Impact Magazine @IMPACT_onnet
A weekly from the @e4mtweets stable, talking about what's hot in marketing & advertising. impactonnet.com Mumbai Joined May 2012-
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A wave of bold, young independent agencies is breaking the mold, rewriting playbooks, and proving that creativity has no boundaries. Watch out -the next era of advertising has a new set of rule-breakers. Coming soon on IMPACT . @anuragbatrayo @nawalahuja @neetanairhere
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Himesh Reshammiya revives his iconic Ravi Kumar persona in KFC’s latest campaign, blending music and nostalgia to spotlight the brand’s ₹299 9-piece bucket. @KFC_India #HimeshReshammiya #RaviKumar #KFCCampaign #AdCampaign #BrandMarketing
As Kusha Kapila, Prajakta Koli and other creators step into the streaming spotlight, could they redefine what star power means on OTT? Read more on - impactonnet.com/impact-feature… By Pritha Pahari #OTTTrends #Creators #NextGenEntertainment #FromScrollToStream #StreamingSpotlight
Flip through IMPACT Magazine before getting your hard copies of the week! @anuragbatrayo @nawalahuja @neetanairhere #FestiveMarketing #Marketing #Onam #Diwali #FestivalsofIndia #Streaming #OTT #Interview #IMPACTStories
MS Dhoni and Kusha Kapila reunite for Orient Electric’s festive campaign, as the brand powers up visibility across digital, outdoor, and OTT by partnering with Rise & Fall as Lighting Partner Read more on - impactonnet.com/more-from-impa… #OrientElectric #MSDhoni #KushaKapila
Which brand’s tagline is this: ‘Neighbor’s envy, owner’s pride’?
Big stars, bigger campaigns - but are Flipkart and Dream11’s ads telling brand stories or just putting on a show? Read more to find out - impactonnet.com/impact-stories… @Flipkart @Dream11 #Ads #Redcarpet #Branding #overshadow #advertising #adcampaigns #dream11 #bollywoodstars
India’s new GST slabs bring relief to healthcare, FMCG and appliances - but luxury goods face a heavier tax bite. Read more on - impactonnet.com/impact-stories… #Tax #GST #luxuryitems #Taxes #healthcare #fmcg #appliances
Hero MotoCorp has named Harshavardhan Chitale as its new CEO , starting January 5, 2026. Read more on - impactonnet.com/more-from-impa… @HeroMotoCorp #HarshavardhanChitale #PeopleMovement #appointment #CEO #IMPACTnews
Kerala’s festive market saw a record surge this Onam, with ad spends touching an estimated ₹1,400 crore. Industry leaders weigh in on what’s driving the wave of festive advertising. Read more on - impactonnet.com/talking-point/… #Onam2025 #AdSpends #FestiveMarketing #KeralaMarket
Samay Raina continues his streak of brand-integrated podcasts, this time featuring Ashish Chanchlani. What do you think about this series ? #urbanjungle #samayraina #podcasts #brandintegration
Milka’s “The Last Square” campaign turned chocolate into a gesture of kindness - inviting consumers to part with the final piece and share tenderness with someone special. What do you think about this campaign ? @Milka #AD #Milka #TheLastSquare #DareToBeTender #BrandCampaign
With over two decades of experience in the FMCG sector, Neil George began his journey with a 5+ year stint at P&G. Today, he leads Abbott India as General Manager & Managing Director, continuing his legacy of leadership and growth. Read more on - impactonnet.com/cover-story/pe…
Govind Iyer, an alumnus of P&G India, went on to hold senior leadership roles at Egon Zehnder. Today, he leads as Managing Director, India at The Rockefeller Foundation. Read more on - impactonnet.com/cover-story/pe… #RockefellerFoundation #BusinessLeadership #PGAlumni #PGIndia
From P&G to PepsiCo and Unilever, Geetu Gidwani’s career is a testament to strong brand leadership. Starting with a 5-year foundation at P&G, she has gone on to shape strategies and lead at the highest levels across global giants. Read more on - impactonnet.com/cover-story/pe…
From P&G to Meta: Ruchi Kohli’s journey reflects a strong legacy in sales and account management. After nearly 8 years at Procter & Gamble, she now leads as Country Head, Mid-Market Business, India at Meta. Read more on - impactonnet.com/cover-story/pe… @ProcterGamble @Meta
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