Ross Simmonds @TheCoolestCool
Founder of @FoundationIncCo - We work with some of the top SaaS & Cloud companies in the world | Author of Bestseller “Create Once. Distribute Forever.” rosssimmonds.com/book/ Canada Joined February 2009-
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The best part about SEO: It’s always changing. The hardest thing about SEO: It’s always changing.
Loved seeing this use case of CRUSH and how Create Once / Distribute Forever gets broken down in depth! Thanks for sharing @ErikKaiser !
Loved seeing this use case of CRUSH and how Create Once / Distribute Forever gets broken down in depth! Thanks for sharing @ErikKaiser !
$50,000 still in my account. For month one of launching @crushthememory I ran no paid ads. I also know my audience. If you're creating content for anything, read. BTW, I stuffed $10,000 into it (see video). @TheCoolestCool great book. I used CRUSH to take notes on the fly while…
Bringing good people together just for the sake of bringing good people together pays ridiculous rewards.
Don’t lose faith in your own capabilities. Dont let a bit of struggle result in so much doubt that you give up. Struggle can be temporary if you persist. Don’t lose heart because of rejection. Keep going.
One feature flop doesn’t mean your product team is trash. One week with no new followers doesn’t mean your Twitter is trash. One blog post tanking doesn’t mean your writing is trash. Struggle is temporary. Creating is forever. Keep going. Keep building. Don’t lose momentum.
I’m convinced that half the game of surviving in marketing is your ability to treat triumph & disaster both the same.
Don't strive for reach, strive for memorable. Reaching your audience in today's crowded online space is a feat in itself. But once they see you, do they remember you? Create content that doesn't just aim for reach, it aims to make a mark in the lives of your audience.
Miss a week of publishing — fans will notice. Miss a month of publishing — you might see a dip. Miss a quarter of publishing — results are dipping. Miss a year of publishing — you’re playing catch up for the next 12 months.
Benefit 320 of Dad Life: Exploring with little explorers to uncover a land before time. We came across this Dino Zoo last year in Napoli and the kids haven’t stopped talking about it. 🦖
Friendly Reminder: Content distribution isn’t just sharing content on social media and calling it a day. Content distribution includes everything from email marketing to outreach — Remember that. Create once. Distribute forever.
Just because a keyword research tool tells you there are 0-50 searches a month for a certain phrase doesn’t mean you should ignore it... Remember: The sale is often in the long tail.
Be careful who you idolize. Lots of false prophets in these internet streets.
The rise of Reddit in Google SERPs… SEOs need to WATCH this. youtube.com/shorts/grMGmqp… via @YouTube
The average marketer: • Only relies on tools for insights • Doesn’t talk to their sales team • Thinks revenue isn’t their priority • Assumes their job is all about output Don’t be average. • Embrace interviews • Embrace sales • Impact revenue • Think about results
On the ride home, reading @TheCoolestCool book on content distribution!
Reminder that content is a real strategy in B2B. And very few of us are getting it right. - Be different - Be loud - Understand it takes time You won't see the ROI at first — it's like pushing a boulder up a mountain. When you get momentum, it's the most powerful tool you…
Reminder that content is a real strategy in B2B. And very few of us are getting it right. - Be different - Be loud - Understand it takes time You won't see the ROI at first — it's like pushing a boulder up a mountain. When you get momentum, it's the most powerful tool you…
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@TheCoolestCool Change is life. As we also change.
@TheCoolestCool I missed the origin story of this trip, but who needs one?! Italy is amazing. It’s time to get back there. Enjoy!
The same day my dad met my mom, he went home and told everyone he'd found his wife. They married less than a year later, had 5 kids, and now have 10 grandchildren and are approaching 50 years of happy marriage. Simpler times. 😃
Incredible: Amazon's AWS revenue over the last 12 months ($94 billion) was higher than the revenue of 466 companies in the S&P 500. $AMZN
@donle1 @historyinmemes Pharrell: When you make it, keep the same perspective Ye: Hold my beer…
@historyinmemes Pharrell Williams reacts to Through The Wire on first time listening
@TheCoolestCool You should be proud of your long arc learning curve and your ability to put everything you have learned into the public domain for others to follow.
@TheCoolestCool @ErikKaiser Ross, Just ordered your book. Learned of it from Erik on LinkedIn. Looking forward to reading it! John
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Quora died in January 2019 Not the end of the world, but a reminder how not to bet the farm on any one platform
Wow @cyberandy strikes again.
Meta AI SEO - A New Free App that helps you improve how Meta AI will represent you and your brand 👀 Meta AI introduced its AI assistant based on LLama 3 and this free app by @cyberandy from @wordliftit can help you to analyze and optimize for it: * It analyzes a query a user…
We're getting closer to #mozcon time (June 3/4). @noahlearner and I are throwing a pre-conference "brew bash" on the evening of the 2nd. Free 🌮 and 🍺 Register at the link in the comments 👇 CC a few awesome Mozcon speakers that aren't already signed up: @JoelKlettke,…
$50,000 still in my account. For month one of launching @crushthememory I ran no paid ads. I also know my audience. If you're creating content for anything, read. BTW, I stuffed $10,000 into it (see video). @TheCoolestCool great book. I used CRUSH to take notes on the fly while…
The Ship30 guys recently said editing is "not as important as you think." Now, as an editor I could get offended. But I'm not, because their audience isn't my audience. They're speaking to absolute beginners who are better off shipping unpolished work than overthinking and…