Rigel Muck @rigelmuck

Reformed Pessimist • Ex-senior dev (10+ yrs), now SaaS consulting • I help plateaued SaaS founders find & fix their biggest growth bottlenecks (paid). bit.ly/4eRBVX7 Find your SaaS MRR leak: Joined August 2023

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Rigel Muck @rigelmuck

7 hours ago

Does your SaaS product match the promise your landing page made? Or worse, is the promise vague/unclear? Both translate into retention issues later down the line...

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Rigel Muck @rigelmuck

12 hours ago

What's stopping your SaaS from charging prices like this? Or even a quarter of it? - A mindset that plays small (afraid to charge what it's worth) - A vague audience (you aren't not sure who values it most) - Fear (that raising prices means angry customers or losing them) Often…

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Rigel Muck @rigelmuck

14 hours ago

No shit. Nigerian scam level 100 unlocked. (because... god's desire)! (sigh... i'm passing on $38M... must be nuts)

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Rigel Muck @rigelmuck

16 hours ago

If you aren't ambitious (or not as much as someone), does it help you feel better about yourself if you look down on them? Does it help justify your own lack of action, and drive?

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Rigel Muck @rigelmuck

2 days ago

The power of niching down to a submarket that VC backed teams can't be bothered to enter. Yet big enough to generate millions.

Tibo @tibo_maker

3 days ago

The power of niching down to a submarket that VC backed teams can't be bothered to enter. Yet big enough to generate millions.

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Rigel Muck @rigelmuck

3 days ago

Target market. Customer needs. Focus. We must center our marketing, sales, and product around the customer’s problems. If you don’t know who your target customer is, you have a problem. You are building blind. Don’t skip step 0.

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Jason ✨👾SaaStr.Ai✨ Lemkin @jasonlk

4 days ago

Me today with strong CMO at $40m ARR company: "I built you a new marketing site in @Replit. I just had 20 minutes during a board meeting, what do you think." CMO: "Woah. That's a lot better than we have today. How did you do it?" Me: "I vibe'd it in @Replit. First I…

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Rigel Muck @rigelmuck

3 days ago

"mom how did we get so poor?" "your dad spent 24 months building something, but was too afraid to sell it."

kitze @thekitze

4 days ago

"mom how did we get so poor?" "your dad spent 24 months building something, but was too afraid to sell it."

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Rigel Muck @rigelmuck

3 days ago

Two of the worst SaaS strategies: trying to out-feature your competitors or underpricing them. (Bonus points if doing both at the same time - pure 'genius level' madness!) They look smart on paper, but they end the same way: you burn through time and margin every time you…

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Rigel Muck @rigelmuck

4 days ago

Probably good idea to avoid these bad ideas...

Thomas Sanlis 🥐 @T_Zahil

5 days ago

Probably good idea to avoid these bad ideas...

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Jason Cohen @asmartbear

5 days ago

Should you focus on one product, or launch multiple? Many smart people argue for each side. Both CAN work. Both USUALLY fail. Therefore, pick the one that best matches your personality, AND make OTHER decisions consistent with that path, not mix the two strategies.

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Hiten Shah @hnshah

5 days ago

SaaS was built on predictability. Clear roadmaps, consistent features, repeatable funnels. That discipline scaled the category. But the same instincts that made SaaS great now hold companies back when they step into AI. AI doesn’t fit the mold. It’s probabilistic, adaptive, and…

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Rigel Muck @rigelmuck

5 days ago

With AI, it's now possible to generate 'perfect' landing pages, onboarding flows, drip emails... you name it. It's too easy to obsess about these for a bad product. So, only a minority of SaaS are making bank (and the rest... Bankrupt) We can't cheat/game our way to PMF.

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Rigel Muck @rigelmuck

6 days ago

Someone wise can, if called upon, defend both sides of an argument equally well. But they deliberately pick a side based on their stance.

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Rigel Muck @rigelmuck

6 days ago

A winning product has a turning point. A single moment when the user finally gets it ("Aha!"). That moment does more for retention than more new features ever will. And that could mean a single, killer feature which provides real value v.s. many features that dilute it.…