Vishal Gupta @visualbit
Head of Design | AI × UX Strategist | Scaling Product Design with Systems Thinking | ex-Dunzo, Instamojo | CUA™ Bengaluru, India Joined November 2009-
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Candour = Design for Humans Two decades in product rooms has taught me this: Teams rarely fail because of lack of talent. They fail because of lack of candour. I’ve seen it across companies: → Teams almost ship redesigns that everyone knows are clunky—until someone finally…
When a menu doesn’t open where you click, you pay a tax—every single time. TL;DR Windows 11’s centered Start menu improves visibility on ultra-wide screens and keeps parity across inputs, but it breaks two workhorse principles—Fitts’s Law and muscle memory—for mouse users.…
🌀 The Jalebi Loop of Design In ancient Egyptian and Greek mythology, there’s a symbol called the Ouroboros — a serpent eating its own tail. It represents cycles without end: creation and destruction, life and death, infinite repetition. Design has its own Ouroboros. Only, for…
🍬Melody khao, khud jaan jao — The Only UX Rule That Always Works In UX, we often say “be in the user’s shoes.” But too often, we try those shoes on while sitting at our desks. Parle’s old Melody campaign nails it better: “Melody khao, khud jaan jao” — experience it yourself.…
Untamed: A slow-burn masterclass in sense-making Just finished Untamed. Six episodes, Yosemite as the stage, Eric Bana as an ISB agent threading a murder through terrain, weather, and egos. Dropped July 17 and already climbing the Top 10 for good reason. Netflix+1 What I…
Speed gets celebrated. But direction gets forgotten. We often obsess over making things faster: • Faster sign-ups • Quicker checkouts • Instant loading • One-tap everything But here’s the hard truth: Fast is useless if users are rushing toward the wrong thing. I’ve seen it…
Why “Feature Ideas” Are the Wrong Starting Point Most teams begin with this question: “What should we build next?” But in lean product design, the better question is: “What user problem are we solving?” Features don’t lead to value. Problems do. Here’s how to flip the script:…
Reposting this because it raises an important point about how we treat templates in UX. Yes, templates are everywhere—and for good reason. Cognitive load theory, decision fatigue, blank-page paralysis... there's solid behavioural science explaining why humans (designers…
Reposting this because it raises an important point about how we treat templates in UX. Yes, templates are everywhere—and for good reason. Cognitive load theory, decision fatigue, blank-page paralysis... there's solid behavioural science explaining why humans (designers…
Last weekend, I vibe-coded a real-time Markdown editor that instantly displays your writing as you type. With a simple layout of one tab and two panes, the focus remains solely on your content. 🔗 Explore it here: v0-markdown-editor-henna.vercel.app In a nutshell: - Write on the left,…
Passive Voice Isn’t Proof of AI — It’s Proof of People Playing Safe There’s a recurring red flag people point to: “Too passive — must be AI.” But passive voice didn’t originate in a model. It came from us — lawyers, researchers, governments, marketers. Humans use passive voice…
. @amazonIN, we need to talk about your missing item flow. Tried ordering 'Amazon Now' a few times — and each time, something doesn’t show up. Fine. Mistakes happen. But here’s the kicker: 👉 The app asks for a photo of the missing item. How exactly do I take a picture of what…
How to do a proper mobile design handoff
Prompting Is the New Prototyping Before AI, UX was the bridge between idea and implementation. We studied users, mapped flows, designed clarity — and handed over a well-structured blueprint to engineers. Today, when working with AI models, the blueprint is the prompt. And the…
Friction is the real enemy. Not bad colour choices. Not average typography. We spend weeks polishing UI. Sweating over pixel alignment, drop shadows, visual themes. But users don’t drop off because your corners aren’t rounded. They drop off when your product makes them work too…
Design isn’t free. Users pay for it — with their attention. We rarely see it that way. After all, what’s a single click? Just a tap. A swipe. A tiny gesture. But behind each one is a moment of decision: → Do I trust this? → Do I know what happens next? → Is this worth my…
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