Jennifer Stevens @JennLStevens
• Asst. Professor of Marketing, @UToledo • Specializing in Digital MKTG & Consumer Welfare • LA → TN → MS → OH • #HailState Alumna • Ask Me About My Dog scholar.google.com/citations?hl=e… Toledo, OH Joined May 2010-
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Do you ever get concerned about what social media ads say about you? Like, why am I the target for this?
Everyone keeps saying goodbye on Twitter but so far, we are all still here. I feel like I'm at a dinner party in the Midwest.
All digital marketers need to know the difference between ethical marketing and manipulative dark patterns. It's 100% healthy to have professional lines you won't cross.
All digital marketers need to know the difference between ethical marketing and manipulative dark patterns. It's 100% healthy to have professional lines you won't cross.
Me telling my students which brands won and did not win the #SuperBowl in class this week.
After their #SuperBowl ad, @LAYS is extending the love-ghost-story with a contest + consumer content creation #ICMKTG #SBAds #brandbowl #adbowl #KelloggBowl #NKU205 #SBLVIADS #SuperBowlLVI
Every brand spent millions on their Super Bowl spots. @coinbase spent basically nothing and will get more direct traffic than any brand today.
How easy is it to give everyone in America a virus? #ICMKTG #UToledoMarketing #KelloggBowl #SBAds #AdBowl
Same thought over here. Nothing has really made an impact yet. #ICMKTG #UToledoMarketing #KelloggBowl #SBAds #AdBowl
Same thought over here. Nothing has really made an impact yet. #ICMKTG #UToledoMarketing #KelloggBowl #SBAds #AdBowl https://t.co/xmSouQnhni
Dolly can do no wrong. #ICMKTG #UToledoMarketing #KelloggBowl #SBAds #AdBowl
GAME DEY! Elvis & I will be live-tweeting the #SuperBowl commercials tonight, alongside some of my favorite fellow marketing professors & our students! Join us at #ICMKTG.
"You're likely looking at about 70 ads, so you're getting pretty close to $500 million in ad revenue from the game for NBC, And that, by the way, is just during the game" @TimothyCalkins a marketing professor at @NorthwesternU told @CNNBusiness .
About 100 million people are expected to watch this year’s matchup between the @RamsNFL and the @Bengals . @NBCUniversal , which is broadcasting the game and has sold out of game-time ad spots is charging up to $7 million for 30 seconds of airtime. edition.cnn.com/2022/02/11/med…
Holding a space for those estranged/distant from family, mourning the loss of loved ones, or struggling privately. You are not alone. This holiday season give yourself the gift of gentle loving. Even where it’s hard to find joy there is always a journey back to ourselves. -A
*You’ve Got Mail* Merry Christmas & Healthiest of Holidays, Friends. ❤️
Last year, a record-breaking $2.47 billion was given in the US alone on #GivingTuesday. What emerging trend should nonprofits be implementing this year? forbes.com/sites/forbesno… Let's hear your ideas, #ICMKTG! #UToledoMarketing #UAkronMarketing #LWU482Strat #WVU315 #WVU389
Check the list of brand responses on this one. 😅
Annnnd...Social Media Managers as Facebook and Instagram start to come back online...
Social Media Managers today with #FacebookDown.
R Wixel Barnwell, PhD @CopywriterBob
2K Followers 4K Following Tweets are mine|@LongwoodCBE Assistant #Marketing #Professor|PhD→@MSU_MQABL|MBA→@ETSU_BizTech|BS→@UVAMcIntire|Ex #Copywriter|#NostalgiaMarketing|#Forestalgia
Markus Giesler @DrGiesler
6K Followers 1K Following Professor @SchulichSchool @yorkuniversity. Editor @JCRNews. Speaker @TheLavinAgency. He/him.
