Sydney @sydneywhybrew

Joined October 2013

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324
Followers

219
Following

165
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981

George Takei @GeorgeTakei

4 years ago

Ban assault rifles, not books. Regulate firearms, not women’s bodies. Protect kids, not lobbyists.

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Geofencing is an emerging trend in social media marketing. It allows marketers to have their ads set to a specific geographic location. In turn these ads will be shown on social media platforms for a tailored market. Read more on geofencing below! #MKTG475 google.com/amp/s/www.smar…

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Sydney @sydneywhybrew

5 years ago

@KatieMc122 @blairadowler I agree! Social media is becoming a critical marketing tool and will continue to be one in the future. I also think that as social media platforms advance, the style of social media marketing will shift as well. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@Megankozi @blairadowler I completely agree! As of now it's hard to say how successful the meta verse will be. However, I can see it heavily impacting social media marketing and influencers if it becomes successful. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@blairadowler In the future I believe that social media marketing will continue to evolve with technology such as AI. Marketing will continue to align with gen z values and change the way advertisements are presented to the world. #MKTG475

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Sydney @sydneywhybrew

5 years ago

Augmented reality is consistently gaining popularity due to social media apps such as Snapchat and TikTok. This is a creative way for brands to market their products while also creating trends. Read below for more info on AR and social media! #MKTG475 en.yeeply.com/blog/augmented…

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Sydney @sydneywhybrew

5 years ago

@taylorfuchs7 @blairadowler This is a great example, Nike is acknowledging the importance of mental strength as well as mental health. It contrasts their slogan "Just do it" in a way that is thoughtful and exemplifies the company values. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@a_bodenheimer @blairadowler I completely agree! This is a great way for their brand to show that they value their employees. It also allows for their consumers to be able to see the company beliefs and values in action. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@blairadowler Tampax has been consistently posting informative content on their TikTok. I usually share with friends their posts about hygiene product myths from a health professional. It is refreshing that feminine products are becoming destigmatized and factual info is being shared. #MKTG475

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Sydney @sydneywhybrew

5 years ago

Social media influencers are one of the most popular forms of marketing in 2022. They allow for more positive word of mouth and brand recognition. Read more below on why this marketing channel is so effective! ⬇️ #MKTG475 forbes.com/sites/theyec/2…

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Sydney @sydneywhybrew

5 years ago

@JackGinsburg4 @blairadowler I agree, that was a poor move on their part. They should prioritize consumers regardless of gender and connect with them through their social media. This would allow for a more positive brand experience for all. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@gablun222 @blairadowler I completely agree! Although Anthropology is a well known brand, their lack of social media presence causes for a lack in connecting with consumers. By interacting with customers and posting frequently they would become more relatable and transparent. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@blairadowler Pantene misses the mark when it comes to social media. Their ads always feature perfect unrealistic hair and I feel that it's been over done. They need to modernize. They should create a campaign that features everyday people in order to resonate with consumers better. #MKTG475

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Sydney @sydneywhybrew

5 years ago

Personalization in social media marketing is becoming a top priority. 91% of customers are more likely to shop with a brand that offers a tailored experience. Read more about personalized marketing below! #MKTG475 socialpilot.co/blog/personali…

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Sydney @sydneywhybrew

5 years ago

@KatieMc122 @blairadowler This is a great point. Before attempting to add more marketing channels it is important to utilize and grow the platforms that they are currently using. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@cmclements131 @blairadowler I agree! I plan on using this form of marketing for my client as well. It is a great way to not only promote the business but give customers a chance to watch the process of creating the product. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@blairadowler A social media marketing trend that I hope to incorporate for #MountaineerRoastingCo is short form video. Their target audience is young adults and that form of marketing will be the most effective way to get their message out. #MKTG475

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Sydney @sydneywhybrew

5 years ago

With the success of TikTok, "snackable content" is on the rise. Short-form video is becoming a simplistic way for companies to advertise. Do you think this style of content is here to stay or just a fad? Click the link to learn more! #MKTG475 forbes.com/sites/forbesag…

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Sydney @sydneywhybrew

5 years ago

@BritChristoff @blairadowler I agree! Their interactions with customers and competitors is very entertaining and a smart way to drive engagement. It also allows for them to be more personable instead of seemingly calculated. #MKTG475

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Sydney @sydneywhybrew

5 years ago

@deannacrumm12 @blairadowler @Oreo I completely agree! Oreo knows that they have a broad market and uses that information as a way to appeal to all ages. Their content continues to promote their brand in a way that is nostalgic to some and exciting to others! #MKTG475