Content marketing is a lot harder these days.
Last year, 65% of Google searches ended without a click.
And social media platforms will ding you for linking out.
The harsh truth? Marketers need to get a lot savvier about their content.
Here's how:
Hello there!
I'm Mark, director at @candouragency, a digital marketing agency, and founder of @AlsoAsked, a People Also Ask keyword research tool.
I wanted to make a thread about zero volume keywords, a generally misunderstood topic.
#SEOThread@thetafferboy
It's important to remember though that Google isn't trying to "rank keywords", it's trying to rank pages based on the *intent" of the searcher.
This means you might have 20 search terms that all mean the same thing but are written in different ways!
#SEOThread@thetafferboy
The most common types of rich snippets are:
✏️ Review Snippet
✏️ Recipe Snippet
✏️ Music Snippet
✏️ Product Markup Snippet
✏️ Movie Snippet
✏️ Events Snippet
Let’s take a look at each of them 👉 bit.ly/3b10fqa.
Don't the THE MAN hold you down!
Instagram doesn't allow clickable links within posts.
Fine.
We've got a workaround for you 👇
youtube.com/watch?v=0oJuRe…
Whether you're writing website copy, a blog, or creating a video, you always want to focus on making that 1-on-1 connection with your audience.
Make them believe you're speaking directly to them, and you'll see much better results from your content.
#marketingtips
Remove just one field, and you’ll increase conversions by as much as 26%.
If you're looking to turn that web traffic into leads and sales, start with the right landing page setups.
Learn how to get the most from your pages right here:
contentmarketingpro.com/create-more-la…#marketingtips
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Turn your website into a revenue-generating machine, in our FREE masterclass webinar.
You'll learn how to improve SEO, build better landing pages, structure your site for success, and much more!
Just go to:
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Want to know what's hot and what's not on your website?
Heatmaps reveal it all.
If you don't have one on your website, this short video demonstrates why they're an indispensable tool:
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