Jenna Drenten, PhD @jennadrenten
3K Followers 2K Following digital consumer culture researcher • influencers/monetization/identity/gender • @LoyolaChicago marketing professor • qualitative social media methods • she/her
Mark J Pelletier @MarkJPelletier
479 Followers 524 Following Associate Prof of MKT @ UNCW, Childless Millennial Posing as an Aging Gen X-er, #HailState Ph.D., He/Him/His, Social Media & Experiential Marketing Researcher.
Strange Brew Coffeeho.. @SBCoffeehouse
32K Followers 22K Following The official Twitter for Strange Brew Coffeehouse #Mississippi! Amazing coffee, delicious baked goods & tasty tweets. Follow other socials @SBCoffeehouse
Rodrigo Dias @Rodrigo_dsdias
965 Followers 1K Following Marketing PhD Candidate at Duke University. I tweet about behavioral science, academic research, and some other random thoughts. Views are my own.
Alexa Fox @AlexaKaye3
2K Followers 3K Following Associate Professor of Marketing @uakronbusiness. Loves Christ, family, @JosephDFox, privacy, and learning. @uofmemphis and @uakron alumna. #UAkronMarketing
Michael A. Levin (@Mi.. @MichaelALevin
1K Followers 1K Following Department Chair and Associate Professor of Marketing, University of Louisiana at Lafayette. Co-editor, Marketing Education Review special issue
Dr. Scott Cowley @scottcowley
7K Followers 771 Following Assoc Professor of Marketing at WMU. Digital marketing & social media researcher. Program Director: https://t.co/RbYTDg3VBr. #GirlDad
EgzonHashani @dukhash
90 Followers 486 Following Confronting the Matrix from scratch | This profile signals a thriving business | Consistent posts align my human mind in the right space.
Attia Ali @AliAttia33462
2 Followers 155 Following Phd in business administration, Alicante University, Spain
Thaysosme @thaysosme19064
26 Followers 1K Following
Slaysesh @slaysesh15645
53 Followers 824 Following
Petackout @petackout70067
172 Followers 5K Following
Nashan @Nashan911730
104 Followers 1K Following
Tabitha @stoaseto50887
81 Followers 2K Following
ANDRIAMANANJARA Clovi.. @ClovisFernand
38 Followers 102 Following
materyalders 2023 @mutter32141
0 Followers 203 Following
Journal of Marketing .. @JMTPSocial
19 Followers 19 Following JMTP is devoted to advancing the field of marketing in meaningful ways through scholarship that is both rigorous and relevant.
VARUN DEVARAJ @devarajvarun1
22 Followers 245 Following
Dennis Lönn @DennisLonn
8 Followers 24 Following Bachelor in Business Administration and Economics at Luleå University of Technology
Nathan Yang @nccyang
3K Followers 4K Following Assistant Professor of Marketing @CornellDyson. Was (unknowingly placed) on billboard ads… born and raised in #Saskatchewan
Hossein Mohebbi @HosseinMohebbi7
10 Followers 293 Following
Academy of Marketing .. @Marketi88757135
722 Followers 2K Following You may submit manuscripts online at: https://t.co/vMN54BA58B… By E-mail: [email protected]
kengrahamphd @kengrahamphd
58 Followers 386 Following
Maximilian Beichert @docmaxdi
639 Followers 842 Following PostDoc @HECParis PhD @quant_marketing @mannheimBschool with a main focus on #usergeneratedcontent #socialcommerce #influencermarketing
Donate To Come Back A.. @atSoyoma
1K Followers 5K Following 🌊Water upir, buried at sea. ⛵ Soul pledged to end the terrorism of the ruZZia. @BackAndAlive Blood dreams, dead hunger.
