ThePublicRelationsPodcast @thatprchap

PR & Comms journalist/podcaster. I study the world's best ideas and how in-house teams and independent agencies can use them in a daily newsletter & podcast thepublicrelationspodcast.com Sydney Joined March 2018

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ThePublicRelationsPodcast @thatprchap

9 months ago

"We need to do SOME PR & marketing," they say. But without clear targeting, it's wasted effort. On #CommsQuestionTime, @Komall of @tuteconsult shared tips for a pet brand: focus on vets for authority & pet owners for healthy convos. Got a Q for the panel? DM me! #pr

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ThePublicRelationsPodcast @thatprchap

10 months ago

Jake Paul vs Tyson: A masterclass in PR, getting C-suite execs to embrace PR, authenticity lessons from political rivals, & a PR conundrum. All in this week's #PR insights! 🎙️ 👉 ThePublicRelationsPodcast.com #Marketing #comms

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ThePublicRelationsPodcast @thatprchap

10 months ago

Straight-talking PR advice "That's not going to work" @SokhalSonali "National media wouldn't be interested" @HelenFBarnett "The public attitude toward journalists is rock bottom @JMacNYC 🎙️'Comms Question Time' on all podcast apps #prtips #publicrelations #marketingagency

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ThePublicRelationsPodcast @thatprchap

10 months ago

If your personal reputation is on the line, then @KathleenLucente from @redfancomm has some great advice. A reporter is chasing a story based on claims from a disgruntled former employee at a firm where the listener worked. Should you respond? #pr #prtips #pragency #comms

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ThePublicRelationsPodcast @thatprchap

10 months ago

We've seen how getting the public onside influences elections but what about business campaigns? @JMacNYC of Counterpoint Strategies makes this happen for clients & shared this advice to a council trying to get public support - CommsQuestionTime.com #prtips #pragency

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ThePublicRelationsPodcast @thatprchap

10 months ago

🩺 PR Tip - Health advice is often boring & overplayed. But with the right angle, it doesn’t have to be! 📰 Dig deeper—find real stories & make it timely. It’s not about recycling stories, it’s about finding the news hook that gets attention. #commsQuestionTime #PR #comms

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ThePublicRelationsPodcast @thatprchap

10 months ago

“Cold calling, press releases, and media pitches aren’t enough anymore,” says @SokhalSonali from Intelliquo. In a recent #CommsQuestionTime, she advised a health charity to engage Mum bloggers to motivate schools to take action. Have a question to? #PRtips #PR #marketing

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ThePublicRelationsPodcast @thatprchap

10 months ago

Got a comms challenge? DM your question! In Ep 3 of "Comms Question Time," experts tackle issues for a pet food startup & a legal tech firm. Featuring @Komall @HelenFBarnett & @jonwoodroof . Listen now—anonymous Qs always! #PR #Comms #Marketing

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ThePublicRelationsPodcast @thatprchap

10 months ago

How would you like some leading experts to solve your comms challenges? 🎧 Episode 1 of Comms Question Time is out! The panel: Sonali Sokhal – Celebrity & community engagement expert. Jim McCarthy (@JMacNYC) – Crisis reputation management #PR #Comms #Marketing #Branding

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ThePublicRelationsPodcast @thatprchap

10 months ago

How would you handle a personal reputation crisis or launch chocolate into a new market? In Ep 2 of "Comms Question Time," experts @KathleenLucente & @JMacNYC share insights. All 3 pilot shows release on Thurs 31st! #PR #Comms #Marketing

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ThePublicRelationsPodcast @thatprchap

10 months ago

Need comms advice? "Comms Question Time" is live! The 3 pilot episodes just dropped. Featuring experts @SokhalSonali & @JMacNYC experts in crisis management and celebrity-driven culture. Search "Comms Question Time" or check the links in bio! #PR #Comms #Marketing

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ThePublicRelationsPodcast @thatprchap

10 months ago

If you want to sell authentically, you have to be authentic. One of the big takeaways from Comms Question Time is how you warm to the panelists. Hearing experts thinking aloud rather than pitching their company is refreshing. Episodes coming soon! #PR #Comms #Authenticity

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ThePublicRelationsPodcast @thatprchap

10 months ago

Recording the trailer for the new show. #pr #comms #Marketing

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ThePublicRelationsPodcast @thatprchap

11 months ago

You know how hard it is to put together panels? I solved it for the new Comms Question Time podcast by writing my own online tool. No more endless emails. If the pilot shows go well, I’ll scale the tool up. Check out the video on how I did it! #PR #Comms #Tech

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ThePublicRelationsPodcast @thatprchap

11 months ago

So many businesses ignore PR and comms? On Comms Question Time, PR experts from around the world tackle real comms challenges to show what they could be acheiving. It’s a masterclass in the future of marketing for "comms-curious" organisations. First episodes soon! #PR #Comms

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ThePublicRelationsPodcast @thatprchap

11 months ago

Today's newsletter (also on the podcast!). 1️⃣ Leather industry’s campaign packaging 2️⃣ Are sentiment tools missing sarcasm 3️⃣ How to get the public onside PR techniques, ideas and things to try for your own projects. Free, twice a week. Link in profile. #pr #comms #marketing

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ThePublicRelationsPodcast @thatprchap

11 months ago

What's the hardest part of sales? Cold pitching probably. It's hard to even open the door let along get a meeting. But there is a way to open the door before you ever get there. Check out thepublicrelationspodcast.com #Sales #PR #Marketing #BizDev

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ThePublicRelationsPodcast @thatprchap

12 months ago

Doing a startup? People hesitate to buy from a new firms because they worry you won't be there in 6 months. What if they believed you will be? It would make sales much easier. That is the power or PR. Learn more at ThePublicRelationsPodcast.com #PublicRelations #PRStrategy #SalesTips

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ThePublicRelationsPodcast @thatprchap

12 months ago

The spin off show from The Public Relations Podcast is proving to be really exciting as a panel of top comms pros tackle listener's scenarios. Thanks to @KathleenLucente and @JMacNYC for recording the 2nd pilot yesterday. More soon #publicrelations #communications #Marketing

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ThePublicRelationsPodcast @thatprchap

12 months ago

Want your PR to stand out? Be original. Stop repeating the same clichés. As Seth Linden from @DukasLindenPR said on the podcast last week, find a fresh angle or unique quirk to make your story pop, whether in pitches or on social media. #PR #Comms #PublicRelations #PRAgency