Info Entropy @InfoEntropy
Jamming your email inbox with the best stuff. infoentropy.com San Francisco Bay Area Joined February 2012-
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User tip for @Iterable: delete several million contacts from your user list by setting up a big dynamic list that feeds a workflow. Use an AB Split node to pipe those users to several static lists for deletion. I deleted 100,000,000+ contacts using this method.
Feelin' good! I'm nearly done deleting 220,000,000 unusable email addresses & fake accounts from my ESP. 🧹
Refactoring my Google App Scripts code to send a cacheable Iterable datafeed. WE ARE HAVING FUN NOW
Thankful that our Black Friday/Cyber Monday madness is now over. The sale went well, notching 3 all-time high days in a row. 😎
I'm getting ready to send roughly 140M emails over the course of the next 7 days. The tension is palpable.
Calm emails featured on Really Good Emails! youtu.be/LyGGsAc27BQ
DoubleTree Chocolate Chip Cookie Recipe newsroom.hilton.com/doubletree/new…
Calm guest pass from me to you. calm.com/gp/bud7rq
Having a good day on my first black friday in marketing. Thursday was an all-time high for single day revenue. Friday even higher than Thursday!
A pain I know all too well.
I'm so sorry but I just spent 45 minutes troubleshooting a CSS stylesheet that wasn't working in the Gmail app, and it was all because I declared a capital "!Important" on one line instead of "!important" and I just needed to tell somebody. #emailgeeks
People sometimes ask why I've switched my job focus from web development to email marketing & development. Because it's a dopamine hit! This month I sent 3 campaigns that increased November revenue 500% higher vs. November 2018
Our email calendar now powered by catalogs! This saves me about 7 minutes of copy-pasting per week.
Our first catalog-powered email snippet! Just the tip of the iceberg. @Iterable #emailgeeks
Entertaining presentation from the Burger King folks at #AmplifyPM today. Ashamed to admit that I didn't realize that fast food chain is use cutting-edge tech to sell their burgers and troll their competitors.
Shiny new toy alert: @Iterable catalogs activated for my account at work. 🎮
Sending my first big e-commerce email blast today! Goal is: REVENUE. This campaign features content tests for personalization according to user preferences as well as gender prediction.
Good example of find your why & doing what you like to do. why? save the ocean from lionfish. what? ROBOTS. robotsise.org
I'm attending #ACTIVATE19 this week and recognize a lot of faces from #litmuslive! Evidently #emailgeeks love conferences.
Most useful website for email developers I've ever seen. howtotarget.email
I made this widget that's on CNET's website! (Don't know if it will be there for long so I took a screenshot) cnet.com/news/black-fri…
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