Dr. Stacey Finkelstei.. @drstaceyf
1K Followers 1K Following Prof of Marketing & area head @sbucob @stonybrooku. PhD from @chicagobooth Research: food consumption, vaccine hesitancy, health decision making;opinions my own
Adam Gulley @AdamGulley12
2 Followers 11 Following
Sofia Surdenas @SSurdenas
19 Followers 13 Following
emma watson @emma_watson02
236 Followers 392 Following
Daphne Carroll @dpcarroll02
39 Followers 49 Following WVU Marketing and Fashion Merchandising Student
Will Bowers @WillBow23661812
0 Followers 5 Following
Allison Halley @AllisonHalley4
161 Followers 130 Following
Afnan Rashid @AfnanRashid21
0 Followers 8 Following
Elizabeth Romanek @lizzieromanek
1 Followers 10 Following
Eva Warner @penelopevaa
0 Followers 10 Following
Kelsey Smith @Kelseyyysmith_
0 Followers 11 Following
Alexandra Komir @AlexandraKomir
34 Followers 49 Following West Virginia University | Marketing & Fashion Merchandising
Madison Hughes @Madison_Hughes0
4 Followers 11 Following
Brodie Mcumar @Brodie0517
0 Followers 11 Following
Designing a Career in.. @DCMAnetwork
142 Followers 120 Following Envisioning a strong and productive role for emerging female-identifying leaders in the marketing academy #MarketingAcad
Mississippi State Foo.. @HailStateFB
326K Followers 605 Following Official account of Mississippi State Football | Head Coach @Coach_Leb | #HailState
R Wixel Barnwell, PhD @CopywriterBob
2K Followers 4K Following Tweets are mine|@LongwoodCBE Assistant #Marketing #Professor|PhD→@MSU_MQABL|MBA→@ETSU_BizTech|BS→@UVAMcIntire|Ex #Copywriter|#NostalgiaMarketing|#Forestalgia
Markus Giesler @DrGiesler
6K Followers 1K Following Professor @SchulichSchool @yorkuniversity. Editor @JCRNews. Speaker @TheLavinAgency. He/him.
The University of Tol.. @UToledo
70K Followers 2K Following At UToledo, we believe in learning by doing. We take you beyond the textbooks and the four walls of a classroom.
Ottoman Vampire 🍉 @zeyneparsel
6K Followers 140 Following “We smokin’ positivity like dust, trust” I’m barely here. I’m on the blue site.
Jenna Drenten, PhD @jennadrenten
3K Followers 2K Following digital consumer culture researcher • influencers/monetization/identity/gender • @LoyolaChicago marketing professor • qualitative social media methods • she/her
Mark J Pelletier @MarkJPelletier
479 Followers 524 Following Associate Prof of MKT @ UNCW, Childless Millennial Posing as an Aging Gen X-er, #HailState Ph.D., He/Him/His, Social Media & Experiential Marketing Researcher.
Alexa Fox @AlexaKaye3
2K Followers 3K Following Associate Professor of Marketing @uakronbusiness. Loves Christ, family, @JosephDFox, privacy, and learning. @uofmemphis and @uakron alumna. #UAkronMarketing
Michael A. Levin (@Mi.. @MichaelALevin
1K Followers 1K Following Department Chair and Associate Professor of Marketing, University of Louisiana at Lafayette. Co-editor, Marketing Education Review special issue
Dr. Scott Cowley @scottcowley
7K Followers 771 Following Assoc Professor of Marketing at WMU. Digital marketing & social media researcher. Program Director: https://t.co/RbYTDg3VBr. #GirlDad
Journal of Marketing .. @JMTPSocial
19 Followers 19 Following JMTP is devoted to advancing the field of marketing in meaningful ways through scholarship that is both rigorous and relevant.
michellegoad @michegoad
1K Followers 883 Following Founder of @Gofalldigital. Social Commerce Studio. Frmr: The Chernin Group OP / @nike GM / Co-Founder & CEO PS Dept. / Mom x 2
Nathan Yang @nccyang
3K Followers 4K Following Assistant Professor of Marketing @CornellDyson. Was (unknowingly placed) on billboard ads… born and raised in #Saskatchewan
Psychology & Marketin.. @PsychMarJournal
1K Followers 232 Following Psychology & Marketing (P&M) publishes original research and review articles dealing with the application of psychological theories and techniques to marketing.
