Doug Turnbull @softwaredoug
Search at Daydream; ex @Reddit, @Shopify & @o19s; Books: Relevant Search & AI Powered Search Find me at 🦋 softwaredoug.com Joined March 2009-
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Notes from my session with @softwaredoug on query understanding. Worth a look if you're building retrieval systems.
@softwaredoug nailed this in our talk on query understanding: Agents don’t want more vector math. They want structure. They want reasoning. They want tools that work.
TOMORROW!!
Agents turn simple keyword search into compelling search experiences softwaredoug.com/blog/2025/09/2… (news.ycombinator.com/item?id=453473…)
RAG is dead. Again.
Agents will be a bigger paradigm shift than RAG for search RAG is a lot of the same old search we've always built. Agents that reason actually do quite well with simple search tools. like a dumb keyword search. softwaredoug.com/blog/2025/09/2…
Two different deep dives, same week. Wednesday's lesson's all about turning months of NLP work into simple prompts. Join @softwaredoug and me for Cheating at Query Understanding with LLMs and learn how to prompt your way to success. Link to join below:
How do you use LLMs for query understanding? Talk on Weds! Agents want structured, interpretable, predictable search tools. To use them well, you need to understand turn raw queries + conversations into structured requests maven.com/p/eebe98/cheat…
fun read about bm25
Tomorrow kicks of Cheat at Search Essentials - a 3 week, free course on the core essentials to Information Retrieval softwaredoug.com/blog/2025/07/3…
BM25F is an adjustment to BM25 that accounts for multiple fields, beating out naive summing of BM25 scores softwaredoug.com/blog/2025/09/1…
Cheat at Search essentials begins Friday! Lexical search from basic tokenization and term counts up to BM25F maven.com/p/e9fbe4/cheat…
A scapegoat's guide to transforming organizations softwaredoug.com/blog/2025/09/1…

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