Karthik 🇮🇳 @beastoftraal
Communications strategy consultant (see pinned tweet). Connect with me for corporate workshops on personal branding. No paid posts - my words are not for sale. beastoftraal.com Bangalore Joined December 2008-
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Honest version of, "Bottled water or regular water?" 😂
BJP's implication from their standard response for anything that people accuse it for: "Look, we may talk about Lord Ram like we're very devout, but that's just an act - we are just louts. We are third rate criminals under the garb of 'party with a difference'. But forget about…
BJP's implication from their standard response for anything that people accuse it for: "Look, we may talk about Lord Ram like we're very devout, but that's just an act - we are just louts. We are third rate criminals under the garb of 'party with a difference'. But forget about…
Never forget.
"Candidate capturing" = "We raked up a legal case against that Opposition leader to put pressure on them to join BJP and they, out of the blue, started being amazed by the aura above the head of Param Pujya Modi Maharaj and decided to convert".
"Why did regulator need court orders to act?" —Abeyaar TOI, is this some trick question? When the founder is in cahoots with the highest leaders of the ruling party and the State has 'Double-Engine Sarkar', we should fully expect that corrupt, immoral party to act *for* the…
The state of 'Double-Engine Sarkar'.
Became allies in September 2023. State President informed of videos in December 2023. Didn't the State President inform Amit Shah/others? If he did (he wouldn't dare not to because if the news leaks, it would bite him hard), what did they do about it?
Wordle 1,047 4/6 🟨🟨🟨⬜⬜ 🟨🟨⬜🟨🟨 🟩🟩⬜🟨🟨 🟩🟩🟩🟩🟩 Good one 🙂
A new ad in last week's WSJ Magazine caught my eye not because of the product being sold but because of an anomaly that we don't usually see in advertising! Flexform's ad did have the brand's sofa, but it also had a guy seated on the carpeted floor looking sheepish given the tray…
Sold :)
"Mooh mein Ram, bagal mein chhuri" The truth of this wise old proverb is taking on sharper meaning every day now, each time in a new & twisted way
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@beastoftraal Also, why one of the fins of Nemo is shorter
@beastoftraal All of us! I don't think there has been a child in India who hasn't worn these on their fingers.
@beastoftraal They will get sued. Thanks for highlighting
@beastoftraal Reminds me of Jessica Pegula (tennis player) got a deal with Stella Artois after bringing a Heineken to post match PC.
@beastoftraal Most people think I'm a weirdo for not rinsing with water after brushing.
@beastoftraal Agree. It is unlikely companies or individuals adulterate willingly. As they grow it becomes super difficult to maintain quality, hire the right people and audit properly. Size is more powerful than principles. Only a few cos in the world use the size advantage to be the BEST.
@beastoftraal Patanjali was a decently sized petri dish, to observe how it behaved and how its competitors behaved around it. It has yielded the govt masses of real time behavioural data wrt large groupings competing for scarce resources.
It started with BJP openly manipulating ballots in Chandigarh Mayor polls which was caught by the SC. Now, they can’t even fight an election - 1 candidate disqualified & 8 candidates withdrew. Modi knows he can’t win fair & square. He’s down to hate speech & rigging elections.
@beastoftraal Most CPG brands aim for a single MRP across India to reduce arbitrage opportunities especially premium products. Different for commodities that have logistics as a major cost component. Alcohol is law mandated I think.
@beastoftraal One of the best states on gdp performance. Incredible stats through two decades.
@beastoftraal Yes it's becoming a pain point. Moving offline for a lot of stuff now.
@beastoftraal Cassssssaaaaattttaaaaa ❤️❤️❤️❤️❤️❤️
@beastoftraal @shrinivassg "these products" were the core initial drivers of growth & orders until other products took over..
@beastoftraal In the article, in some places "them" has been replaced with " your", I had to read these sentences twice to figure out ...or, maybe it's just me!
@beastoftraal One food historian speculated and that became "a reality" over time. Another thought it was discovered independently, but her word has not spread a far.
I don’t ask for much but I think I deserve to pet a little lamb like this…
@beastoftraal Thinking about it, I first had ice cream sandwich back in the 80s. Our school had taken us to Bhavanisagar dam for an excursion. The ice cream guy there ran out of cones. So, he made an instant innovation. Bought Britannica biscuits and started selling biscuit-icecream. Big Hit!
@beastoftraal Also Chubhti Jalti Garmi (Dermi Cool)
@beastoftraal It was like a குமிழ். And a very flowery, citrusy smell. Thanks for this pic.
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