Ari Paparo @aripap
Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt aripaparo.com New York, NY Joined February 2007-
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Seems like quite a coup for TTD, and maybe also a reaction to Walmart-Vizio:
Seems like quite a coup for TTD, and maybe also a reaction to Walmart-Vizio:
Tim Cook has a whole team dedicated to creating new image formats that I have to resave as jpegs to be useful in any way
This week's interview is with @innovid, getting an update on Harmony and TVSquared. Ari's newsletter covers cookie delays and the decline of Google's Network business: news.marketecture.tv/p/google-delay…
I’ve been tweeting for over fifteen years and this is the one that goes mega viral.
Packets are a conspiracy of dentists and dry cleaners — I despise them I’m a lover … but I hate packets. No, not Internet packets that make TCP/IP go … I like those. I despise the packets that hold condiments. We should outlaw them immediately and jail the inventor. Let’s…
Tl;dr: Sandbox has major structural problems that aren’t close to being resolved.
I learned a lot from this episode.
Someone else should crunch the numbers, but Google Network business down YoY while $TTD, $MGNI and $PUBM thrive.
Someone else should crunch the numbers, but Google Network business down YoY while $TTD, $MGNI and $PUBM thrive.
I’ve never been more wrong more consistently than in my predictions for $GOOG stock prices
When India banned TikTok virtually all the downloads went to Instagram: semafor.com/newsletter/04/…
Biggest ad news of the year
The cookie depreciation will continue until morale improves
The cookie depreciation will continue until morale improves
Passover hack: Instead of a big multi-course meal just make a shit-ton of matzoh ball soup and everyone will be happy.
3/ And the ad-supported tier has demonstrably eroded ARPU. In UCAN, Netflix's largest region by revenue, ARPU declined with the introduction of the ad-supported tier and only eclipsed the pre-advertising baseline after the Basic tier was eliminated and with a price increase.
NGL, pretty happy with my lede on this one.
Episode 68: "Feed DSPs what they eat" with @ckane. Plus "person on the street" from Possible. Spotify: open.spotify.com/episode/4xaA18… Apple: podcasts.apple.com/us/podcast/epi…
I’m calling end-of-life on the “Rat Pack” (Sinatra, etc). They meant something to my dad and I know who they are, but my kids would find them highly problematic. Can we retire this trope soon?
Holy metaphor Batman. Teads’ booth is literally floating in the middle of everything else at #POSSIBLE2024
Eric Seufert @eric_seufert
39K Followers 2K Following Investor, Heracles Capital: https://t.co/VMWd6QtHGI | Analyst, Mobile Dev Memo: https://t.co/d8aHtDNdC4 | Developer, Theseus: https://t.co/gW7TUlA8Le.AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)Terence Kawaja @tkawaja
31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.Paul Bannister @pbannist
7K Followers 511 Following @WeAreRaptive CSO and co-founder. Talk about digital advertising, privacy, adtech, and occasionally video games. Views are mine.The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CKBrian Morrissey @bmorrissey
44K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.Myles Younger @Myles_Younger
4K Followers 935 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.Alex Cone @alextcone
3K Followers 1K Following I like to read history and travel. I work at the intersection of digital ads and privacy. I’m currently a PM for Google’s Privacy Sandbox. Opinions are my own.Aram Zucker-Scharff |.. @Chronotope
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9K Followers 2K Following Wartime consigliere | Entrepreneur mixing media, technology, advertising, marketing, & commerce | Co-founder of Sparrow Advisers | I fix the hard problemsMike Shields @digitalshields
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172K Followers 27K Following Akun translate korea-koreaan 1% doang kpopnya Boleh repost asal credit (Media juga boleh asal credit~) Partnership/Inquiries via DMEric Seufert @eric_seufert
39K Followers 2K Following Investor, Heracles Capital: https://t.co/VMWd6QtHGI | Analyst, Mobile Dev Memo: https://t.co/d8aHtDNdC4 | Developer, Theseus: https://t.co/gW7TUlA8Le.AdTechGod 🍪 @AdtechGod
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31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.Paul Bannister @pbannist
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5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CKBrian Morrissey @bmorrissey
44K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.Myles Younger @Myles_Younger
4K Followers 935 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.Alex Cone @alextcone
