Megan Weaver @wvu_meganweaver

WVU Marketing Student Joined October 2022

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Megan Weaver @wvu_meganweaver

a year ago

Major music streaming platforms such as Apple Music and Spotify implemented a fun way of viewing their subscribers yearly top artists and music. This is a great way to make their subscribers have a personalized experience. #MKTG475 @blairadowler apple.com/newsroom/2022/…

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Megan Weaver @wvu_meganweaver

a year ago

Instagram stories have shown to be very beneficial to companies when promoting their products. It is a way to flash your product across a customers screen momentarily to help create brand awareness. #MKTG475 @blairadowler socialinsider.io/blog/why-brand…

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Megan Weaver @wvu_meganweaver

a year ago

#MKTG475 @blairadowler Elon Musk's attempt to re-invent twitter and grow profit margins is by implementing a subscription cost of $8 to be a verified user. Not long after the purchase, Elon began laying-off Twitter employees in large amounts. cnet.com/news/social-me…

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Megan Weaver @wvu_meganweaver

a year ago

Right now, TikTok is a huge platform for marketers to use when promoting their product or brand. Companies can use the algorithm to their advantage to help find a new customer base in untapped markets. #MKTG475 @blairadowler sproutsocial.com/insights/tikto…

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Megan Weaver @wvu_meganweaver

2 years ago

#mktg475 Meta's new platform is not driving the ad revenue that the company was predicting to receive after the re-brand. Meta has increased costs and lowered ad revenue in Q3 which will cause companies to advertise elsewhere. Read more about it at socialmediatoday.com/news/Meta-q3-R…

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Megan Weaver @wvu_meganweaver

2 years ago

Studies show multiple different psychological affects differing between various different age groups and generations of people who had access to social media from an earlier age. Many of these affects are negative.. #MKTG475 mcleanhospital.org/essential/it-o…