Sébastien Royer @SebRoyer
Passionated by online advertising, strategies, new media trends and more... Passion et ambition sont synonymes de succès!! Montréal Joined May 2010-
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Top programmatic DSPs forester study: adexchanger.com/platforms/forr…
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Very smart!! Google Fortune Telling: what does your future look like? betagoogle.com
Google inventory will be no longer available through AdX #RTB #programmatic #DigitalMedia #onlinemarketing bit.ly/1NfQnV4
Nearly 50% of 25-34-year-olds use their phone to shop online while standing in line at a store bit.ly/1T5Yt6e #MobileAdvertising
Best practices to link online and offline advertising go-mashmobile.com/technology-2/t…
Google Wants to Change TV Advertising Forever gizmodo.com/google-wants-t…
First Super Bowl TV ad bought programmatically #tubemogul #programmatic It is a step forward! adweek.com/news/technolog…
Super Bowl AdBlitz Youtube channel. Which ad is your favorite? youtube.com/user/adblitz
Youtube is creating a second screen event for the Super Bowl half time mediapost.com/publications/a…
Interesting article about the attribution model. Measuring influence of all exposures vs last actions/exposure. #rtb mediapost.com/publications/a…
Facebook at Work, a new business plateform #socialmedia mashable.com/2014/11/16/fac…
Facebook announced they will reduce again organic brand post reach mediapost.com/publications/a…
Ebay is introducing mobile native ads, which will be available through RTB. businessinsider.com/ebay-programma… #RTB #Nativeadvertising
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