William Mao @TheWilliamMao
SVP #mediarights @Octagon | Fmr. @MPSworldwide & @YouTube | @ForbesUnder30 Sports | A @Sportico Top 50 Follow | @Yale & @LBS alum | v.a.m.o. Joined August 2011-
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Do you think tonight's #WNBA Draft will see 1M+ eyeballs on @espn? If viewership of the @MarchMadnessWBB Championship is any indication, it might be as automatic as a @CaitlinClark22 logo three ...
Do you think tonight's #WNBA Draft will see 1M+ eyeballs on @espn? If viewership of the @MarchMadnessWBB Championship is any indication, it might be as automatic as a @CaitlinClark22 logo three ...
I'm definitely feeling like a 'Who's Up' after getting the invite from @AustinKarp | @SBJ to jump on THE Sports Media Podcast this week. 🙏 for having me on to chat 🔼 & 🔽 and also discuss some key #mediarights topics so far this year. 🔗: lnkd.in/espUagec cc: @Octagon
Congrats to our partners at the @USL_HQ on their first-ever network TV broadcast this weekend.⚽📺 Proud to work alongside the USL to secure its landmark media rights agreement, including Saturday's match between @loucityfc and @IndyEleven live on @CBS.
Do you think 🏀 #IowaWBB's round-by-round viewership will continue to outpace last year's #MarchMadnessWBB averages at a 5-6x rate? 🤔 cc: @Octagon @NCAA @MarchMadnessWBB @IowaWBB
Do you think 🏀 #IowaWBB's round-by-round viewership will continue to outpace last year's #MarchMadnessWBB averages at a 5-6x rate? 🤔 cc: @Octagon @NCAA @MarchMadnessWBB @IowaWBB
Ahead of the #Sweet16 and #Elite8 tipping off this weekend for both Men's & Women's #MarchMadness, many🙏 to @Sportico for allowing me an opportunity to 🖊️ some 💡 on the continued growth and broadcast potential of Women's College Basketball 🏀#WBB. cc: @Octagon
🙏🙏🙏 @adamrgrossman for including some of my 💡, alongside those of @JKosner, on the potential for #AI to drive incremental value in the sports #mediarights space in his latest piece for @HowieLongShort. cc: @Octagon
🙏🙏🙏 @adamrgrossman for including some of my 💡, alongside those of @JKosner, on the potential for #AI to drive incremental value in the sports #mediarights space in his latest piece for @HowieLongShort. cc: @Octagon
POULAKIDAS!!!!
The new #CFP expansion is a big deal! 🏈 Octagon Director, Global Media Rights, @JustinBeitler shares why expanding the playoff could have a big payoff for ESPN and Disney.
Octagon SVP Global Media Rights, @TheWilliamMao, joined @FOS to discuss the shifting landscape of media rights in college athletics and share what's driving the latest round of conference realignment. 🏈📺💰
Timing of move makes sense. @UMassFootball agreed to a 3 year deal with ESPN/ESPN+ that expires after the 2024/25 season. Could this accelerate MAC/ESPN renegotiation timeline? Deal expires after 2026/27. How does this impact recent A10 TV deal that runs through 2029?
Timing of move makes sense. @UMassFootball agreed to a 3 year deal with ESPN/ESPN+ that expires after the 2024/25 season. Could this accelerate MAC/ESPN renegotiation timeline? Deal expires after 2026/27. How does this impact recent A10 TV deal that runs through 2029?
