Jay Hover @jmhover
Digital Marketing Consultant - Let's talk consulting | adtech | martech | analytics | content marketing | email | CRM | leadership | big data | ecommerce linkedin.com/in/jaymhover/ Houston, TX Joined December 2011-
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While #covid has accelerated digital adoption, companies with digital-first customer experiences will benefit most from changes in #consumerbehavior #cx #customerexperience #covid19insights #digitalacceleration #digitaltransformation credera.com/insights/3-way…
#customerexperience is more important than ever with #covid - Credera #martech experts Vincent Garcia and Maryam Mehtab explain how companies can mature their #marketingautomation capabilities during this critical time #personalization #marketingandadvert…lnkd.in/etxD5w7
More LGBTQ+ workplace insights, this time from Boston Consulting Group (BCG): The dissatisfaction among #LGBTQ respondents with the current state of LGBTQ inclusion is clear: -40% of LGBTQ employees are not out at work, and 26% of…lnkd.in/egEtcr4 lnkd.in/e5SKC3g
Even though #pride month is over, I wanted to share new research that reveals the challenges that LGBTQ+ employees face, like coming out at work and six ways to help them bring their authentic selves to work: 1. Don’t stumble int…lnkd.in/eHPyfj7 lnkd.in/e_nBR25
McKinsey & Company newest #diversitywins report shows that the value of diverse leadership is significant and growing, but the adoption of diverse boards by companies has been slow to progress. Read more below - including access to…lnkd.in/gW3zQgj lnkd.in/gpS5-MU
Check out this great offer I got! baseusmall.com/products/adjus… #shopping
Below are 5 quick ways to prioritize #inclusiveleadership in your workplace during this crisis: 1) Ensure that all employees have equal access to technology for remote work. This includes access to a steady internet connection, a…lnkd.in/eWw3tUn lnkd.in/eEvk7ut
5 Martech Trends to Act on Now for 2020 martechadvisor.com/articles/marke… #martech #ai #ml #automation #marketing #data
Diversity Is Just the First Step. Inclusion Comes Next. "Diverse employees must feel comfortable sharing their perspectives freely, and their views must be considered and acted upon." bcg.com/publications/2… #D&I #Diversity #inclusion
Proud to have helped with this whitepaper aimed to help marketers make sense out of the complicated customer data landscape. #customerdata #marketing #cdp lnkd.in/gccUEHS
Some strategies to power through, even when you aren't feeling it. #mondaymotivation #motivation #productivitytools #HBR lnkd.in/gdC-G33
Many marketers struggle with proper #attribution across third-party retailers. MightyHive's Nich Seo explains how @amazon is trying to change that with Amazon Attribution bit.ly/2JiksZr
Skyword and TrackMaven Combine Best-in-Class Analytics and Best-in-Class Content Marketing skyword.com/contentstandar… #contentmarketing #marketinginsights #analytics
Everything You Need to Know About #CDP | Element Solutions bit.ly/2watcer #customerdataplatform #CRM #customerdata
Tech #M&A insights for Q3: deal size getting bigger, but number of deals are decreasing pwc.com/us/en/moneytre… #VC #adtech @PwC @CBinsights
More from the intersection of #adtech and #consulting prnewswire.com/news-releases/… @mightyhive #DigitalMarketing #programmatic #mediabuying #Analytics
Yikes @WSJ: Havas among ad agencies targeted in federal probe around media-buying practices marketingdive.com/news/wsj-havas… #mediabuying #agency #Marketing
How Mozilla has adopted an ‘agile’ approach to make marketing more effective marketingweek.com/2018/08/09/how… #agilemarketing #marketing #agile
Manual batch processing of customer data just doesn't cut it in the age of "now." Learn to create a martech stack for real-time personalization. mparticle.com/resources/mart…

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