Lam An @anbaolam
1K Followers 2K Following Assistant Professor of Marketing @UWinnipeg. PhD @UCF. Behavioral researcher 🧠, tennis player 🎾, movie buff 🍿, travel and outdoor enthusiast 🇻🇳,🇨🇦.
Will Graves @thewillgraves
341 Followers 766 Following @msstate Bulldog. Agriculture Advocate & Communicator. Coffee Connoisseur. Plant Dad. Lover of Dogs, Dolly Parton, and Democracy. All views are my own.
Maximilian Beichert @docmaxdi
639 Followers 842 Following PostDoc @HECParis PhD @quant_marketing @mannheimBschool with a main focus on #usergeneratedcontent #socialcommerce #influencermarketing
Goodable @Goodable
215K Followers 59 Following The world's happiest and healthiest daily app. Life is hard — we're here to help. Download Goodable for free on iOS and Android! 🚀♥
Designing a Career in.. @DCMAnetwork
142 Followers 120 Following Envisioning a strong and productive role for emerging female-identifying leaders in the marketing academy #MarketingAcad
Rob Lennon 🗯 | AI .. @thatroblennon
125K Followers 1K Following 17+ years in startups. AI speaker. 47x published author. Teaching you AI and business frameworks. Get $1500 in courses for $175 → https://t.co/xaU7UVJBph
Jesse Pujji @jspujji
175K Followers 8K Following Tweets about building ambitious bootstrapped companies. Exited @ampush. Now building a $1B+ bootstrapped venture studio @GatewayX
GENMAC: Gender, Marke.. @genmac_org
362 Followers 281 Following GENMAC is an academic and advocacy organization for scholars interested in research related to gender, markets, and consumers. All are welcome.
Tommy Clark @tclarkmedia
18K Followers 999 Following CEO @compoundsocial | Helping B2B companies attract customers and community using organic social content | also writing about it to 15,000+ marketers 👇
CBSIG @AMA_CBSIG
2K Followers 2K Following The Consumer Behavior Special Interest Group of the American Marketing Association
Cleopatra Veloutsou @C_Veloutsou
884 Followers 458 Following Professor of Brand Management @UofGAsbs - Editor in Chief: Journal of Product and Brand Management - Associate Editor: Journal of Business Research
Unnati Narang @unnatinarang
2K Followers 1K Following Assistant Professor of Marketing @giesbusiness. I study mobile apps, mobility, and digital platforms. Big on Ed Tech/online learning. Dog & cat mom. @tamu grad.
Giuseppe Fattori, MD @mktsociale
10K Followers 4K Following Health Promotion: Social Marketing, Social Media, salute, ambiente, disuguaglianze sociali. Didattica: https://t.co/MhoFes6wcl. https://t.co/drYjHKAW8m
Brooklin Nash @realBrookNash
26K Followers 14K Following Cofounder and Chief Em Dash Czar at Beam Content
Adrienne Barnes😊 @AdrienneNakohl
13K Followers 1K Following B2B SaaS Buyer Personas Best Buyer Persona
University of Toledo .. @AMAUToledo
124 Followers 118 Following The American Marketing Association at the University of Toledo #UToledoAMA #MarketAmbitiously https://t.co/IWjPmdIV8s
Tessa Kriesel @tessak22
10K Followers 2K Following #DevRel Consultant & Coach https://t.co/C8stikUlsD • Alum: DevRel Leader @snapar @XDevelopers • Dev+Biz 🧠 • Keynote Spkr • ENTJ-A • John 15:17 • https://t.co/jxuRvijrUN
Kaya Yurieff @kyurieff
13K Followers 4K Following I write a newsletter about the creator economy @TheInformation, Vermonter, GW alum, daughter of an immigrant 🇵🇱Kaya like Kayak [email protected]
Social Media Today @socialmedia2day
863K Followers 20 Following Helping you make sense of the ever-evolving #SocialMedia and #DigitalMarketing landscape. Signup for our newsletter here: https://t.co/dvMZPbNDVx
Ted Lasso @TedLasso
869K Followers 200 Following Father. Diamond Dog. Proud coach of Henry’s soccer team. I have a real tricky time hearing folks that don't believe in themselves!