Fun to compare: Avg. CFP per game cost in new deal: ~$118m NFL Wild Card Game on Amazon (per @Ourand_Puck): ~$125m
Fun to compare: Avg. CFP per game cost in new deal: ~$118m NFL Wild Card Game on Amazon (per @Ourand_Puck): ~$125m
#HBCU Marching Bands already know that 'Halftime is Game time' ... but according to the ⬇️ analysis from my colleague @JustinBeitler, this phrase might also ring true for the #SuperBowl as well?! cc: @Octagon #Drumline
#HBCU Marching Bands already know that 'Halftime is Game time' ... but according to the ⬇️ analysis from my colleague @JustinBeitler, this phrase might also ring true for the #SuperBowl as well?! cc: @Octagon #Drumline
🙏🙏🙏 for having me @AustinKarp , and thanks @SBJ for not using my ugly mug in the 🎥 thumbnail this time 😅. #sportsuperatreamer #huluforsports
🙏🙏🙏 for having me @AustinKarp , and thanks @SBJ for not using my ugly mug in the 🎥 thumbnail this time 😅. #sportsuperatreamer #huluforsports
Thru #vMVPDs @paramountplus you can already stream #SBLVIII this weekend ... but will #TheBigGame ever air *exclusively* on a streamer in our lifetime??? 🤔 🙏@richarddeitsch @TheAthletic for including some of my 💡 on this interesting question! cc: @Octagon
Thru #vMVPDs @paramountplus you can already stream #SBLVIII this weekend ... but will #TheBigGame ever air *exclusively* on a streamer in our lifetime??? 🤔 🙏@richarddeitsch @TheAthletic for including some of my 💡 on this interesting question! cc: @Octagon
JohnWallStreet @HowieLongShort
7K Followers 3K Following The most influential people in sports, media & finance start their day with JWS. Sign-up for the free e-newsletter at https://t.co/5y9umotdDxRyan Glasspiegel @sportsrapport
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109K Followers 644 Following Breaking down the business of athletes and NIL. Former D1 hooper. Sports entrepreneur & investor. 30,000+ others read the newsletterOctagon @Octagon
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4K Followers 1K Following Official account for Columbia University's M.S. Program in Sports Management; Apply Today: https://t.co/rcagDbigMkAustin Karp @AustinKarp
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1 Followers 40 FollowingÜsame Gelir @____UsameGelir_
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4K Followers 2K Following AKA Michelle Smith-McDonald (she/her), APR. Professional Communicator, sportswriting now my side hustle. Speak only - and often - for myself.Nancy J Campbell @NancyJCamp75247
3 Followers 117 Following Hello, My name is Nancy J. Campbell, I'm a model, fashionist, a brand influencers, and I'm also loving to follow and chat with. So feel free to connect with meuser1234668929388383 @GlenOsb
1 Followers 280 FollowingJoe Pompliano @JoePompliano
599K Followers 2K Following Sports + Business | Investing at Pomp Investments | Host of The Joe Pomp Show | Join 120,000+ others who read my 3x weekly newsletter:JohnWallStreet @HowieLongShort
7K Followers 3K Following The most influential people in sports, media & finance start their day with JWS. Sign-up for the free e-newsletter at https://t.co/5y9umotdDxRyan Glasspiegel @sportsrapport
14K Followers 1K Following NY Post sports/entertainment reporter. Former: Outkick, TBL, SI. Email: [email protected] Author page: https://t.co/g84ftg9NZ6Richard Deitsch @richarddeitsch
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2.0M Followers 4K Following Founder of @cllctmedia. Founder of Kickstand Cocktails. Partner, Tastemaker Capital. Investor in @athleticbrewing, @popupbagels.Mark J. Burns @markjburns88
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3K Followers 745 Following @sbj sports media reporter, former @adweek senior reporter. often found yelling about tswift, dogs and (women's) sports. she/her. @medillschool 🎓Ivy League @IvyLeague
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3K Followers 191 Following Your source for the latest news, analysis, and insights on all things Big 12. Follow us for comprehensive coverage of the conference's top teams and players.Ligue 1 English @Ligue1_ENG
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Tomorrow: @AndrewMarchand joins me on the Sports Media Podcast for a 70-minute conversation on a ton of topics including five minutes or so on why @Ourand_Puck was our "What's Up?" for the week. To sub/listen: link.chtbl.com/SportsMediaPod…
I think it gets to the 1M+ mark and sets a new viewership record.
Do you think tonight's #WNBA Draft will see 1M+ eyeballs on @espn? If viewership of the @MarchMadnessWBB Championship is any indication, it might be as automatic as a @CaitlinClark22 logo three ...
