Jakub — Google Ads for DTC @jakublasocha
Scaling purpose-driven DTC brands with Google & YouTube ads. Generated over $10M. Building JOESMOON. joesmoon.com Joined June 2023-
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No matter what life throws at you, just stay humble guys.
DTC owners hate the phrase “it depends”. But in reality—you should really run away from people who don’t use this phrase often. Context is everything. Nothing is certain.
Really interesting replies! From my POV; if you want to sell to the most resilient consumers—you need to make them feel in control. Make them feel like it’s THEIR decision. Inform vs hard sell. Someone who is hard to convince is also very hard to convince otherwise. You’re…
Really interesting replies! From my POV; if you want to sell to the most resilient consumers—you need to make them feel in control. Make them feel like it’s THEIR decision. Inform vs hard sell. Someone who is hard to convince is also very hard to convince otherwise. You’re…
When did ‘The Diary Of A CEO’ turn into ‘The Diary of Every Health Expert With Contradictory Health Claims’?
Food for thought: how do you convert people who think they are resistant to ads and say they would never buy from an ad? Curious what you guys think
Any resources / ppl to follow you gents recommend regarding Facebook Ads? Who has the most skin in the game?
🚩 It's terrifying how many brands still don't collect first party data. Cookies are literally going away as we speak. You need the data to stay relevant. Otherwise, you're shooting in the dark.
Google Ads is all you need to scale. ✦ TOF - Youtube Ads ✦ MOF - Shopping, Search ✦ BOF - Brand, Remarketing Imagine the amount of data you can get out of one platform.
You have to repel more. Sometimes it's not enough to attract your ideal customer. You need to REPEL a bad one with the same intensity. You will save money & time in the long term. Are you a luxury brand? Well make it clear that it's not for poor people.
Most Google Ads advice is straight bullsh*t. If you want real scale just follow the fundamentals. ✦ Group your keywords by themes ✦ Maintain your negative keyword list ✦ Separate high intent / low intent keywords ✦ Tailor ad copy across different stages
✦ Just do this ✦ Just do that Everyone tells you a recipe for success. But it's all bullsh*t. There is no secret ingredient or formula. Just solve a problem for others, every single day. More people you help = more money you make. Simple as that.
This company was losing $1,000s monthly. However, solution to their problem was dead simple. ✦ Be more relevant ✦ Track every interaction ✦ A/B test everything
Everyone in the space should watch @RyeMcKenzie new video. Biggest inspiration for anyone starting the entrepreneurship journey 🙏
Last month I generated $200k for my clients with Google Shopping Ads. So I created a COMPLETE document & video that shows how to create and optimize a Shopping Campaign. To get it, comment "send" Like & retweet this to say thanks! (must be following so I can DM)
Write generic ad copy, yield average results. I've seen CTR increase by 23% with just few adjustments. Specifically: ✦ Target one audience ✦ Resolve one objection Focus is key.
A 20-year-old is anxious about what people think about him. A 40-year-old doesn’t care about what others think about him. A 60-year-old understands that no one even thought about him in the first place. Just do this thing, guys, don’t procrastinate—no one cares.
It's so easy to compare yourself to others. But the only time I've progressed is when I focused on myself, day by day.
Running while on a steep caloric deficit is a different kind of hell 😤
Kevin Lee @kevin_leekff
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William Kast | Ad Cre.. @williamkast_
3K Followers 233 Following Ad Creative & Meta Ads For 7-8 Figure DTC Brands | $7M+ Generated | Follow To Make Better Ads 🎯
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382 Followers 201 Following Helped profitable scale 20+ DTC brands to 7 figures and beyond with Meta Ads & Creatives. • Ironman 🏊♀️🚴♀️🏃🏽 • Philippians 4:13
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