i @TechSource_co
inconsequential Joined March 2016-
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@LondonRobinson How is that professional to tweet something overheard in public
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i retweeted
Yes, #marketing budgets are tighter & the demand for growth is higher. But, perhaps paradoxically, chasing #ROI has limited marketing success, by eliminating those tactics that are tough to measure. It's time to reclaim the #marketingMix okt.to/SP1zyL
i retweeted
The one thing everybody forgets about Gartner's hype cycle, even in martech (and marketing in general!) chiefmartec.com/2018/01/one-th… #MarTech
i retweeted
“Why marketing technology is sucking the life out of the marketing profession” — @markwschaefer medium.com/@markwschaefer… — blaming the technology doesn’t solve the problem; viewing it as a symbiotic system & exerting positive control over it does #MarTech = tech + people + process
Tech Trends That Will Shape Marketing in 2018: Insight From CEOs, CMOs, CTOs... goo.gl/rh9rZF (via juice.li)
Five Ways Artificial Intelligence Is Transforming B2B Marketing goo.gl/XXLo45 (via juice.li)
Smart Cities: Can My City be Hacked? - Security Boulevard goo.gl/eXXw9M (via juice.li)
Shadow IT: How today’s CIOs grapple with unsanctioned tech goo.gl/BkLzRP (via juice.li)
‘AR is the next internet’ bit.ly/2kDKpKz #AR #engagement #internet #marketing #martech #snapchat #reality
The SMART Social Media Strategy bit.ly/2kCXSCg #engagement #influence #marketing #measurable #ROI #SMM #social #strategy
Facebook Watch Time: 15 Ways to Increase Views and Engagement goo.gl/Gnfr6c (via juice.li)
Only 35% of Companies Think Content Marketing Is Truly Successful bit.ly/2BQXhRw #communication #content #marketing #martech #metrics
SmarTech Publishes 3D-Printed Metals Patent Landscape Analysis goo.gl/bGwPEM (via juice.li)
Contextual Marketing 101: What Methods Work Best? goo.gl/3X5bcF (via juice.li)
12 Content Marketing Trends You Should Be Following bit.ly/2kpxKuG #adapt #content #data #marketing #martech #smm #trends #update
Experts Predict How AI Will Impact Us in 2018 goo.gl/qT2c2b (via juice.li)
i retweeted
#Marketing in a distracted, digital world mklnd.com/2jf2afH #adtech #martech via @marketingland
10 Social Media Predictions for 2018 [Infographic] bit.ly/2ANHIMO #AI #AR #chatbots #digital #marketing #martech #personification #SMM #social #strategy #voice #video
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