3K Followers 1K Following I like to read history and travel. I work at the intersection of digital ads and privacy. I’m currently a PM for Google’s Privacy Sandbox. Opinions are my own.Aram Zucker-Scharff |.. @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my ownTweets from Zach Wein.. @zachweinberg
59K Followers 350 Following I do healthcare & tech stuff. Founder of https://t.co/uJTXjZVNJt, Flatiron Health (acq @Roche~$2b) & Invite Media (acq @Google~$81m). Invest @ https://t.co/2D00yW2Be4Ana Milicevic @aexm
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19K Followers 780 Following Founder of Shields Strategic Consulting. Host of Next in Media https://t.co/ltVcyWvJMz co-founder https://t.co/8TwQSUpyKB, former @BusinessInsider, @WSJ, @Digiday, @AdweekLou Paskalis 🇺🇦.. @LouPas
27K Followers 11K Following I primarily post on LinkedIn. l help marketers connect their efforts to the enterprise growth agenda and tech companies hone their narratives. #F1 fan!Ben Thompson @benthompson
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6K Followers 6K Following @morningbrew reporter. writing about the free internet and tech for @marketingbrew. DMs and Signal always open.shoshana wodinsky (sh.. @swodinsky
23K Followers 9K Following an “upton sinclair of targeted ads” or “bully to all data brokers” depending on who you ask // [email protected]Rob Leathern 🎲 @robleathern
23K Followers 2K Following Thinking about privacy, trust and integrity v2. Spent last 6 years working on privacy, security & integrity products at Google & Meta. 🇺🇸 + 🇿🇦derek guy @dieworkwear
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260 Followers 385 Following@aripap I’m sure it’s also a relief for Roku folks as they can finally stop pretending that OneView is a top-tier platform
👀
Seems like quite a coup for TTD, and maybe also a reaction to Walmart-Vizio:
TTD and @Roku in a major partnership. Seems like @TheTradeDesk gets Roku data and maybe they are sunsetting or de-emphasizing the OneView buying platform (old DataXu): businesswire.com/news/home/2024…
@mdudas You’re no scammer. You just hang around with a bunch of scammers 😂. Still love you bro.
EPISODE 26 Episode 26 of the @AdtechGodPod is Live! Click to listen: ad-tech-god.captivate.fm AdTechGod sits down with Tim Vanderhook (CEO) and Chris Vanderhook (COO) of @viant_tech . Chris and Tim have been pivotal in redefining how advertising technology can create more…
If you blame a Jew living here for the actions of Israel's government, you are an anti-Semite.
eating a banana is telling someone u want them to die but “globalize the intifada” is completely fine
I just cannot imagine treating people like this, even ones I have the most severe disagreements with. A food allergy can kill someone. This is basically an announcement that you think that person should die.
I'm never wearing a suit again with this guy on the prowl. It's worse than my 'green line' freakouts.
“This is not complicated: The University of Florida is not a daycare, and we do not treat protesters like children — they knew the rules, they broke the rules, and they’ll face the consequences.”
the @sfchronicle when non-asian minorities do well: “lovely! incredible! what’s the secret to their success?” sf chron when asians do well: “gross, this is literally a *blemish* on our city’s institutions”
The lack of diversity at Lowell has long been a blemish on San Francisco’s long-held academic crown jewel. Based on current trends, and a lack of any planned policy changes, that’s unlikely to change anytime soon. trib.al/S01xMOH
An anonymous group has funded and constructed a giant screen with loudspeakers outside the @UCLA Pro-Hamas Encampments showing footage of the October 7 Massacre on loop. Bravo to these geniuses. #StandWithIsrael
This is such an incredible encapsulation of the last 6 months. Everything is distilled into this tweet. It should be hung in a historical museum. This is about a person eating a banana 60 yards from a protest encampment where "globalize the intifada' is the calmest chant.
I just cannot imagine treating people like this, even ones I have the most severe disagreements with. A food allergy can kill someone. This is basically an announcement that you think that person should die.
Going to be really interesting to watch pro-Hamas protestors leave school and start applying for jobs, only to realize their face is permanently on camera and actions have consequences.
Wow, I can’t imagine why *DRESDEN, GERMANY* got rid of its beautiful traditional architecture…
This is the best tweet I've seen in literally years
I wonder if you could design a city so that more people would fall in love
so in summary: Paramount fired its CEO, then hosted an earnings call for only 9 minutes, refused to take any questions, and played the mission impossible song on a loop