Juice Content @JuiceContent
Primedia Online’s Content Marketing division. Fill up on insights, learn about ‘content strategy’, squeeze more value out of your campaigns. juicecontent.co.za Cape Town, South Africa Joined August 2012-
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@JdeK @sterkinekor @FoxP2laB Thank you, Janet!
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This year's JHB addition of the @IMCConference leaves the industry buzzing - ow.ly/UKJ6U #IMCSOMA
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Facebook Quarter 3 results are out. The shift to mobile.. #MediaOnTheMove #Technology
Would you purchase products directly via your @twitter or @Pinterest profile? ow.ly/Uve53
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Nothing you do will make everybody happy. Speak to the audience and forget about the ones that don't like it @AhmedTilly #IMCSOMA
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@IMCConference @AhmedTilly #IMCSOMA don't get it wrong. Use someone who lives and breathes the content they are producing
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#IMCSOMA evaluate competitors, identify emerging technologies, appoint cross-for national team understand and validate the investment
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#IMCSOMA data takes emotion out of decisions, influences the positioning of a disruptive strategy, drives personalization, measures success
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#IMCSOMA build strategy through lagging indicators, current indicators and leading indicators
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This is the first time I've been rewarded for not shutting up. My mom would be proud(read:shocked) thanks #IMCSOMA
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The Internet Of Me - customer using digital to create, communicate, consume and share #IMCSOMA
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Think like a consumer, not a shareholder. Be user centric #IMCSOMA
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🎵It's all about the reach, bout the reach no drop off, it's all about the reach, bout the reach no drop off.... 🎵 #IMCSOMA
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#IMCSOMA exec summary:create context with content to effectively communicate value to consumers. it is really simple, doesn't mean it's easy
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Content is context. It is the context created to make the communication of a message more effective. #IMCSOMA
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Don't mind watching your ad if it's good content. It's a value exchange; attention for whatever. Great @LebooRabaji #IMCSOMA @castlelitesa
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The 4 Ps of marketing are now digital. Product: digital, Price: digital, Place: digital, Promotion: digital #IMCSOMA
@Kylefrankwhite Well said Kyle #IMCSOMA
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I really hope one day humans will evolve, absolutely, from products that push consumerism to products that simply solve problems #IMCSOMA
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