Angela Allan 🇺🇦🦘 @MissSoot
⚡️ Helping You Give Good Copy(writing) With Wit, Smarts + a Dash of Sass 💁🏼♀️ 💌 Award-Winning Journalist + Marketer 📧 DMs Open for Biz Opportunities angelaallan.com Melbourne, Victoria Joined March 2009-
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Very excited to launch this baby into the world! 🥳 After a bumper brand strategy doc, & combing 40+ user interviews to use customers' words on the page, my copy for Manychat's product page for Instagram DM Marketing is live! 👀 Peep it here: manychat.com/product/instag…
Well, I was not expecting this headline 👀 qz.com/ai-jesus-chatb…
Had the best response to this from a follower on IG: “No budget. But the exposure when you get up is worth far more.” 💀
From this article👇 “Experts say that even advanced AI doesn’t match the writing skills of a human: It lacks personal voice and style, and it often churns out wrong, nonsensical or biased answers.” washingtonpost.com/technology/202…
If you loved these copywriting tips, I have something extra that can help you sell your ideal client’s transformation to have them begging for your product. It's my 5-day copywriting challenge. Join me here👇 busy.givegoodcopy.com.au/challenge
Day #30: Don't stop... learnin' Keep learning and refining your copywriting skills. My favourite read as of late is Eric Barker's Plays Well With Others. 👌
Day #29: A/B test different versions of your copy to find the most effective one. Trust me, this can work wonders. Copy I created for a Matthew Hussey landing page outperformed the control by 44%. 🤯 There's a whole article about that here: sumo.com/stories/copywr…
Day #28: Don't ignore your calls to action Use a clear and compelling call to action. Try to include a primary (or direct) CTA and a secondary (or indirect) CTA. Primary CTA: those who are ready to buy. 🛍️ Secondary CTA: those who need to warm up to you ♨️
Day #27: Go on, you can be a little emo. 🥲 Appeal to your readers' emotions will help cultivate a deeper connection. And you know what they say, people buy from those they know, like ,and trust.
Day #26: Use active verbs to add impact 👊 Jump, grab, run - all of these and more work wonders!
Day #25: Create urgency using limited-time offers ⏰ Limited-time offers and limited quantities works wonders on buyer psychology, playing to scarcity. The principle of scarcity states that people value something more if it is in short supply. Use it.
Is anyone else getting Theranos vibes (minus the fraud) with OceanGate? Like innovation at all costs and then we’ll ignore warnings from scientists/experts and then slap everyone with legal letters if they don’t agree or try to speak out…?
Day #24: Use subheadings They'll guide readers and create a logical flow in your copy. 🫡
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If your email personalization is all about "Hey {name}" You're doing it wrong. Here's the way how to properly segment and personalize your email content & offers. 🧵 THREAD 🧵
More news on Meta’s Twitter COMPETITOR 👀🚨💭 Allegedly this slide has LEAKED, confirming that Meta is working on a text-based app that allows you to log in with your Instagram credentials. Some key points: 👉 you’ll be able to connect with users of other apps, like…
DIVORCE nytimes.com/2023/05/19/mag…
@pc_threads @oneunderscore__ that’s just absolutely not true but go ahead and try it
@MissSoot @messenger @facebook Facebook is all about punishing everyone for everything, not protecting anyone from anything.
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God I love the modern day
Coming soon to bookstores: A famous novelist held captive in a subscription service by a deranged superfan willing to go to any lengths to keep him in… BLUE MISERY
With all these #UFOs and commotion in the skies, I can’t stop thinking about one of my favorite clips from @JessicaKirson on #Aliens! 👽😂🛸 youtube.com/shorts/grHNYMi…
chatting with a writer about a poor client experience. when asking for clarity about an assignment, the client actually said to them "we don't have time to explain things to you." if you can't explain your needs, you shouldn't be managing. writers aren't mindreaders.
@MissSoot You definitely should have far more luck than me, you have a far better looking head than mine.
@MissSoot You bet Angela. You can’t build a brand and a network on Instagram without understanding the underlying algorithms. Love ❤️ your content.
Schedule your messages for when they'll be most relevant and powerful.💪 With our new Scheduled Messages feature, you can now time your messages perfectly to have the most impact on your conversations.
For old time’s sake, what if Andrews opens his victory speech with: “From 11.59pm tonight, Victoria will enter a snap, statewide third term of a Labor government.”
BREAKING: Dictator Dan has won another democratically run election, in classic dictator style #VicVotes2022 theshovel.com.au/2022/11/24/rut…
Well, that's a wrap, Victoria. Polls are officially closed. To everyone who has volunteered - and every single person who voted Labor - thank you so much. We'll see you in a few hours.