University Distinguished Professor of Marketing, MB Zale chair in Retailing and Marketing Leadership, Senior Fellow IHI, author, researcher College Station, TexasJoined October 2014
Dr. Rana Awdish introduces our new coauthored article on words clinicians should never use with patients in this brief—and wonderful—video
lnkd.in/gVyV4bjU
A link to the full article appears at the bottom of the video.
Collaborating with such a gifted writer as Dr. Rana Awdish is a joy. Dr. Grafton and I had the pleasure in this new article on words clinicians never should use with patients. drive.google.com/file/d/14WpaHt…
I am proud to share my latest publication journals.sagepub.com/doi/epdf/10.11… published in the Journal of Marketing. For my academic friends, coauthor Tim Keiningham has created marvelous material for teaching Social Profit Orientation. fordham.edu/gabelli-school…
I was invited by a wonderful book recommendation site, Shepherd.com, to recommend my favorite books on kindness and dignity in healthcare. Here is the link should this theme interest you: urldefense.com/v3/__https:/sh…$
Urban hospitals offering essential services that many other hospitals do not offer are struggling to remain solvent. Bob Riney, Bruce Siegel, and I have written a new article highlighting opportunities to re-invigorate this critical sector:
hbr.org/2024/01/critic…
I recently did a podcast with Bennie Johnson, CEO of the American Marketing Association, that I would like to share.
I enjoyed doing it and hope you will enjoy listening to it. Best wishes for the new year!
…-with-bennie-f-johnson.simplecast.com/episodes/trust…
If you have a family member or friend who has cancer, please consider sharing with them “Proposing a Bill of Rights for Patients with Cancer.”
You’ll find it here: ascopubs.org/doi/full/10.12…
Here is one of my all-time favorite articles, with Professor Manjit Yadav & Dr. Michael Hole. We discuss healing the poor, the elderly, & the healers themselves. It is an article with solutions & “soul.” I hope you’ll read it, enjoy it, & share it.
journals.sagepub.com/doi/epub/10.11…
I am pleased to share my latest publication with you. We present innovative ways to deliver health services to people who might otherwise not have access to them. Researching and writing with my superb coauthors opened my eyes to what’s possible.
mayoclinicproceedings.org/article/S0025-…
Dr. Brad Stuart has just published an exceptional book titled: Facing Death: Spirituality, Science and Surrender at the End of Life.
It is a book full of wisdom.
amazon.com/Facing-Death-S…
In no service is effective communication more important than in healthcare. I am pleased to share a new coauthored article on this topic journals.sagepub.com/.../10.1177/10…
The PACE model offers a blueprint for enabling chronically ill older adults to continue living in their homes. PACE improves people's lives. Expanding usage of PACE is an opportunity we must seize. This just-published article tells the story: lnkd.in/g-bFirbR
Hiring Dr. Steven Anderson makes our outstanding marketing department even better. His pathbreaking work is improving people’s lives. There is no scholar who is a better fit for the purpose of this endowed chair. What a thrill to have Steve join us.
linkedin.com/posts/mays-bus…
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