Caitlin Nicholson @SMMProfesh

Brand & Content Strategist at @overit ✨ @wvuimc grad 🎓 Tweets about SMM, content marketing, brands, mktg trends & occasionally sports. #MarketingTwitter overit.com Joined March 2021

Tweets

259
Followers

56
Following

78
Likes

269

Caitlin Nicholson @SMMProfesh

2 years ago

#WednesdayWisdom: Just a reminder that going viral is NOT a valid, sustainable, and replicable social media marketing strategy. 👏 Most factors that are involved in getting your content to go viral are outside of your control. 💁‍♀️ #SMM

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Caitlin Nicholson @SMMProfesh

2 years ago

🔍 I spy a brand fail #Branding

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Caitlin Nicholson @SMMProfesh

2 years ago

#BrandAwareness can be an incredibly difficult and stressful part of #SMM. Just registered for a @HeyOrca webinar *tomorrow* on this topic. Excited to learn about: ✅Why is brand awareness important ✅ What metrics are valuable for brand awareness bigmarker.com/heyorca/Assess…

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Caroline Fitzgerald @goalscaroline

2 years ago

Imagine having the audacity to imply that the #USWNT should ‘stick to sports’ after everything this team has accomplished both on & off the field. This tie is not a ‘punishment’ for the USWNT’s showmanship & activism. Anyone who says otherwise is missing the mark by a mile.

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Caitlin Nicholson @SMMProfesh

2 years ago

Over here as a #brand person LOL’ing at home bad this rollout is 😂 @KatieReSorceful @LisaBarone @overit

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annie-mai @anniemaisocial

2 years ago

if you don’t have 34,531 screenshots on your phone, do you even work in marketing?

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Caitlin Nicholson @SMMProfesh

2 years ago

What do you think of when you hear the word audit? 🤔 Many of us think of a *tax* audit, which is usually not a fun topic! 👎 As marketers, we think of a *brand* audit. 👍 My latest @overit blog post answers six questions about #brand audits 👉 overit.com/blog/6-questio…

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Caitlin Nicholson @SMMProfesh

2 years ago

In less than one month, the sun will set on #UniversalAnalytics and be replaced with #GA4 ☀️ What do you need to know? Here's a brief from @overit that won't take you long to read 👉overit.com/blog/what-you-…

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Overit @overit

2 years ago

Today is #WorldPestDay! 🐜🦟🪳 These little critters might not be everyone’s cup of tea but we love working with pest control companies to build their brand online. Have you watched our award-winning spot with Thomas Pest Services yet? hubs.ly/Q01StNjy0

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Overit @overit

2 years ago

A little rain didn't dampen their spirits... 🌧️ Shout out to our Overit crew who participated in this weekend's Freihofer's Run for Women! Marketing & Content Strategist Katie, Technical Project Manager Alanna, and Junior Graphic Designer JoJo! @FreihofersRun