Mississippi State Bas.. @HailStateBB
204K Followers 477 Following The official account of National Champion Mississippi State Baseball | 12 CWS Trips | 230 MLB Draft Picks | Home to the only two SEC Triple Crown Winners
#HigherEdSocial @HigherEdSocial
3K Followers 4K Following The world’s largest (and only) professional society for social media managers. Join us! Tweeting all things social media marketing & education. 👩🏻💻 #hesm
Garrett Brock @GarrettBrock9
231 Followers 459 Following Trying to balance being a great dad and great marketing professional. VP of Marketing for @stukentapp.
Meg Hartman @meg_hartman
928 Followers 932 Following Assistant Prof of Marketing. Nerd. Digital marketing, social media, #ungrading. Give me all the books. AltBar co-founder. (she/her)
Juliann Fritz ⭐️ @JFritzPR
550 Followers 1K Following PR professional | Educator | Opportunity-maker | #PRTwitter #SMProf | Sharing w/ the next gen @UVU | alumna @WJcollege @NewhouseSU | ❤️🐕 ⛷ #art | Tweets: mine
dr karen e sutherland @kesutherland777
2K Followers 2K Following Woman of the Year - Social Media 🔺Snr. Lecturer @usceduau 🔺Co-Founder @DharanaDigital 🔺yogini & beach sunrise addict
Buzzy Cohen @buzztronics
44K Followers 977 Following Jeopardy! Guest Host and Tournament of Champions Winner. Chaser on The Chase. AAU National Deadlift Champion. Audible Original out now! https://t.co/VJzOT9G1hx
Wharton Marketing Mat.. @SXMMarketing
550 Followers 338 Following Airs on @SXMBusiness Wednesdays at 5pm ET Hosted by @Wharton's @BarbaraKahn & @AmReed2 Podcast available on @WhartonKnows
Shae Durliat @shaemagers
347 Followers 205 Following
Future of Marketing I.. @thefuturemktg
3K Followers 2K Following Global forum on teaching, research, and outreach on the future of #marketing. Division of @schulichschool @yorkuniversity | #chatgpt #web3 #metaverse #AI
AMS Review @AMSReview
2K Followers 1K Following AMS Review, an official journal of the Academy of Marketing Science that focuses exclusively on conceptual contributions across all sub-disciplines of marketing
Stefan Markovic @stefmarkovic
2K Followers 1K Following Full Professor & Head of Department of Marketing @NEOMAbs | Editor-in-Chief @BEER_Wiley | Associate Editor, Industrial Marketing Management.
Vladimer Botsvadze �.. @VladoBotsvadze
54K Followers 45K Following No. 1🌎 Marketing Influencer by @thinkers360 | As Seen in @forbes & @Bloomberg | Advisor @HarvardBiz | Mentor @Techstars | Judge @Gartner_Inc
Austin Tyler Rogers @austintylerro
33K Followers 2K Following Buy My Book! "The Ultimate Book of Pub Trivia by the Smartest Guy in the Bar." Available now. Legacy Verification: I didn't pay for a check.
Angeline Close Schein.. @angelineclose
1K Followers 757 Following @ClemsonUniv Author, Dan Duncan Professor of Sports Marketing, Associate Professor of Marketing~ Transforming lives for the benefit of society
ʀᴀɢʜᴀᴅ ᴋʜ.. @raghadaar1
17 Followers 182 Following International Business l Digital Marketing l Business Analyst l Hubspot l Hootsuite l Telecommunication l Logistics l Supply Chain.
Beatriz @bzdata
2K Followers 4K Following 🇵🇭 raised in SF 🌁 Building the PMM Mindset - A Product Marketing series. Learn more ⬇️ Also tweets about ✊🏿, ✊🏽, & 🏳️🌈 things.
