bianca posterli 🪩 @bincerli
Head of Social @Apple | Former Head of Campaign Strategy @Twitter 💙 ::: optimistic realist | over-caffeinated ::: Joined January 2009-
Tweets12K
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Followers8K
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Following2K
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Likes5K
bianca posterli 🪩 retweeted
Social media teams have worked so hard to get a seat at the table. Let’s not take 1000 steps backwards. Community engagement as a tactic adds ancillary value in a larger strategy, but a “return on real” will never stand as a long-term investment for the biz.
Social media teams have worked so hard to get a seat at the table. Let’s not take 1000 steps backwards. Community engagement as a tactic adds ancillary value in a larger strategy, but a “return on real” will never stand as a long-term investment for the biz.
bianca posterli 🪩 retweeted
"Why do women have such weird relationships with their bodies?" Because we grew up in a culture like this. And watching it back, it's a gut punch, and then some.
we did it better first
bianca posterli 🪩 retweeted
tired: rom-coms sold us lies about love wired: rom-coms sold us lies about building a career in journalism
tempted to live Tweet the Super Bowl commercials … tempted to only post it on Threads
7 hashtags too many
who’s running the @X social handles now? i’m dying to know
bianca posterli 🪩 retweeted
“did you see this tweet??” im perpetually online. YES IVE SEEN IT.
Welp, I regret to admit that it seems I ingested way more knowledge of how to use Sprinklr than I thought.
welp, just experienced my first cali earthquake as a resident
bianca posterli 🪩 retweeted
Social media leaders can become CMOs. Social media leaders can become CMOs. Social media leaders can become CMOs. Social media leaders can become CMOs. Social media leaders can become CMOs. Social media leaders can become CMOs.
Today is my last day at Doodles -- I'm starting an amazing new opportunity in September. It was a delight helping so much come to life: Pharrell Pack! SITW! Stoodio! Inkubator! Crocs! CAMP! Doodles, I’ll always be cheering you on from the sidelines as you spread joy.
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me to myself at night :
My brain when trying to fall asleep
goodbye interesting tweet that refreshed away from the timeline. i’ll never see you again
marketers trying to pitch a TikTok idea in a corporate meeting
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Gisele-“My Husband cannot F*cking throw the ball and catch the ball at the same time.” Lamar Jackson- “I ain’t ya husband”
throwing a PowerPoint party but everyone is doing a presentation on what their job actually is and what they actually do for it every day
Today in @X not understanding their audience: the official account of a social network should strategically appeal to the average user. Not the tech bro. This website has no shot at getting new users.
imagine telling us a few months ago that scott swift would be “you’re doing amazing sweetie”-ing travis kelce
KARMA IS THE GUY ON THE CHEIFS COMING STRAIGHT HOME TO ME
joe alwyn travis kelce
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