpN Creator, reporting webshow #TheUndercurrent. ED, @AFVhq.
KPage 🌊🌻💋☕.. @bkpage
2K Followers 2K Following Backing #ClimateChange #BLM #LGBTQ+ #MyBodyMyChoice #VoteBlue #ResistanceMember #WomansMarch #Science
Out of Context Human .. @NoContextHumans
4.0M Followers 247 Following The ORIGINAL Out of Context Human Race page! Subscribe to us for $1!↗️ No Copyright intended - DM for credit/removal
Nathalie Jacoby @nathaliejacoby1
280K Followers 56K Following Democrat • Kindness matters most of all. #SpacesHost
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609K Followers 2K Following Host of @TheYoungTurks. Founder & CEO of @TYT. Watch weeknights at 6pm eastern https://t.co/vZUvdcXzAK
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1K Followers 735 Following Professional beard grower - former Hollywood bellhop - forever Trail Blazer fan. @midnightmass @narcosnetflix @altcarb @umbrellaacad
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982K Followers 1K Following Brooklyn Congressman. Leader @HouseDemocrats. Work hard. Stay focused. Deliver results #ForThePeople.
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895K Followers 6K Following Proudly serving Maryland's beautiful Eighth Congressional District and leading @OversightDems in Congress.
Marc E. Elias @marceelias
827K Followers 201 Following Founder @DemocracyDocket. Chair @EliasLawGroup. My dog's name is Bode.
Bill Kristol @BillKristol
1.0M Followers 9K Following Director, https://t.co/JPcpCzAVjV. Editor at large & Morning Shots co-author, https://t.co/IFsNJFzEig. Host, https://t.co/wbwBfexLRN
Joyce Alene @JoyceWhiteVance
1.1M Followers 2K Following @UALawSchool |@MSNBC & @NBCNews |Podcasts #SistersInLaw & Cafe Insider|Obama US Atty |25 year fed'l prosecutor |Wife & Mom of 4 |Knits a lot |Now on Substack
MeidasTouch @MeidasTouch
1.2M Followers 2K Following The official account of the MeidasTouch Network. Unapologetically pro-democracy.
Alexander S. Vindman .. @AVindman
952K Followers 2K Following Dad. Spouse to @natsechobbyist. Vet. NYT Best-selling Author. Ex NSC/WH Staff. Senior Advisor @votevets. Dr. & Senior Fellow, SAIS, JHU. 🧵 @alexander_s_vindman
Republicans against T.. @RpsAgainstTrump
636K Followers 5K Following Pro-democracy conservatives Republicans fighting Trump & Trumpism. Please support our work: https://t.co/FkmisNic4X
Laurence Tribe 🇺�.. @tribelaw
1.4M Followers 729 Following “We are living through a revolt against the future. The future will prevail.” — Anand Giridharadas
Mueller, She Wrote @MuellerSheWrote
751K Followers 15K Following Subscribe to my Substack: https://t.co/obwMdjaJnQ AND THREADS: https://t.co/hDci375oDX
Adam Kinzinger (Slava.. @AdamKinzinger
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Somecafone @somecafone
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61K Followers 796 Following “Features jutting out all over the place.” Instagram: phildunster AFC Wimbledon supporter. Maxibon enthusiast. #TedLasso #blacklivesmatter
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Ron Filipkowski @RonFilipkowski
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beeple @cskkdfgr
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Jorts (and Jean) @JortsTheCat
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@TrumpDailyPosts So, the Soros-back Alvin Bragg or President Biden is behind all of your problems? How is it that 45 is the first and only President in the history of our country that feels it is necessary to have Presidential immunity??
@TrumpDailyPosts I'm old enough to remember when Trump had to pay his rape victim $83,000,000.
@TrumpDailyPosts 44 presidents before Donald Trump functioned effectively without immunity. They didn't need it because they didn't commit crimes like Donald Trump does. But then, they were all much better people and better presidents.
Indeed.
You know what doesn’t get canceled because of rain? A criminal trial. 😎
@MikeCrispiNJ A Trump supporter lights himself on fire and you blame “the left”. SMH.
I’m sure you guys all remember a show I did on @HBO called OZ… Well my good friend Tom Fontana who created OZ and many other prolific TV shows made a short film about OZ after prison. It will premiere on YouTube starring Dean Winters and Lee Tergesen! It premieres May 1, 2024…
@The_Nomad_News @TrumpDailyPosts @VivekGRamaswamy @TulsiGabbard Oh ya? Why does she have six fingers?
Zero IQ between these two idiots.
I’ve voiced these same opinions when I still worked for the network as well. This isn’t something new. I’m also not bashing food network by saying I wish there were more actual cooking shows. I will always be very grateful that I was able to work for them for seven years.
@KaitBb84 @Wolfiesmom @people Valerie spent years on the Food Network mostly judging cooking competitions with the exception of one show where she cooked. Now that she wasn't asked back, she has an issue with the networks current love of cooking competition shows. Is that fair?
@Patricia_RocksU President @BarackObama didn't do anything. Republicans continue to hate him because of the color of his skin, the content of his character, and his wonderful family. Oh, plus there's 8 years of a presidential administration that did nothing but work to improve the lives of the…
This is my church! Doesn’t matter what Christian denomination you are, color, sexual orientation or political affiliation because all are welcome at my church. You can be a Jew, Muslim, Buddhist or even an atheist and you will be respected here. Maybe we should all do a little…
@DefiyantlyFree Too easy…
Every time Trump talks about his crowd size, I think about that time Obama drew 75,000 in Oregon.
@Timcast @jonstewart No Tim. He'd have to raise the price and then drop it again over and over for the purpose of tax manipulation for it to be anything like Trump's antics. Try harder with you bad analogies.
@Timcast @jonstewart There is no such thing as a NYC penthouse available for 1.8MM…. Secondly go look at Zillow and the other real estate sites for Mar A Lago’s value. I have seen between $18-85million. Trump the other day said in a press conference it was worth 1 billion to maybe 2 billion. If you…
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