Melinda Byerley @MJB_SF
13K Followers 2K Following CEO @fiddleheadhq. 🌶️ takes on Marketing analytics/AI, data driven cultures, privacy/ethics. Host, @stayinpodcast, blue collar kid.former blue check
Saeed Jones @theferocity
222K Followers 1K Following 💥 Books: Prelude to Bruise. How We Fight For Our Lives. Alive at the End of the World. 💥 Co-host of #VibeCheckPod 💥 Reps: @TuesdayAgency @SheedyLit
Johnny Loparo @johnloparo12
113 Followers 107 Following
We're always thrilled to share good news: @JMTPSocial has kicked off 2024 with a record-breaking start! In Q1 alone, we achieved 53,312 downloads—a 51.4% increase over Q1 last year. Thankful to our community. Let's keep the momentum going! tandfonline.com/journals/mmtp20 #AcademicTwitter
OPEN ACCESS Research: Discover how #BigData enhances marketing agility and firm performance in one of @JMTPSocial's must-read articles of 2024. 🔗:tandfonline.com/doi/full/10.10… #MarketingTwitter #AcademicTwitter
Dear old people: Waking up at 6am, tending to a garden, eating dinner at 5pm, reading books, and going to bed at 9:30pm feels amazing. I was wrong. You were right.
🌟 Spotlight on Sales Excellence: Announcing the @JMTPSocial Impactful Sales Research Collection Discover impactful studies on customer relationships, tech in sales, and ethics, all sponsored by the @society4mktadv. #MarketingTwitter 📚: tandfonline.com/journals/mmtp2…
This is a HUGE problem in our industry. I don't think most people realize that for many aspects of the job, social media managers don't have any special back-end access to social media platforms. We're mostly just using the same tools and features available to the average user.
How is it that Meta, one of the top tech companies in the world, still requires social media teams to use PERSONAL accounts to manage a brand account? All these years later we are still one toggle away from disaster.
Congratulations to my amazing colleague @StephMTully for getting tenure at @USCMarshall . So extremely well deserved! Time to celebrate!
🎉 Exciting news: @JMTPSocial is on the rise! The CiteScore increased by 28.2% to 5.0, and it has received an inaugural Impact Factor of 3.0. Congratulations to our incredible editors, editorial board, reviewers, authors, & readers for this achievement. tandfonline.com/journals/mmtp20
Anyone who says they already have a strategy for a platform that was literally released to the public yesterday. 🚩🚩🚩
Imagine being so despised that Zuckerberg's alternative starts to look attractive.
Day 1 of sabbatical until January. I have a great agenda for today: flying, family, hiking, and theater. Honestly though, I'm terrified about the rest of sabbatical because I'm afraid of wasting it.
Wildflowers at the Mackinaw cabin: yellow and pink lady slippers and red columbine.
If you build it, they will come. Sincerely, Womens Sports
This #ThrowbackThursday, delve into a 'Most Cited' @JMTPSocial article! World-renowned scholar Dr. @JagSheth shares significant past developments & new areas of research in marketing strategy, consumer behavior, and marketing analytics. #MarketingTwitter #MarketingResearch
Florida is not the only state going after public university professors. dispatch.com/story/news/pol…
New @JMTPSocial research sheds light on the relationship between hedonism, hedonistic shopping experiences, & compulsive buying. Work towards a more mindful approach to consumerism at: tandfonline.com/doi/full/10.10… #MarketingTwitter #MarketingResearch #RetailNews
If you live near Lake Erie, like me, you know algae toxins. If you’re curious about the future of any body of water, put Dan Egan’s new book on your reading list: “The Devil's Element: Phosphorus and a World Out of Balance.” It’s fascinating and understandable to non-scientists.
If you're using ChatGPT to write social posts for your personal brand...you're kind of missing the whole point of "personal" branding... I get it. Writing is hard. But no one else and certainly no AI has your unique and valuable perspective.
Brands struggle to market to fathers effectively. New research shows fathers want to be involved in parenting, but how to avoid #sharenting & protect children's privacy? Read insights and suggestions at: tandfonline.com/doi/full/10.10… #MarketingTwitter #MarketingResearch
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