O @scalingO_

Why alternative traffic beats paid ads for info products: Paid ads = rented attention (stops when you stop paying) Reddit/IG organic = owned attention (compounds over time) Build assets, not expenses AI makes organic scalable

The “reciprocity principle” on steroids: Give away something so valuable people feel guilty not buying Not “here’s a free PDF” Try “here’s a trained GPT worth $500 that I’m giving away” Massive perceived value = massive reciprocity urge

Advanced funnel psychology: Page 1: Qualify (remove tire-kickers) Page 2: Educate (build perceived value) Page 3: Demonstrate (show proof) Page 4: Close (remove risk) Each page has ONE psychological job Do it perfectly, move them forward

How I use VEO3 to test infinite ad variations: Same script, different: - AI face demographics - Background settings - Emotional tones - Speaking pace Find winner in 48 hours Scale it across platforms This is impossible with human actors

The “commitment consistency bias” for retention: Get people to publicly declare their goals in your community Once they tell others “I’m building a faceless business” Psychology forces them to follow through to maintain self-image Public commitment = accountability

The “information gap theory” for clickable content: Create gap between what they know and what they want to know “The AI tool that replaced my entire marketing team (and it’s not ChatGPT)” Curiosity gap + pattern interrupt = unstoppable click urge

The “decoy effect” pricing strategy: Option A: $97 (basic) Option B: $297 (complete system) Option C: $497 (complete + bonus) Nobody buys C, but it makes B look like the smart choice Psychology > logic in buying decisions

Reddit karma farming system that builds authority: Find “help” posts in your niche → Write detailed answers (not promotional) → Do this 20x/week → Build karma + authority → Then post your own content → It gets amplified Karma = algorithmic trust

The ads are going to be crazy with this. New Era…

OpenAI @OpenAI

a day ago

The ads are going to be crazy with this. New Era…

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AI content repurposing system: One long-form insight → Twitter thread → LinkedIn post → Instagram carousel → Email newsletter → YouTube short → TikTok → Reddit post AI adapts tone/format for each platform One idea, infinite reach

How I use AI to create infinite content variations: One core insight → 10 angles → 5 formats per angle → 3 platforms per format = 150 pieces of content From one idea AI turns depth into breadth automatically

The “serial position effect” for content structure: People remember first and last items best Structure: Hook (memorable) → Value content (middle) → CTA (memorable) Bury weak points in the middle, bookend with strength

The “hyperbolic discounting” trick for urgency: People value immediate rewards over future ones Instead of: “Buy now and make money later” Try: “Start building your system in the next 10 minutes” Immediate action beats future benefit every time

Advanced GPT training method: Don’t just upload content, upload conversations Your best sales calls, customer objections, success stories, failed pitches GPT learns context, not just information Context = conversion

Why your Instagram isn’t converting: You’re posting content people “like” Not content people “need” Likes = dopamine hits for followers Saves/shares = psychological need recognition Optimize for saves, not likes

The “framing effect” that doubled my product value: Same product, different frame: Bad: “$997 course on marketing” Good: “$997 system that replaced my $50K marketing team” You’re not selling features or knowledge You’re selling replacement cost savings

The “pattern interrupt” technique for breaking through noise: Everyone: “Here’s how to make money online” You: “Here’s why 97% of people fail at making money online (and the psychology behind it)” Negativity cuts through positivity fatigue Then pivot to solution

Seen guys w/ trash websites doing $10k/mo. Why? Their ad hooked the right person → curiosity → buy. Early on you don’t need a perfect funnel. You need traffic. Ship the ad. Ship the copy. Fix the funnel later.

Instagram automation system that grows faceless accounts: AI creates content → Auto-posting tool schedules → Engagement pods boost initial traction → Algorithm amplifies → Real followers discover → Convert to email list 300-500 new followers weekly, completely hands-off

Why AI video ads outperform human ones: Humans optimize for what looks good AI optimizes for what converts The difference: AI removes ego, focuses purely on psychological triggers that drive action Beauty doesn’t buy, psychology does