Oh. Hello.
WE NEED TO KNOW, did this couple get engaged at the game the other night?!?! The pose in this picture is making us feel like the answer is yes💍 If you know them, tag them! And if it's true, congratulations to the happy couple!
@BnBSportLocks @ChelsieTBrown Lol, she makes like 41% of her 3s, the shot is fine.
Congrats to our partners at the @USL_HQ on their first-ever network TV broadcast this weekend.⚽📺 Proud to work alongside the USL to secure its landmark media rights agreement, including Saturday's match between @loucityfc and @IndyEleven live on @CBS.
Thanks to @JustinBeitler for the insight after a record-setting night in women's college basketball. sportbusiness.com/news/iowa-lsu-…
"Over the past 3 years, @oneelevate_ Brand has activated client campaigns for the EPL, F1 Men’s and Women’s World Cups, NASCAR, PGA, NBA, MLB and NHL, among other properties. Revenue has tripled during the past year." More ⬇️@Sportico's @kbadenhausen sportico.com/business/comme…
@wilnerhotline When the old Pacific Coast Conf collapsed in 1957, only 2 CEOs made it to the new Pac: 1959 Pac/AAWU Founders: ❌ USC: Fired ❌ UCLA: Fired ❌ UC: Retired ❌ UW: Retired ✅ Stanford: OK Later Pac Expansions: ✅ WSU: OK ❌ OSU: Retired ❌ UO: Left Exiled from Pac: ❌ Idaho: N/A
If you add the 12.3M viewers for last night’s Elite Eight game on ESPN to the most-watched list below, the total viewership of the 7️⃣ games on this list is nearly 30M…throw in the most-watched game in 25 years on CBS in the #B1GWBBT final and it grows closer to 33M 📈…
.@CaitlinClark22 and @IowaWBB have participated in the most-watched women's basketball game ever for 6️⃣ different networks 👀 📺
"Yes" - @IowaWBB and @LSUwbkb 12.3m is 5.59x (!) the Monday night average of last year's Elite 8. Truly astounding. I'm floored
Do you think 🏀 #IowaWBB's round-by-round viewership will continue to outpace last year's #MarchMadnessWBB averages at a 5-6x rate? 🤔 cc: @Octagon @NCAA @MarchMadnessWBB @IowaWBB
ACC bringing the numbers on Sunday. NC State-Duke drew 15.41 million viewers on CBS, marking the best men's Elite 8 game since 2019 Also the best program on Easter Sunday in 11 years (dating back to a Duke-Louisville game that drew 15.6 million).
@LetTryThatAgain @MSavage901 Yall just had Kenny Lofton Jr & waived him unfortunately
Another Hall of Fame post by ABMIS.
Self Portrait, Sofonisba Anguissola, late 16th/early 17th c, 📸 by @soobumim via @maplewedgie
Obviously this feels like another "moment" for Women's Basketball. Don't sleep on tonight's second game either! @USCWBB @UConnWBB Can that game capitalize on the lead in audience? It's got the star power and the brands.
Norman Dale knew what he was doing
The three-point lines are different on each side of the court in Portland for the Elite Eight. The NCAA measured pregame and confirmed one side is a different three-point length than the other. 🤦 NC State and Texas agreed to play through it. 🏀 #MarchMadness
So excited to announce I'm joining @SBJ as the new sports media reporter, remaining based in NYC. Starting next week, I'll cover everything sports media related, and can't wait to be able to fully focus on sports. Reach out with tips, and see you at the (women's) Final Four!
Obviously, Iowa & Caitlin Clark have delivered record-breaking audiences in the early rounds of the tournament, but non-Iowa games are also up +74% YoY, signaling widespread momentum across the bracket
This is spectacular + feels right, considering how many friends I have who have gotten into the sport as a whole this season. Even if CC was the entry point, a ton of people have stuck around and learned about JuJu, Hannah, etc.
Obviously, Iowa & Caitlin Clark have delivered record-breaking audiences in the early rounds of the tournament, but non-Iowa games are also up +74% YoY, signaling widespread momentum across the bracket